2. • Larry Farrell – founder and
Chairman-
Goals- research HIGH
growth business practices
of world known entrepreneurs and
to distill these to a set of practices
that could be taught to others.
3. It's MISSION - research and teaching
ENTREPRENEURSHIP.
MARKET SEGMENT –
large companies,
aspiring entrepreneurs,
Schools and institutions and
governments.
4. • Founded in 1983 by Larry
Farrell.
• World's leading organization
for research and teaching
entrepreneurial practices.
• Has various affiliates
worldwide.
• Over 5 million participants in
40 countries.
5. VP American Express NY
President Kepner – Tregoe Princeton NJ
Board Member = The Economic Development
Society US
The Journal of Strategic Change , London
( EXPERIENCES )
6. Diverse background
• Harvard Business School
• University of California Law School
• Peace Corps Volunteer
• Currently a contributing editor for The Conference Board
Review in NY
• Columnist for Entrepreneur magazine in India
• Advisory Board Member to Cambridge University's
Enterprise Solutions to poverty project in the UK.
7. Affiliates partners
• Almost for more than 20 years now
• All trained and certified
• Nearest international affiliate to your
location
• Adjust language
8. • over the past quarter century has achieved the challenging
GOAL.
• personally met, interviewed, and taught entrepreneurship to
more individuals, groups/ organizations and governments
worldwide.
• has received praise from Peter Drucker, Tom Peters, Fortune,
Business Week, The Conference Board and more.
9. Has written more BOOKS about Entrepreneurship:
New Entrepreneurial Age ( 2011 )
Getting Entrepreneurial ( 2003 )
The Entrepreneurial Age ( 2001 )
Searching for The Spirit of Enterprise ( 1993 ) – 1st
book.
10. ENTREPRENEURSHIP
- one of the most generic things in the world.
- its practice is culture free.
- do the same things to SUCCEED.
( Worldwide Technology )
Larry C. Farrell
interview w/ R. Goossen
11. ENTREPRENEURSHIP
Depends on the company’ s life
cycle.
LIFE CYCLE
growth ( 1.start up to
2. high growth )
( 3. decline and
4. survival )
from entrepreneurial
practices to managerial
Practices.
12. Farrell stresses that:
learning comes when studying companies
when they are young, rapidly growing and
INNOVATIVE.
Start up and high growth phase ( 10 yrs. )
- where entrepreneurial practices are
dominant.
- critical is how to sustain GROWTH…
13. later, entrepreneurs replace them with
professional managers with modern
management theories.
MBA trained management consultants
called to worsen the situation. SUSTAIN
GROWTH by
-Recognizing
dynamic tension
-- balance bet.
Entrep &
managerial
practices.
14. Managing is the easy part…growing is the
hard part…
Steve Jobs
15. Maintaining entrepreneurial practices sustains growth and
counteracts decline.
“Entrepreneurial basics” - provide a framework for
SUCCESS.
a. a sense of mission
b. a customer/ product vision
c. high speed innovation
d. self – inspired behavior
o An International perspective opens up opportunities.
16. 1. Have a clear sense of MISSION
( product / market strategy )
- achieve a common purpose.
2. Have a clear customer/ product VISION.
- product and customer person.
3. High SPEED INNOVATION.
- move faster, more creative than larger rivals.
- strong sense of URGENCY.
17. 4. Have SELF INSPIRED behavior.
- entrep is the engine and the co. is the vehicle.
- inspiring a thousand workers is the real trick.
