2. What is a campaign. -A campaign is the promoting of an event. -A campaign is when a bunch of people come together and raise an issue they think is Important and is effecting the society their living in. -present an issue through a specific medium like a performance or a T.V. advert
3. Why would we use a campaign -To promote and issues. -To promote products like mobile phones, and issues like: -drink driving -Domestic violence. -Publicize an event. Educate people and make them more aware on issues like -drugs -safe sex -breast cancer Especially the growing generation.
4. Aims of campaign An aim of a campaign is to get across a clear message to people about the topic their campaigning about. To also make sure people are educated and know something about the issue so the campaign was not produced for no reason.
5. Target audience -campaigns don’t normally have a target audience unless it’s on a specific event. For example Drink driving: it will be aimed at people that can drive. And people who drink so mostly teenagers who are legal to drive and adults, but also teenagers because more teenagers are tempted to drive under the influence drugs and alcohol. Breast cancer- The audience would be women because breast cancer effects women.
6. Media Campaigns are mostly operated through the media -TV.(adverts) -Posters -magazines -leaflets, flyer. -Billboards. Campaigning issues on the telly is the most quickest and successful way because mostly every watches adverts on telly and It’s worldwide so everyone will get to see at least once.