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Corporate Profile



   November 2012
Mission Statement


To be the premier regional value-added
marketing and distribution company for
industrial equipment and automotive/ industrial
consumables, as well as a leading automotive
battery manufacturer, profitably delivering to
the customers what they need, when they need
it.



                                              2
Corporate Values


   We must be of value to everyone.

   We must try our best and excel in everything we do.

   We will always look to do things better.

   We will be responsible, fair and true in everything we do.




                                                                 3
Hup Soon Global Corporation Ltd
                        Overview

• Investment holding company based in Singapore
• Founded in 2005 to acquire the Group’s underlying businesses
  which operate primarily in Malaysia and Thailand
• The Group has 3 business legs:
   – Manufacturing
   – Distribution of automotive parts for the aftermarket and
     industrial supplies
   – Distribution of industrial equipment



                                                             4
Hup Soon Global Corporation Ltd
                                   Overview
• In FY2011, Group reported Revenues of US$ 218M and Operating Profits
  of US$ 9M.
• For FY2010, Revenues were US$ 189M and US$ 9M in Operating Profits.
                                 Revenue Breakdown
 by Country                               by Business Division


                        Malaysia (50%)                           Auto/Ind. Supplies (69%)
                                                                 Manufacturing (9%)
                        Thailand (50%)                           Equipment (22%)




                                                                      Management (3%)
                                                                      Finance Admin (12%)

• Total staff strength of over 1,800                                  Production (34%)
                                                                      Sales (22%)
                                                                      Aftersales (23%)
                                                                      Others (6%)




                                                                                            5
Our Businesses
                                 What We Do

                                                 Material     Automotive/
                      Tractors    Transmission   Handling   Industrial Supplies

Assembly/
Manufacturing
                                                                   
Marketing
                                                                
Distribution
                                                                 
After-sales Support
                                                                



                                                                              6
Our Businesses
                                                   Operational Entities
                                                        Hup Soon Global Corporation Limited

                                             Thailand                                           Malaysia                  Singapore

                                      Anglo-Thai Co Ltd
                               United Motor Works (Siam) Public                                                     Nichiyu Asia Pte Ltd*+
                                       Company Ltd*


                                Borneo Technical (Thailand) Ltd                  Borneo Technical Co. (M) Sdn Bhd
                               Factory Products Centre (Thailand)                       Kwikpart Sdn Bhd
                                              Ltd




                                                                                      Yokohama Industries Bhd




*Associate companies
+The   Company also operates in Malaysia, Thailand, India, Vietnam, Australia, the Philippines and Indonesia.
                                                                                                                                             7
Our Businesses
                                        Manufacturing
• Established in 1967.
• One of the largest lead-acid battery
  manufacturers in Malaysia:
    –   Lead reclamation (1,000 tons/ month)
    –   Automotive batteries (2mn pieces p.a.)
    –   Motorcycle batteries (2mn pieces p.a.)

• Builds for OEM and After Markets.
• House brand
  is the leading aftermarket brand in
  Malaysia.
• Listed on Bursa Malaysia
  (Ticker: YOKO)


                                                        8
Our Businesses
Automotive/ Industrial Supplies
           • Established in 1961.

           • One of the most penetrative distribution
             networks in Thailand and Malaysia.
               – 30 sales offices and branches.
               – Almost 40% of staff in front line sales.
               – Sells across entire distribution channel right
                 down to end-user.

           • Blue-chip principals including 3M, Monroe,
             Proton, Casumina, Nicholson, Rocket, Gates,
             JFC, Crompton and many others.




                                                                  9
Our Businesses
Auto/ Industrial Supplies: Business Model

              Importer/ Distributor


                   Wholesaler


                     Dealer


                    Installer


                   Customer


                                            10
Our Businesses
                                   Equipment
• Established in 1947.

• Distributes agriculture and material
  handing equipment in Thailand:
    – Massey Ferguson and Kioti for
      agriculture equipment.
    – Mitsubishi material handling equipment.

• Also distributes various brand of
  garage equipment.

• After-sales support for Allison brand
  of transmission.

• 30% stake in Nichiyu Asia.

                                                11
Management Structure

                                     BOARD OF DIRECTORS




                                     EXECUTIVE CHAIRMAN




  BUSINESS
DEVELOPMENT                SUPPORT
                                                                        OPERATIONS




              COMPLIANCE   FINANCE        HUMAN           EQUIPMENT   AUTO/ INDUSTRIAL   MANUFACTURING
                                         RESOURCES                        SUPPLIES




                                                                                                   12
Management Team
Board Members

Executive Directors                                       Non-Executive Directors

Mr. Timothy Chia, Chairman                                Prof. Tan Chin Tiong, Independent Director
Mr. Timothy Yong, Executive Director                      Mr. Yap Chee Keong, Independent Director
                                                          Mr. Zulkifli Baharudin, Independent Director
                                                          Mr. Philip Eng, Non-Independent Director

Senior Management

Mr. Goh Swee Heng -          Controlling Director: Automotive/Industrial Supplies and
                             Country Manager for Hup Soon Global Group, Malaysia
Mr. Atsushi Tomita -         Managing Director: Equipment
Mr. Manit Lertsakornsiri -   Country Director: Thailand Automotive/Industrial Supplies and
                             Country Manager for Hup Soon Global Group, Thailand
Dr. Patrick Yong -           Chief Executive Officer of Yokohama Industries Bhd.

Corporate

Ms. Jennie Hong -            Chief Financial Officer
Ms. Sophia Lim -             Company Secretary and Administrator

                                                                                                   13
Value Proposition
   Domain network
     - Comprehensive Network – in both coverage and penetration
     - We own most of our distribution network
     - Connects buyers and sellers
   Distribution knowledge
     - Experience at both corporate and operating levels
     - The operating subsidiaries have been in the business for many years
   Market leader in certain segments
     - Largest producer and distributor of automotive batteries in Malaysia
     - Major distributor for 3M industrial products in Thailand
   Sourcing capabilities
     - Represents over 100 brands from all over the world as well as well-known
        proprietary brands
   Reputation
     - The market knows our name

                                                                                  14
Thank You

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Hup soon global corporation (nov 2012)

  • 1. Corporate Profile November 2012
  • 2. Mission Statement To be the premier regional value-added marketing and distribution company for industrial equipment and automotive/ industrial consumables, as well as a leading automotive battery manufacturer, profitably delivering to the customers what they need, when they need it. 2
  • 3. Corporate Values  We must be of value to everyone.  We must try our best and excel in everything we do.  We will always look to do things better.  We will be responsible, fair and true in everything we do. 3
  • 4. Hup Soon Global Corporation Ltd Overview • Investment holding company based in Singapore • Founded in 2005 to acquire the Group’s underlying businesses which operate primarily in Malaysia and Thailand • The Group has 3 business legs: – Manufacturing – Distribution of automotive parts for the aftermarket and industrial supplies – Distribution of industrial equipment 4
  • 5. Hup Soon Global Corporation Ltd Overview • In FY2011, Group reported Revenues of US$ 218M and Operating Profits of US$ 9M. • For FY2010, Revenues were US$ 189M and US$ 9M in Operating Profits. Revenue Breakdown by Country by Business Division Malaysia (50%) Auto/Ind. Supplies (69%) Manufacturing (9%) Thailand (50%) Equipment (22%) Management (3%) Finance Admin (12%) • Total staff strength of over 1,800 Production (34%) Sales (22%) Aftersales (23%) Others (6%) 5
  • 6. Our Businesses What We Do Material Automotive/ Tractors Transmission Handling Industrial Supplies Assembly/ Manufacturing  Marketing     Distribution    After-sales Support     6
  • 7. Our Businesses Operational Entities Hup Soon Global Corporation Limited Thailand Malaysia Singapore Anglo-Thai Co Ltd United Motor Works (Siam) Public Nichiyu Asia Pte Ltd*+ Company Ltd* Borneo Technical (Thailand) Ltd Borneo Technical Co. (M) Sdn Bhd Factory Products Centre (Thailand) Kwikpart Sdn Bhd Ltd Yokohama Industries Bhd *Associate companies +The Company also operates in Malaysia, Thailand, India, Vietnam, Australia, the Philippines and Indonesia. 7
  • 8. Our Businesses Manufacturing • Established in 1967. • One of the largest lead-acid battery manufacturers in Malaysia: – Lead reclamation (1,000 tons/ month) – Automotive batteries (2mn pieces p.a.) – Motorcycle batteries (2mn pieces p.a.) • Builds for OEM and After Markets. • House brand is the leading aftermarket brand in Malaysia. • Listed on Bursa Malaysia (Ticker: YOKO) 8
  • 9. Our Businesses Automotive/ Industrial Supplies • Established in 1961. • One of the most penetrative distribution networks in Thailand and Malaysia. – 30 sales offices and branches. – Almost 40% of staff in front line sales. – Sells across entire distribution channel right down to end-user. • Blue-chip principals including 3M, Monroe, Proton, Casumina, Nicholson, Rocket, Gates, JFC, Crompton and many others. 9
  • 10. Our Businesses Auto/ Industrial Supplies: Business Model Importer/ Distributor Wholesaler Dealer Installer Customer 10
  • 11. Our Businesses Equipment • Established in 1947. • Distributes agriculture and material handing equipment in Thailand: – Massey Ferguson and Kioti for agriculture equipment. – Mitsubishi material handling equipment. • Also distributes various brand of garage equipment. • After-sales support for Allison brand of transmission. • 30% stake in Nichiyu Asia. 11
  • 12. Management Structure BOARD OF DIRECTORS EXECUTIVE CHAIRMAN BUSINESS DEVELOPMENT SUPPORT OPERATIONS COMPLIANCE FINANCE HUMAN EQUIPMENT AUTO/ INDUSTRIAL MANUFACTURING RESOURCES SUPPLIES 12
  • 13. Management Team Board Members Executive Directors Non-Executive Directors Mr. Timothy Chia, Chairman Prof. Tan Chin Tiong, Independent Director Mr. Timothy Yong, Executive Director Mr. Yap Chee Keong, Independent Director Mr. Zulkifli Baharudin, Independent Director Mr. Philip Eng, Non-Independent Director Senior Management Mr. Goh Swee Heng - Controlling Director: Automotive/Industrial Supplies and Country Manager for Hup Soon Global Group, Malaysia Mr. Atsushi Tomita - Managing Director: Equipment Mr. Manit Lertsakornsiri - Country Director: Thailand Automotive/Industrial Supplies and Country Manager for Hup Soon Global Group, Thailand Dr. Patrick Yong - Chief Executive Officer of Yokohama Industries Bhd. Corporate Ms. Jennie Hong - Chief Financial Officer Ms. Sophia Lim - Company Secretary and Administrator 13
  • 14. Value Proposition  Domain network - Comprehensive Network – in both coverage and penetration - We own most of our distribution network - Connects buyers and sellers  Distribution knowledge - Experience at both corporate and operating levels - The operating subsidiaries have been in the business for many years  Market leader in certain segments - Largest producer and distributor of automotive batteries in Malaysia - Major distributor for 3M industrial products in Thailand  Sourcing capabilities - Represents over 100 brands from all over the world as well as well-known proprietary brands  Reputation - The market knows our name 14