we are bangalore based SEO company services provider in bangalore since 2018. We focused on getting your website to the first page and more traffic & leads 8095538194

1. Keyword Research

2. what is keyword research?
It's a process of finding suitable keywords for
businesses to generate SEO Rankings.
we can predict the demand and changes in
users behaviours
choose the best keywords for selling digital marketing services
digital marketing
digital marketing services
digital marketing services cost for small business
who is the owner of digital marketing
digital marketing services in bangalore

3. There are 3 types queries
Informational Queries
navigational Queries
1.
2.
3. transaction Queries

4. Informational Queries
these are the queries user search when they are
looking for information about a broad or specific
topic.
we can use information queries to write blog
article and informational content to educate the
user about our subject.
This helps in developing Expertise & Authority in
industry.

5. Example
how to become digital marketer?
why you should learn digital marketing in 2021?

6. navigational Queries
users are looking for specific brand or website
pages
big brands can have many navigational query
variations
examples
amazon mobile phone reviews
is amazon is good ecommerce website

7. Transactional queries
A query which indicates the intent of user to
spend money after discovering the right website
most companies fight for this segment as its
translates directly to traffic and sales.
examples
digital marketing in bangalore
digital marketing services in bangalore

8. Types of keyword
We classify all keywords into 3 categories
short tail (1 - 2 words)
medium tail (3 words)
long tail (4+ words)
Example
Real Estate(short tail)
Real Estate bangalore (Medium tail)
Real Estate company in bangalore (Long Tail)

9. Volume/ conversion/competition

10. Volume/ conversion/competition

11. How to do keyword Research

12. Thank you
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