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E n g i n e e r e d A r t . 
F e a t u r i n g : A n i s h 
K a p o o r 
Museum Entrance 
C U R A T O R + 
C R E D I T S 
The combination of machine and stone; with imperfect and 
perfection, softness and firmness, ancient art and digital art Anish 
Kapoor, a famous sculpture, digs deep into experimenting with 
the technique of punning cement. With the interest to create 
massive architecturally engineered sculpture influenced by the 
ambiguous design of historic form. Kapoor masters a technique 
that will bring artist to question the use of technology and its 
influence on creating large-scale form. The sculptures are created 
with this technique using a 3D printer. With little intention of 
perfection and specificity of design, Kapoor hopes to create form 
that appears to give the impression of not having been created by 
human hand and having always been there. R e a d m o r e … » 
C l i c k o n a r r o w s t o v i s i t r o o m s R O 
O M 
1 
R O 
O M 
2
Room 1 
M U S E U M 
L O B B Y 
C l i c k 
o n 
i m a g e s 
t o s e e 
l a r g e r
Room 2 
M U S E U M 
L O B B Y 
C l i c k 
o n 
i m a g e s 
t o s e e 
l a r g e r
E n g i n e e r e d A r t 
"I think it's my role as an artist to 
bring to expression, it's not my role 
to be expressive. I've got nothing 
particular to say, I don't have any 
message to give anyone. But it is my 
role to bring to expression, let's say, 
to define means that allow 
phenomenological and other 
perceptions which one might use, one 
might work with, and then move 
towards a poetic existence." 
--Anish Kapoor 
Anish Kapoor, a Famous Indian born 
British artist known for his massive 
architecturally designed sculptures 
placed all around the world. Kapoor 
was first recognized for his 
biomorphic sculptures and 
installations, made with stone, 
aluminum, and resin. Later in his 
career Kapoor became interested in 
creating projects that where 
increasing ambitious and constructed 
through architectural design at a large 
scale. Kapoor states, that for him 
“geometry is a very important 
element that I return continually.” 
Many of his work results from skilled 
geometric forms creating distant 
illusions favoring the viewers 
perspective. 
Kapoor is always experimenting 
with new material and processes, 
keeping an audience well entertained 
and intact to his idea of art. He is 
always generating new form and 
sculptures maneuvering between 
vastly different scales, shapes, 
material, and design. Interacting with 
ambiguous material and architectural 
influence, unusual to the perspective 
influenced by what our society 
expect to see. 
Kapoor has been working on the 
development of cement extruding, 
investigating, and creating new ways 
to generate form. The sculptures are 
created with this technique using a 
3D printer. These massive hollowed 
out sculpture give the impression of 
not having been created by human 
hand and of having always been 
there, following the example of 
certain historic forms built up over 
thousands of years by the forces of 
nature. Many artists intend to create 
art specific to their designated idea, 
or form. With this technique Kapoor 
finds a way to reach beyond creating 
R e t u r n 
t o 
L o b b y 
definite form, working around the 
idea generating only explicit forms. 
Ambiguity permits the artist to play 
with the worlds “optics” creating 
forms not ideal to certain material 
giving us room to see in a different 
way. 
With the use of new media combined 
to draw attention to both digital art 
and ceramics, Kapoor brings 
question to the nature of what we call 
art today. Through 3D modeling and 
technique he improvises on what is 
considered the greatest influence of 
western civilization and digital art 
today. Creating form through the use 
of engineering, craftsmanship and 
architectural techniques in exploring 
the combination of what we know as 
fine art, with digital art. Where as 
engineers seek precision, Kapoor 
delights the imperfections of his 
work. Yet the appearance of 
randomness involves the idea of aged 
existence. Kapoor deliberately finds 
a point of balance between perfection 
and, imperfection, softness and 
firmness, movement in hopes to 
galvanize the viewer.
G r e y m a n C r i e s , 
S h a m a n d i e s , 
B i l l o w i n g s m o k e , 
B e a u t y E v o k e d 
Artist: Anish Kapoor 
Date: 2008-2009 
Media: Cement 
Size: 35x45x72 
The Identity Machine- 
The Identity Machine is a shit machine that 
farts and craps its way along its ordained path, 
transforming concrete into stigmergic, self-organized 
structure. Wounds and gashes, 
pleats and folds emerge at will and either self-heal 
or continue to rupture 
--Anish Kapoor 
In more simplified terms, Kapoor uses a 3D 
modeling technique to extrude concrete. 
Through architectural design and the 
influence of mimicry, Kapoor creates beautiful 
form engineered to mimic natures idea of 
architecture. 
h t t p : / / a n i s h k a p o o r . c o m / p h p 
/ i m g . p h p ? i m g = x m P 7 d v . j p g & 
h = 3 6 4 & w = 4 9 3 & c o n s t r a i n = t r u 
e 
R e t u r n 
t o 
R o o m
G r e y m a n C r i e s , 
S h a m a n d i e s , 
B i l l o w i n g s m o k e , 
B e a u t y E v o k e d 
Artist: Anish Kapoor 
Date: 2008-2009 
Media: Cement 
Size: 35x45x72 
Kapoor is obsessed with Biomimicry. His 
ideal creation involves a sustainable form 
that mimic that of nature, such as coral 
mounds, or Rocky outcrops. The essence of 
creating form that appears to have been 
for ages gives his technique using cements 
the label or "art.” Through this series 
he developed strategies, techniques, 
and designs to influence the 
perspective viewers’ imagination to go 
beyond thinking man created this form. This 
is Kapoor’s approach to create form that 
adapts to earth and earths function. 
h t t p : / / a n i s h k a p o o r . c o m / p h p 
/ i m g . p h p ? i m g = r w N z a 1 . j p g & h 
= 3 6 4 & w = 4 9 3 & c o n s t r a i n = t r u e 
R e t u r n 
t o 
R o o m
G r e y m a n C r i e s , 
S h a m a n d i e s , 
B i l l o w i n g s m o k e , 
B e a u t y E v o k e d 
Artist: Anish Kapoor 
Date: 2008-2009 
Media: Cement 
Size: 35x45x72 
Kapoor has no exact expectation to what his 
work might turn out to be. He becomes 
interested in the process and technique using 
the 3D printer to extrude cement. In this his 
expectation proceeds to follow the interest of 
how this imperfect form develops out of such 
a precise machine. In some ways it’s a 
contradiction. Combing material with 
technique altering the product to something 
so predictable but unexpected. We 
understand the idea that the product should 
sustain a purpose to reflex the nature of time 
and being. In essence the works give the 
sensation of always being in existence but not 
having been created by human hand. 
h t t p : / / a n i s h k a p o o r . c o m / p h p 
/ i m g . p h p ? i m g = 5 O j p w a . j p g & 
h = 3 6 4 & w = 4 9 3 & c o n s t r a i n = t r u 
e 
R e t u r n 
t o 
R o o m
B e t w e e n s h i t 
a n d 
A r c h i t e c t u r e 
Artist: Anish Kapoor 
Date: 2011 
Media: cement 
Size: 35x45x112 
Architecture is building from the ground up. 
Structure and design, Kapoor brings creativity 
to what architecture defines as suitable. 
Between shit and Architecture, a series of work 
created by Kapoor with the intention of 
expressing a combination of meaning towards 
textures and forms. He explores entropy of 
material, specifically the extraction of cement. 
He names this series Between Shit and 
Architecture. But what exactly does Kapoor 
mean when he combines the two words 
together. Is “shit” architecture? Or is 
“architecture” shit? Is he specifically stating 
the appearance of the forms he created? Or 
is he trying to introduce more meaning into 
the extruded forms? 
I m a g e c r e d i t : P l a c e t i n y 
U R L h e r e R e t u r n 
t o 
R o o m
B e t w e e n S h i t 
a n d 
A r c h i t e c t u r e 
Artist: Anish Kapoor 
Date: 2011 
Media: cement 
Size: 35x45x112 
These hollowed out massive structures bring 
recognition to historic architecture. He dwells 
in the ability to achieve this sense of creating 
archeologically related sculpture. Forming a 
bond between ancient buildings and the 
ability to create something so similar through a 
computerized printing machine. With depth 
and height Kapoor mimics the idea of 
structures such at the Ziggurats of 
Mesopotamia. Crafting towards to mimic what 
once was. Bringing realization to just how 
simple it has become to creating structure with 
the use of a few measurements, and 
dimensions. 
I m a g e c r e d i t : P l a c e t i n y 
U R L h e r e R e t u r n 
t o 
R o o m
B e t w e e n S h i t 
a n d 
A r c h i t e c t u r e 
Artist: Anish Kapoor 
Date: 2011 
Media: Cement 
Size: 35x45x112 
The works are all made by computerized 
printing machine. Kapoor wants to explore a 
relation of traditional pottery, archeology, and 
things that just naturally occur. There is no 
sense of being specific. The use of this 
technique is really focused on how the 
cement will naturally react to Kapoor’s interest 
in technology and sculpture. As the viewer we 
feed off of Kapoor’s creativity and develop 
our own explanation to what we see. Whether 
we see a relation between ceramics, pottery, 
sculpture, archeology nature, or just plain shit. 
We exploring form, and texture while 
introducing two medias we never thought 
would meet. Kapoor master more than just 
creating a piece of artwork, but explores a 
technique with endless possibilities. 
I m a g e c r e d i t : P l a c e t i n y 
U R L h e r e R e t u r n 
t o 
R o o m
R o b e r t 
C r a c i u n e s c u 
I combine interests to feel comfortable. I feel as though 
gathering not only my thoughts, but the similarities in variety 
of my interest will allow me to explore my talent and exceed 
to something unimaginable. The thought of combing 
something new with something old can exceed all 
expectation. In my case, i find the exploration of ceramics 
and digital art to be something no one thought of. In reality its 
been done, but i like to think that my creation and influence 
of technology, ceramics, and design will allow me to aspire 
what i can only one day call Art created by me. I love 
simplicity, texture, and ambiguous perfection and 
imperfection. Its typical to say we like "different" but 
different can mean all sorts of things. I create my own 
"different" in hopes to overcome that dreadful thought that 
overflows my mind; "this is something i don't want to 
destroy.” 
R e t u r n 
t o 
L o b b y 
I M A G E C R E D I T S 
h t t p : / / a n i s h k a p o o r . c o m / 1 3 0 / G r e y m a n 
- C r i e s % 2 C - S h a m a n - D i e s % 2 C - B i l l o w i n g - 
S m o k e % 2 C - - B e a u t y - 
E v o k e d . h t m l h t t p : / / 
a n i s h k a p o o r . c o m / 1 3 0 / G r e y m a n - 
C r i e s % 2 C - S h a m a n - D i e s % 2 C - B i l l o w i n g - 
S m o k e % 2 C - - B e a u t y - E v o k e d . h t m l 
h t t p : / / a n i s h k a p o o r . c o m / 1 3 0 / G r e y m a n 
- C r i e s % 2 C - S h a m a n - D i e s % 2 C - B i l l o w i n g - 
S m o k e % 2 C - - B e a u t y - E v o k e d . h t m l 
h t t p : / / a n i s h k a p o o r . c o m / 6 9 1 / B e t w e e n - 
S h i t - a n d - A r c h i t e c t u r e . h t m l P l a c e t i n y 
U R L h e r e 
h t t p : / / a n i s h k a p o o r . c o m / 6 9 1 / B e t w e e n - 
S h i t - a n d - A r c h i t e c t u r e . h t m l P l a c e t i n y 
U R L h e r e 
h t t p : / / a n i s h k a p o o r . c o m / p h p / i m g . p h p ? 
i m g = z O R J k S . j p g & h = 3 6 4 & w = 4 9 3 & c o n s t r a 
i n = t r u e 
C I T A 
T I O N 
S
C I T A T I O N S 
Dodgson, Neil. Anish Kapoor: Engineering Art. 2013. Cambridge. UK. Print. 
Dodgson, Neil. Sculpture: Engineering Art. 2010. Print. 
Kapoor, Anish., Lowe, Adam,. Shaffer, Simon. Unconformity and Entropy; Greyman Cries, Shaman Dies, 
Billowing Smoke, Beauty Evoked. Turner Books. 2009. Print 
http://anishkapoor.com/130/Greyman-Cries,-Shaman-Dies,-Billowing-Smoke,--Beauty-Evoked.html 
http://anishkapoor.com/130/Greyman-Cries,-Shaman-Dies,-Billowing-Smoke,--Beauty-Evoked.html 
http://anishkapoor.com/130/Greyman-Cries,-Shaman-Dies,-Billowing-Smoke,--Beauty-Evoked.html 
http://anishkapoor.com/691/Between-Shit-and-Architecture.html 
http://anishkapoor.com/691/Between-Shit-and-Architecture.html 
http://anishkapoor.com/691/Between-Shit-and-Architecture.html 
R e t u r n 
t o 
C u r a t o r 
V i r t u a l m u s e u m s w e r e i n t r o d u c e d b y e d u c a t o r s a t K e i t h V a l l e y M i d d l e S c h o o l . O r i g i n a l 
t e m p l a t e b y D r . C h r i s t y K e e l e r m o d i f i e d b y W i l l i a m C r o m a r . 
T h i s w o r k i s l i c e n s e d u n d e r a C r e a t i v e C o m m o n s A t t r i b u t i o n - N o n c o m m e r c i a l - S h a r e A l i k e 
3 . 0 U n i t e d S t a t e s L i c e n s e .

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Museum template

  • 1. E n g i n e e r e d A r t . F e a t u r i n g : A n i s h K a p o o r Museum Entrance C U R A T O R + C R E D I T S The combination of machine and stone; with imperfect and perfection, softness and firmness, ancient art and digital art Anish Kapoor, a famous sculpture, digs deep into experimenting with the technique of punning cement. With the interest to create massive architecturally engineered sculpture influenced by the ambiguous design of historic form. Kapoor masters a technique that will bring artist to question the use of technology and its influence on creating large-scale form. The sculptures are created with this technique using a 3D printer. With little intention of perfection and specificity of design, Kapoor hopes to create form that appears to give the impression of not having been created by human hand and having always been there. R e a d m o r e … » C l i c k o n a r r o w s t o v i s i t r o o m s R O O M 1 R O O M 2
  • 2. Room 1 M U S E U M L O B B Y C l i c k o n i m a g e s t o s e e l a r g e r
  • 3. Room 2 M U S E U M L O B B Y C l i c k o n i m a g e s t o s e e l a r g e r
  • 4. E n g i n e e r e d A r t "I think it's my role as an artist to bring to expression, it's not my role to be expressive. I've got nothing particular to say, I don't have any message to give anyone. But it is my role to bring to expression, let's say, to define means that allow phenomenological and other perceptions which one might use, one might work with, and then move towards a poetic existence." --Anish Kapoor Anish Kapoor, a Famous Indian born British artist known for his massive architecturally designed sculptures placed all around the world. Kapoor was first recognized for his biomorphic sculptures and installations, made with stone, aluminum, and resin. Later in his career Kapoor became interested in creating projects that where increasing ambitious and constructed through architectural design at a large scale. Kapoor states, that for him “geometry is a very important element that I return continually.” Many of his work results from skilled geometric forms creating distant illusions favoring the viewers perspective. Kapoor is always experimenting with new material and processes, keeping an audience well entertained and intact to his idea of art. He is always generating new form and sculptures maneuvering between vastly different scales, shapes, material, and design. Interacting with ambiguous material and architectural influence, unusual to the perspective influenced by what our society expect to see. Kapoor has been working on the development of cement extruding, investigating, and creating new ways to generate form. The sculptures are created with this technique using a 3D printer. These massive hollowed out sculpture give the impression of not having been created by human hand and of having always been there, following the example of certain historic forms built up over thousands of years by the forces of nature. Many artists intend to create art specific to their designated idea, or form. With this technique Kapoor finds a way to reach beyond creating R e t u r n t o L o b b y definite form, working around the idea generating only explicit forms. Ambiguity permits the artist to play with the worlds “optics” creating forms not ideal to certain material giving us room to see in a different way. With the use of new media combined to draw attention to both digital art and ceramics, Kapoor brings question to the nature of what we call art today. Through 3D modeling and technique he improvises on what is considered the greatest influence of western civilization and digital art today. Creating form through the use of engineering, craftsmanship and architectural techniques in exploring the combination of what we know as fine art, with digital art. Where as engineers seek precision, Kapoor delights the imperfections of his work. Yet the appearance of randomness involves the idea of aged existence. Kapoor deliberately finds a point of balance between perfection and, imperfection, softness and firmness, movement in hopes to galvanize the viewer.
  • 5. G r e y m a n C r i e s , S h a m a n d i e s , B i l l o w i n g s m o k e , B e a u t y E v o k e d Artist: Anish Kapoor Date: 2008-2009 Media: Cement Size: 35x45x72 The Identity Machine- The Identity Machine is a shit machine that farts and craps its way along its ordained path, transforming concrete into stigmergic, self-organized structure. Wounds and gashes, pleats and folds emerge at will and either self-heal or continue to rupture --Anish Kapoor In more simplified terms, Kapoor uses a 3D modeling technique to extrude concrete. Through architectural design and the influence of mimicry, Kapoor creates beautiful form engineered to mimic natures idea of architecture. h t t p : / / a n i s h k a p o o r . c o m / p h p / i m g . p h p ? i m g = x m P 7 d v . j p g & h = 3 6 4 & w = 4 9 3 & c o n s t r a i n = t r u e R e t u r n t o R o o m
  • 6. G r e y m a n C r i e s , S h a m a n d i e s , B i l l o w i n g s m o k e , B e a u t y E v o k e d Artist: Anish Kapoor Date: 2008-2009 Media: Cement Size: 35x45x72 Kapoor is obsessed with Biomimicry. His ideal creation involves a sustainable form that mimic that of nature, such as coral mounds, or Rocky outcrops. The essence of creating form that appears to have been for ages gives his technique using cements the label or "art.” Through this series he developed strategies, techniques, and designs to influence the perspective viewers’ imagination to go beyond thinking man created this form. This is Kapoor’s approach to create form that adapts to earth and earths function. h t t p : / / a n i s h k a p o o r . c o m / p h p / i m g . p h p ? i m g = r w N z a 1 . j p g & h = 3 6 4 & w = 4 9 3 & c o n s t r a i n = t r u e R e t u r n t o R o o m
  • 7. G r e y m a n C r i e s , S h a m a n d i e s , B i l l o w i n g s m o k e , B e a u t y E v o k e d Artist: Anish Kapoor Date: 2008-2009 Media: Cement Size: 35x45x72 Kapoor has no exact expectation to what his work might turn out to be. He becomes interested in the process and technique using the 3D printer to extrude cement. In this his expectation proceeds to follow the interest of how this imperfect form develops out of such a precise machine. In some ways it’s a contradiction. Combing material with technique altering the product to something so predictable but unexpected. We understand the idea that the product should sustain a purpose to reflex the nature of time and being. In essence the works give the sensation of always being in existence but not having been created by human hand. h t t p : / / a n i s h k a p o o r . c o m / p h p / i m g . p h p ? i m g = 5 O j p w a . j p g & h = 3 6 4 & w = 4 9 3 & c o n s t r a i n = t r u e R e t u r n t o R o o m
  • 8. B e t w e e n s h i t a n d A r c h i t e c t u r e Artist: Anish Kapoor Date: 2011 Media: cement Size: 35x45x112 Architecture is building from the ground up. Structure and design, Kapoor brings creativity to what architecture defines as suitable. Between shit and Architecture, a series of work created by Kapoor with the intention of expressing a combination of meaning towards textures and forms. He explores entropy of material, specifically the extraction of cement. He names this series Between Shit and Architecture. But what exactly does Kapoor mean when he combines the two words together. Is “shit” architecture? Or is “architecture” shit? Is he specifically stating the appearance of the forms he created? Or is he trying to introduce more meaning into the extruded forms? I m a g e c r e d i t : P l a c e t i n y U R L h e r e R e t u r n t o R o o m
  • 9. B e t w e e n S h i t a n d A r c h i t e c t u r e Artist: Anish Kapoor Date: 2011 Media: cement Size: 35x45x112 These hollowed out massive structures bring recognition to historic architecture. He dwells in the ability to achieve this sense of creating archeologically related sculpture. Forming a bond between ancient buildings and the ability to create something so similar through a computerized printing machine. With depth and height Kapoor mimics the idea of structures such at the Ziggurats of Mesopotamia. Crafting towards to mimic what once was. Bringing realization to just how simple it has become to creating structure with the use of a few measurements, and dimensions. I m a g e c r e d i t : P l a c e t i n y U R L h e r e R e t u r n t o R o o m
  • 10. B e t w e e n S h i t a n d A r c h i t e c t u r e Artist: Anish Kapoor Date: 2011 Media: Cement Size: 35x45x112 The works are all made by computerized printing machine. Kapoor wants to explore a relation of traditional pottery, archeology, and things that just naturally occur. There is no sense of being specific. The use of this technique is really focused on how the cement will naturally react to Kapoor’s interest in technology and sculpture. As the viewer we feed off of Kapoor’s creativity and develop our own explanation to what we see. Whether we see a relation between ceramics, pottery, sculpture, archeology nature, or just plain shit. We exploring form, and texture while introducing two medias we never thought would meet. Kapoor master more than just creating a piece of artwork, but explores a technique with endless possibilities. I m a g e c r e d i t : P l a c e t i n y U R L h e r e R e t u r n t o R o o m
  • 11. R o b e r t C r a c i u n e s c u I combine interests to feel comfortable. I feel as though gathering not only my thoughts, but the similarities in variety of my interest will allow me to explore my talent and exceed to something unimaginable. The thought of combing something new with something old can exceed all expectation. In my case, i find the exploration of ceramics and digital art to be something no one thought of. In reality its been done, but i like to think that my creation and influence of technology, ceramics, and design will allow me to aspire what i can only one day call Art created by me. I love simplicity, texture, and ambiguous perfection and imperfection. Its typical to say we like "different" but different can mean all sorts of things. I create my own "different" in hopes to overcome that dreadful thought that overflows my mind; "this is something i don't want to destroy.” R e t u r n t o L o b b y I M A G E C R E D I T S h t t p : / / a n i s h k a p o o r . c o m / 1 3 0 / G r e y m a n - C r i e s % 2 C - S h a m a n - D i e s % 2 C - B i l l o w i n g - S m o k e % 2 C - - B e a u t y - E v o k e d . h t m l h t t p : / / a n i s h k a p o o r . c o m / 1 3 0 / G r e y m a n - C r i e s % 2 C - S h a m a n - D i e s % 2 C - B i l l o w i n g - S m o k e % 2 C - - B e a u t y - E v o k e d . h t m l h t t p : / / a n i s h k a p o o r . c o m / 1 3 0 / G r e y m a n - C r i e s % 2 C - S h a m a n - D i e s % 2 C - B i l l o w i n g - S m o k e % 2 C - - B e a u t y - E v o k e d . h t m l h t t p : / / a n i s h k a p o o r . c o m / 6 9 1 / B e t w e e n - S h i t - a n d - A r c h i t e c t u r e . h t m l P l a c e t i n y U R L h e r e h t t p : / / a n i s h k a p o o r . c o m / 6 9 1 / B e t w e e n - S h i t - a n d - A r c h i t e c t u r e . h t m l P l a c e t i n y U R L h e r e h t t p : / / a n i s h k a p o o r . c o m / p h p / i m g . p h p ? i m g = z O R J k S . j p g & h = 3 6 4 & w = 4 9 3 & c o n s t r a i n = t r u e C I T A T I O N S
  • 12. C I T A T I O N S Dodgson, Neil. Anish Kapoor: Engineering Art. 2013. Cambridge. UK. Print. Dodgson, Neil. Sculpture: Engineering Art. 2010. Print. Kapoor, Anish., Lowe, Adam,. Shaffer, Simon. Unconformity and Entropy; Greyman Cries, Shaman Dies, Billowing Smoke, Beauty Evoked. Turner Books. 2009. Print http://anishkapoor.com/130/Greyman-Cries,-Shaman-Dies,-Billowing-Smoke,--Beauty-Evoked.html http://anishkapoor.com/130/Greyman-Cries,-Shaman-Dies,-Billowing-Smoke,--Beauty-Evoked.html http://anishkapoor.com/130/Greyman-Cries,-Shaman-Dies,-Billowing-Smoke,--Beauty-Evoked.html http://anishkapoor.com/691/Between-Shit-and-Architecture.html http://anishkapoor.com/691/Between-Shit-and-Architecture.html http://anishkapoor.com/691/Between-Shit-and-Architecture.html R e t u r n t o C u r a t o r V i r t u a l m u s e u m s w e r e i n t r o d u c e d b y e d u c a t o r s a t K e i t h V a l l e y M i d d l e S c h o o l . O r i g i n a l t e m p l a t e b y D r . C h r i s t y K e e l e r m o d i f i e d b y W i l l i a m C r o m a r . T h i s w o r k i s l i c e n s e d u n d e r a C r e a t i v e C o m m o n s A t t r i b u t i o n - N o n c o m m e r c i a l - S h a r e A l i k e 3 . 0 U n i t e d S t a t e s L i c e n s e .