for a Blandin Foundation webinar

1. Who isn’t online? And why?
And why should we care?
Data mostly from Pew

2. 13% of Americans don’t use the internet
From Pew 2016 http://www.pewresearch.org/fact-tank/2016/09/07/some-americans-dont-use-the-internet-who-are-they/

3. Who are they?
From Pew 2016 http://www.pewresearch.org/fact-tank/2016/09/07/some-americans-dont-use-the-internet-who-are-they/

4. Why aren’t they online?
• Don’t have a computer 13%
• Don’t have access 7%
• Too expensive 6%
• Physically unable 4%
• …
From Pew 2013
http://www.pewinternet.org/20
13/09/25/whos-not-online-and-
why/

5. What about devices?
• Devices are great for some tasks
• Maps
• Banking
• Computers are better for some…
• Job applications
• Homework
http://www.pewinternet.org/2015/04/01/chapter-
two-usage-and-attitudes-toward-smartphones/

6. With limited access people do less
• Mobile-only families are less
likely to shop, bank, apply for
jobs, get news, follow local
events online
• Children without home access
are less likely to go online to
pursue their interests.
Opportunity for All (2016) http://digitalequityforlearning.org/wp-content/uploads/2015/12/jgcc_opportunityforall.pdf

7. But why do we care?

8. Adopters save and make more money!
1. Households with broadband
save $11,219 a year!
2. Seven in ten teachers assign
homework that requires a
broadband connection.
3. A Telemedicine visit saves (on
average):
1. 278 miles
2. 245 minutes
3. $156

9. Communities save and make money!
• ROI for money spent getting
rural Minnesota online is $10 for
every $1 spent.
• In Denmark, electronic invoicing
saves taxpayers €150 million and
businesses €50 million a year.
• Telepsychiatry project saves
$2,500 per patient
• The Cost of four days of in-
hospital heart monitoring
(~$25,000) could be reduced by
up to 72% through telemedicine.

10. How can we help people get online?