1. Contact: Patrick Aure FOR IMMEDIATE RELEASE
E-mail: patrick.aure@bcyfoundation.org
Website: www.bcyfoundation.org
DTI UNDERSECRETARY FEATURED
AT SOCIAL MEDIA WORKSHOP
Hon. Cristino Panlilio, Undersecretary for the Department of Trade
Industry, will provide government perspective at the Benita &
Catalino Yap Foundation CSR Academy’s “Social Media
Workshop for CSR Practitioners”, to be held this January 7, 2013,
from 7am to 5pm at De La Salle University.
Speaking at the morning session, Mr. Panlilio will talk about
“Government Perspective and Support for Social Media”. This
allows the Workshop’s participants to have a glimpse of how
government authorities give importance and support to social media
strategies, which have proven to be vital in interacting with Filipino citizens effectively.
Acknowledged in the private sector for his excellence in marketing management, Mr. Panlilio
heads the Trade and Investment Promotions Group (TIPG) which makes him the “Chief
Commercial Marketing Officer” of the country. Before being involved in government service,
Mr. Panlilio was involved in utility companies, food, and baking sectors. He was also a
recipient of the AGORA Award for excellence in marketing management, given by the
Philippine Marketing Association in 1990.
To register and know more about the Social Media Workshop for CSR Practitioners, please
visit http://socialmediacsr.bcyfoundation.org For inquiries, you can contact patrick.
aure@bcyfoundation.org.
.
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Benita & Catalino Yap Foundation (BCYF) – The Foundation was formerly known as the Catalino D. Yap,
Sr. Foundation. Now with a new name honouring the spouses, Benita and Catalino Sr., BCYF will implement
projects through its Units: Institute for Policy Studies, Institute for Social Enterprise and Development, and
CSR Research Institute. The Foundation continues to be in the business of “Building Dreams”, focusing on
sustainable CSR projects and Social Entrepreneurship. Official website: http://www.bcyfoundation.org
CSR Academy - “Live Your CSR!” Guided by this motto, the CSR Academy is a venue where individuals can
learn and practice CSR through different training programs, workshops, and activities. Through the CSR

2. Academy, BCYF hopes that individuals develop a personal social responsibility commitment – an oath to live a
lifetime dedicated to pursuing the Common Good