Strategic management process

1. STRATEGIC MANAGEMENT PROCESS

2. Introduction
 Strategic Management Process is an ongoing process which defines the
way an organization makes its strategy to achieve its goals.
 The process of strategic management is a complex and integrated
process, comprising of certain elements or steps.
 Various elements of strategic management process are
 Identifying Organizational mission
 Setting objectives
 Environmental analysis
 Organizational or internal analysis
 Identification of alternative strategies
 Choice of strategy
 Implementation of strategy
 Strategy evaluation and control.

3. SM Process in General
STRATEGY
EVALUATION

4. SM process for an existing firm