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Quantitative Data Results.
After creating the questionnaire and handing it out to a few people. I collected the results and placed them into Microsoft Excel. I then created a chart to show the results. I was surprised to see ‘’New Wave’’ as the most popular name as this had the least connotations of the chosen genre. Now I had the result I could get on with the production of the magazine. I will use the most popular name as my magazine title. I will then create a brand identity  around the masthead and the connotations it has.
MAGAZINE  One of the questions in my questionnaire is ‘When looking at the following fonts which one appeals most to you?’ I gathered the results from this question and placed them into a Microsoft Excel document. I turned this into a chart. This chart shows FONT 4 as the most popular. I am not surprised to see this as this font holds the conventional aspects of a music magazine masthead. It is sans serif , tall and bold. I will therefore use this font for my magazine. If creating my own font I will try to use similar techniques to FONT 4. (One to five top to bottom)
After gathering and analysing the results from the questionnaire I decided I will use the results as a guideline when creating my own magazine. I will stick to the opinion of the audience in terms of preferred typefaces, preferred titles and peoples opinions in general. I think this will be great help as I will know what type  of brand identity to aim for, what type of content to include and overall the message  of my product. Conclusion....

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Audience Research Results

  • 2. After creating the questionnaire and handing it out to a few people. I collected the results and placed them into Microsoft Excel. I then created a chart to show the results. I was surprised to see ‘’New Wave’’ as the most popular name as this had the least connotations of the chosen genre. Now I had the result I could get on with the production of the magazine. I will use the most popular name as my magazine title. I will then create a brand identity around the masthead and the connotations it has.
  • 3. MAGAZINE One of the questions in my questionnaire is ‘When looking at the following fonts which one appeals most to you?’ I gathered the results from this question and placed them into a Microsoft Excel document. I turned this into a chart. This chart shows FONT 4 as the most popular. I am not surprised to see this as this font holds the conventional aspects of a music magazine masthead. It is sans serif , tall and bold. I will therefore use this font for my magazine. If creating my own font I will try to use similar techniques to FONT 4. (One to five top to bottom)
  • 4. After gathering and analysing the results from the questionnaire I decided I will use the results as a guideline when creating my own magazine. I will stick to the opinion of the audience in terms of preferred typefaces, preferred titles and peoples opinions in general. I think this will be great help as I will know what type of brand identity to aim for, what type of content to include and overall the message of my product. Conclusion....