10. Unless you have very few, highly specialized lines of business, marketing them is difficult for the average user to sort through. Our competitors, like ourselves, market their products and services. Weyerhaeuser can use this approach. There is no mistaking Real Estate for Timberlands. This is a snapshot of service offerings available through our lines of business. Often, similar services are marketed under more than one line of business. Site visitors would likely navigate away rather than try to hunt through the many lines of business to find the service they desire.
13. We propose to use web 3.0 technologies to update home page content. Our system will search the web for the most common news items of the day, scan our database of content and automatically populate the home page with relevant Battelle content. For example:
17. Read more . . . Pre-loading the page with “smart content,” gets information to the visitor faster than the click approach. You can still click to navigate to information, this just gets relevant information out faster.
18. Through the traditional click for content method, more navigation is necessary to access smart grid information.
21. wettrichv ******* Hosting on our servers using a content management system (Sitefinity) requires logging into the application . . .
22. . . .choosing edit this page, updating text or images and saving. Internal hosting offers the most flexibility, accessibility and security.
23. wettrichv ***** In this scenario the session cannot be established. This is a concern with external hosting options – time sensitive, critical updates are sometimes impossible. External hosting requires logging into an on-line service and working within the service provider’s application. Because content is transmitted over the web, it is less secure, could be delayed - depending on the reliability of the connection and the service provider’s band width. There is far less control, and a monthly hosting fee is charged.
