2. • Local SEO is a big business, and if you are into the
SEO industry, then you should understand how to
do local SEO and how it affects your business.
Everybody needs SEO at some point of their
career or business. Local search can be said as a
big business and more than 70% of the internet
users are performing local searches on a regular
basis. Local SEO searches are likely to yield better
results than traditional SEO methods. If you want
to get more returns from your local business, you
should work on methods that drive local traffic.
More the local traffic, more are the profits.
3.
4. • The best thing about local SEO is you neither
needs to hire SEO expert not spend hundreds
of dollars. Below are 10 quick tips about local
SEO that help you drive huge traffic –
5. • The phrase ‘content is the king’ exists for a
reason and having fresh content adds
additional value to your website. Search
engines love fresh content and therefore, you
need to make sure that your site is up to date.
Updating the content on a regular basis helps
search engine to catch your website.
Remember that new content adds relevance
to your website in the eyes of search engines.
6. • Make sure to have a keyword relevant
title on each and every page of your
website. This help search engines
navigate across the pages easily. You can
also optimize the web pages different
from the title.
7. • Always remember to use backlinks from
authorized sites. Instead of trying to get
multiple links from unauthorized sites, it
is better to include less links from
genuine sites. You should think of quality
rather than quantity in link building. Links
8. • You can add links from your website in the
form of newsletters and emails. In this way,
you are promoting your website across
multiple platforms.
9. • This is a better strategy to create unique
landing page for every city. This enhances your
chances with search engines and viewers will
immediately consider that your site is relevant
to their needs. The page title and description
tags should city name, local business address
and other details.
10. • Google is a key player in online advertising,
where you can customize your campaign to
target both local as well as non-local audience.
It depends totally on how you want to drive
your business. Your ads will appear as regular
text ad on Google search pages. You need to
research the keywords carefully to avail
complete benefits.
11. • Millions of consumers collaborate and share
their experiences on social networking sites.
Most of the consumers read reviews before
making a purchase. By registering your
business across several reviews sites help you
develop your business locally. Remember that
if you are not investing in social sites, then you
are losing a great SEO opportunity.
12. • It is advised to build up social reputation
through active monitoring and review building
programs. Review sites are considered as
double edged swords, where people share
their opinion on a particular product or
business. You should try to increase the
reviews as social signal. Consumers seek local
results to fulfil their requirements quickly.
13. • It is essential for business owners to stay
connected with the influencers of the industry
and maintain a string relationship. You might
get links from authorised sites by maintaining
good relation with the influencers of the
industry.
14. • By placing keyword rich captions images and videos,
you can improve the rank of your website on search
engine results. Be sure to have a well presented
content that is appealing to your audience and drives
huge traffic towards your website.
• By following the above local SEO tips, you can drive
huge traffic to your website and increase the sales
significantly. If you are a beginner, you need to
understand that it is not easy to rank your website on
first page of search engine results. Nevertheless, by
using the above tips to optimize your website and
enhance its visibility.