TV Ads Display Ads Video Ads Comparison Benchmarks by Augustine Fou

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how many video ads per month

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TV Ads Display Ads Video Ads Comparison Benchmarks by Augustine Fou

  1. 1. Augustine Fou- 1 -Comparison/Benchmarks13.3 billion video ads per monthcomScore, April 2013480 billion display ads per monthcomScore, 20132 trillion TV ads per monthDigiday, May 2013
  2. 2. Augustine Fou- 2 -Display Ads per Month480 billion display ads per month1,439 billion display ads per quarter
  3. 3. Augustine Fou- 3 -Video Ads Per Month13.3 billion video ads per monthSource: comScore March 2013 Video Ads Report
  4. 4. Augustine Fou- 4 -Related ArticlesFuture of AdvertisingBy: Augustine Fou, March 15, 2013Polarizing Advertising: Branding vs PerformanceBy: Augustine Fou, April 9, 2013Percent of Site Traffic from MobileBy: Augustine Fou, March 30, 2013Digital is a PhilosophyBy: Augustine Fou, March 31, 2011Augustine Fou- 4 -
  5. 5. Augustine Fou- 5 -Dr. Augustine Fou – Digital Consigliere“I advise clients on optimizingadvertising across all channels. Usinginsights and fast-feedback loops fromdigital, we can not only target brand adsbetter, but we can shift towards moredetailed measurement and ROI.”FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM)MCKINSEY CONSULTANTCLIENT SIDE / AGENCY SIDE EXPERIENCEPROFESSOR AND COLUMNISTENTREPRENEUR / SMALL BUSINESS OWNERPHD MATERIALS SCIENCE (MIT 95) AT AGE 23@acfouClickZ Articles: http://bit.ly/augustine-fou-clickzSlideshares: http://bit.ly/augustine-fou-slidesharesLinkedIn: http://linkd.in/augustinefou

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