This paper examines architectural design quality in local authority private finance initiative (PFI) projects. It focuses on a case study of a metropolitan local authority replacing its entire sheltered housing stock in a single PFI project. The research analyzes the PFI management processes for generating and applying design assessment criteria at each stage of selecting a preferred bidder from six initial consortia. The goals are to evaluate how well the objectives of maximizing design quality were achieved within workable financial models. The methodology includes participant observation in the management processes by a researcher based within the local authority project team.