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MGT 521 Assignment Apply Week 1 Target Case Study
Analysis
FOR MORE CLASSES VISIT
www.mgt521nerd.com
Assignment Content Resources: Ch. 1 and 2 of Management: A Practical
Introduction Complete the Target CEO Case Study Analysis. Submit
your analysis. Center for Writing Excellence Reference and Citation
Generator Grammar and Writing Guides Learning Team Toolkit Case
Analysis Questions Answer the following in 175 words each: 1.
Describe the managerial functions that were demonstrated in the
case description. Provide examples of how each function you discuss
was evident in the case study. 2. Assess the success with which the
Target management team handled the management challenges identified
in Chapter 1. 3. Describe the primary management viewpoint
demonstrated in the case study. Evaluate your concept of its success in
this case. Do you think another management viewpoint would have been
more appropriate? 1. Assess your ideas regarding Target’s need and
ability to operate as a Learning Organization in the future. Target CEO
Works to Retain Consumer Trust after the Company Was Hacked
Minneapolis—Executives settled around a square table inside a Target
Corp. conference room here earlier this month and munched on store-
brand snacks as they chewed over something far less appetizing.
Opinion surveys commissioned by the company found that the massive
cybertheft that waylaid Target late [in 2013] had knocked confidence
and trust in the 51-year-old retailer to an all-time low. Target was having
trouble shaking the fallout from a key decision by Chief Executive
Gregg Steinhafel that made the crisis appear even worse than it already
was. The initial evidence had indicated that credit and debit card
numbers of about 40 million Target customers had been stolen. But the
retailer had learned later that the hackers gained access to partial names
and physical or e-mail addresses for as many as 70 million people—a
breach that some top executives counseled against disclosing because it
was unclear what kind of fraud danger it posed. Nevertheless, Mr.
Steinhafel insisted on making the bigger number public, sparking news
reports that as many as 110 million Target customers had been affected.
At the meeting, Chief Marketing Officer Jeffrey Jones groused about the
huge number. The public “keeps hearing that equals one-third of all
Americans,” he said. “That’s hammering us.” Mr. Steinhafel says he has
no regrets about the aggressive disclosure and other costly decisions in
the wake of the crisis. “Target won’t be defined by the breach, but how
we handle the breach,” he says. The executives acknowledge the crisis
has damaged the retailer’s bull’s-eye brand, while analysts estimate it
may cost Target billions of dollars. During the holiday-shopping season,
Target’s sales and store traffic plummeted. Call-center volume
overwhelmed employees. Executives testified before congressional
panels, and the company is facing federal and state investigations into
how the cybercrime occurred from its store registers and computer
network. Over the two months since the crisis erupted, Mr. Steinhafel,
59 years old, has lurched from one difficult decision to another. At one
point, he proposed in a meeting that Target would provide free credit
monitoring and identity-theft insurance for one year to all its customers.
Scott Kennedy, a senior executive, asked: “You’re saying we will give
this to any customer who’s ever been in a store, but we aren’t
checking?” Mr. Steinhafel nodded. “Then we’re offering this to all
Americans,” Mr. Kennedy replied. Target went ahead with that plan.
The breach could wind up costing Target, which notched $73 billion in
sales in 2012, a few billion dollars, people familiar with the matter say.
New chip technology to replace magnetic strips on credit cards could
cost about $100 million, one executive told Congress. Card-monitoring
services for customers could cost tens of millions, according to one
executive. Hundreds of millions of marketing dollars could be diverted
to repairing the brand. In addition, costs are mounting for reissuing
cards, staffing call centers, forensic and data-security units, and lawyers
for public inquiries and private lawsuits. . . . The CEO, who likes to say
“retail is detail,” is known internally for paying surprise visits to Target
stores—there are about 1,800 in the U.S. that drew about 32 million
customers a week before the crisis. Store managers say they warn each
other to be alert for a man snooping around the aisles, frequently
snacking from a box of animal crackers. Recently, Mr. Steinhafel says,
he stopped a manager who was reading e-mail on her cellphone as she
passed through Target’s downtown Minneapolis headquarters. “Please
be in the present,” he recalls telling her. From November 27, the day
before Thanksgiving, through December 18, Target executives say,
shoppers’ payment-card data was captured through “malware” installed
in Target’s computer network. The hackers had entered the network
through a vendor. The breach got wide publicity. Shoppers clogged
Target phone lines and stores. Some sent tweets and emails that they
would never again shop at Target. On the last weekend before
Christmas, the big crowds at Target stores had dwindled. On December
20, Mr. Jones, the chief marketing officer, urged Mr. Steinhafel to
appear in a video on Target’s website. The CEO was reluctant. He didn’t
have a script and was exhausted. With a camera rolling, Target’s public-
relations chief, Dustee Jenkins, asked him questions. Mr. Steinhafel,
clad in Target’s trademark red shirt and khakis store attire, thanked
customers for their trust, provided tips to monitor their accounts, and
promised zero liability to shoppers for any fraudulent charges. Mr.
Steinhafel began holding twice-daily “status meetings” in a 32nd floor
conference room. Early this month, prompted by the Target data breach,
Congress held hearings on cyberattacks. As Mr. Mulligan, the CFO,
made his appearances, Mr. Steinhafel and his executive team watched
from the company’s “situation room.” A Secret Service official testified
that the data breach was “highly technical and sophisticated,” prompting
Mr. Steinhafel to remark: “That shows it’s not just our operation. It
would be hard for any retailer to withstand this.” At a daily status
meeting early this month, Mr. Steinhafel pushed to accelerate to early
next year the timeline for Target to replace magnetic strips on its
payment cards with a new chip technology widely used in Europe and
Canada that is less vulnerable to fraud.
==============================================
MGT 521 Entire Course
FOR MORE CLASSES VISIT
www.mgt521nerd.com
MGT 521 Week 1 Apply Management And Applications Worksheet
MGT 521 Week 2 Apply Management Planning Worksheet
MGT 521 Week 3 Apply Organizational Culture and Design
MGT 521 Week 4 Apply Leadership Examination
MGT 521 Week 5 Apply Using the Project Planner’s Toolkit
MGT 521 Week 6 Apply Hewlett-Packard Case Study Analysis
MGT 521 Week 1 DQ 1
MGT 521 Week 1 DQ 2
MGT 521 Week 1 DQ 3
MGT 521 Week 1 DQ 4
MGT 521 Week 2 DQ 1
MGT 521 Week 2 DQ 2
MGT 521 Week 2 DQ 3
MGT 521 Week 2 DQ 4
MGT 521 Week 3 DQ 1
MGT 521 Week 3 DQ 2
MGT 521 Week 3 DQ 3
MGT 521 Week 3 DQ 4
MGT 521 Week 4 DQ 1
MGT 521 Week 4 DQ 2
MGT 521 Week 4 DQ 3
MGT 521 Week 4 DQ 4
MGT 521 Week 5 DQ 1
MGT 521 Week 5 DQ 2
MGT 521 Week 5 DQ 3
MGT 521 Week 5 DQ 4
==============================================
MGT 521 Final Exam Guide (New)
FOR MORE CLASSES VISIT
www.mgt521nerd.com
1. ________ is defined as a business firm’s intention, beyond its
legal and economic obligations, to do the right things and act in
ways that are good for society.
Social screening
Social responsibility
Social obligation
Values-based management
2. The balanced scorecard measures organizational performance
against previously established standards. Which of the four
functions of management relates most closely to setting these
standards?
Controlling
Leading
Organizing
Planning
3. Budgets can be used as tools within which two functions of
management?
Controlling and organizing
Planning and leading
Controlling and planning
Organizing and leading
4. Indira Patel has been working in her organization’s computer
security department for the past 10 years. If another employee
follows Indira’s recommendations in a given situation, based on
her expertise in computer security, which source of power is
Indira using?
Legitimate power
==============================================
MGT 521 Final Exam Guide (New, 2019)
FOR MORE CLASSES VISIT
www.mgt521nerd.com
1. Unlike leaders, managers are those who: encourage and motivate
employees to work together to achieve a common vision. implement
procedures and processes to ensure the smooth functioning of an
organization. seek innovation rather than stability in their approach to
fulfill organizational aspiration develop relationships with employees
based on trust and mutual respect. 2. Adopting a __________ involves
distributing monetary resources among divisions to increase financial
returns or to spread risks among different businesses. differentiation
strategy global strategy portfolio strategy multidomestic strategy 3.
Which of the following statements is true of a corporate-level strategy?
It provides the framework within which functional managers operate. It
is the primary responsibility of top managers. It is used to identify an
organization’s strengths and weaknesses. It outlines a division’s long-
term goals. 4. __________ is the process by which managers establish
the structure of working relationships among employees to allow them
to achieve a company’s goals efficiently and effectively. Leading
Organizing Planning Controlling 5. Identify a true statement about an
effective control system? It provides managers with accurate
information about organizational performance. It is limited in its
capacity to provide managers with information in a timely manner. It
allows managers to take only programmed decisions. It is an informal
system that helps managers make decisions.
==============================================
MGT 521 Final Exam Guide
FOR MORE CLASSES VISIT
www.mgt521nerd.com
1) John writes a memo to his employees. Putting his thoughts
onto paper is an example of
2) Chantel received an invitation to a web meeting that will take
place at 3:00 p.m. She accepted the invitation. This is an
example of
3) You are doing research on political issues and find that you
are on a conservative leaning site. What type of source
credibility issue is
this?
4) When reviewing an educational math website, you find the
author’s background is in English. What type of source
credibility issue is
this?
5) A famous ice cream manufacturer sent workers to a nearby
grocery store to offer shoppers a sample of its new flavor. The
workers
==============================================

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MGT 521 NERD Educational Specialist--mgt521nerd.com

  • 1. MGT 521 Assignment Apply Week 1 Target Case Study Analysis FOR MORE CLASSES VISIT www.mgt521nerd.com Assignment Content Resources: Ch. 1 and 2 of Management: A Practical Introduction Complete the Target CEO Case Study Analysis. Submit your analysis. Center for Writing Excellence Reference and Citation Generator Grammar and Writing Guides Learning Team Toolkit Case Analysis Questions Answer the following in 175 words each: 1. Describe the managerial functions that were demonstrated in the case description. Provide examples of how each function you discuss was evident in the case study. 2. Assess the success with which the Target management team handled the management challenges identified in Chapter 1. 3. Describe the primary management viewpoint demonstrated in the case study. Evaluate your concept of its success in this case. Do you think another management viewpoint would have been more appropriate? 1. Assess your ideas regarding Target’s need and ability to operate as a Learning Organization in the future. Target CEO Works to Retain Consumer Trust after the Company Was Hacked Minneapolis—Executives settled around a square table inside a Target Corp. conference room here earlier this month and munched on store- brand snacks as they chewed over something far less appetizing. Opinion surveys commissioned by the company found that the massive cybertheft that waylaid Target late [in 2013] had knocked confidence and trust in the 51-year-old retailer to an all-time low. Target was having trouble shaking the fallout from a key decision by Chief Executive
  • 2. Gregg Steinhafel that made the crisis appear even worse than it already was. The initial evidence had indicated that credit and debit card numbers of about 40 million Target customers had been stolen. But the retailer had learned later that the hackers gained access to partial names and physical or e-mail addresses for as many as 70 million people—a breach that some top executives counseled against disclosing because it was unclear what kind of fraud danger it posed. Nevertheless, Mr. Steinhafel insisted on making the bigger number public, sparking news reports that as many as 110 million Target customers had been affected. At the meeting, Chief Marketing Officer Jeffrey Jones groused about the huge number. The public “keeps hearing that equals one-third of all Americans,” he said. “That’s hammering us.” Mr. Steinhafel says he has no regrets about the aggressive disclosure and other costly decisions in the wake of the crisis. “Target won’t be defined by the breach, but how we handle the breach,” he says. The executives acknowledge the crisis has damaged the retailer’s bull’s-eye brand, while analysts estimate it may cost Target billions of dollars. During the holiday-shopping season, Target’s sales and store traffic plummeted. Call-center volume overwhelmed employees. Executives testified before congressional panels, and the company is facing federal and state investigations into how the cybercrime occurred from its store registers and computer network. Over the two months since the crisis erupted, Mr. Steinhafel, 59 years old, has lurched from one difficult decision to another. At one point, he proposed in a meeting that Target would provide free credit monitoring and identity-theft insurance for one year to all its customers. Scott Kennedy, a senior executive, asked: “You’re saying we will give this to any customer who’s ever been in a store, but we aren’t checking?” Mr. Steinhafel nodded. “Then we’re offering this to all Americans,” Mr. Kennedy replied. Target went ahead with that plan. The breach could wind up costing Target, which notched $73 billion in
  • 3. sales in 2012, a few billion dollars, people familiar with the matter say. New chip technology to replace magnetic strips on credit cards could cost about $100 million, one executive told Congress. Card-monitoring services for customers could cost tens of millions, according to one executive. Hundreds of millions of marketing dollars could be diverted to repairing the brand. In addition, costs are mounting for reissuing cards, staffing call centers, forensic and data-security units, and lawyers for public inquiries and private lawsuits. . . . The CEO, who likes to say “retail is detail,” is known internally for paying surprise visits to Target stores—there are about 1,800 in the U.S. that drew about 32 million customers a week before the crisis. Store managers say they warn each other to be alert for a man snooping around the aisles, frequently snacking from a box of animal crackers. Recently, Mr. Steinhafel says, he stopped a manager who was reading e-mail on her cellphone as she passed through Target’s downtown Minneapolis headquarters. “Please be in the present,” he recalls telling her. From November 27, the day before Thanksgiving, through December 18, Target executives say, shoppers’ payment-card data was captured through “malware” installed in Target’s computer network. The hackers had entered the network through a vendor. The breach got wide publicity. Shoppers clogged Target phone lines and stores. Some sent tweets and emails that they would never again shop at Target. On the last weekend before Christmas, the big crowds at Target stores had dwindled. On December 20, Mr. Jones, the chief marketing officer, urged Mr. Steinhafel to appear in a video on Target’s website. The CEO was reluctant. He didn’t have a script and was exhausted. With a camera rolling, Target’s public- relations chief, Dustee Jenkins, asked him questions. Mr. Steinhafel, clad in Target’s trademark red shirt and khakis store attire, thanked customers for their trust, provided tips to monitor their accounts, and promised zero liability to shoppers for any fraudulent charges. Mr.
  • 4. Steinhafel began holding twice-daily “status meetings” in a 32nd floor conference room. Early this month, prompted by the Target data breach, Congress held hearings on cyberattacks. As Mr. Mulligan, the CFO, made his appearances, Mr. Steinhafel and his executive team watched from the company’s “situation room.” A Secret Service official testified that the data breach was “highly technical and sophisticated,” prompting Mr. Steinhafel to remark: “That shows it’s not just our operation. It would be hard for any retailer to withstand this.” At a daily status meeting early this month, Mr. Steinhafel pushed to accelerate to early next year the timeline for Target to replace magnetic strips on its payment cards with a new chip technology widely used in Europe and Canada that is less vulnerable to fraud. ============================================== MGT 521 Entire Course FOR MORE CLASSES VISIT www.mgt521nerd.com MGT 521 Week 1 Apply Management And Applications Worksheet MGT 521 Week 2 Apply Management Planning Worksheet MGT 521 Week 3 Apply Organizational Culture and Design MGT 521 Week 4 Apply Leadership Examination MGT 521 Week 5 Apply Using the Project Planner’s Toolkit
  • 5. MGT 521 Week 6 Apply Hewlett-Packard Case Study Analysis MGT 521 Week 1 DQ 1 MGT 521 Week 1 DQ 2 MGT 521 Week 1 DQ 3 MGT 521 Week 1 DQ 4 MGT 521 Week 2 DQ 1 MGT 521 Week 2 DQ 2 MGT 521 Week 2 DQ 3 MGT 521 Week 2 DQ 4 MGT 521 Week 3 DQ 1 MGT 521 Week 3 DQ 2 MGT 521 Week 3 DQ 3 MGT 521 Week 3 DQ 4 MGT 521 Week 4 DQ 1 MGT 521 Week 4 DQ 2 MGT 521 Week 4 DQ 3 MGT 521 Week 4 DQ 4 MGT 521 Week 5 DQ 1 MGT 521 Week 5 DQ 2 MGT 521 Week 5 DQ 3 MGT 521 Week 5 DQ 4
  • 6. ============================================== MGT 521 Final Exam Guide (New) FOR MORE CLASSES VISIT www.mgt521nerd.com 1. ________ is defined as a business firm’s intention, beyond its legal and economic obligations, to do the right things and act in ways that are good for society. Social screening Social responsibility Social obligation Values-based management 2. The balanced scorecard measures organizational performance against previously established standards. Which of the four functions of management relates most closely to setting these standards? Controlling Leading Organizing Planning
  • 7. 3. Budgets can be used as tools within which two functions of management? Controlling and organizing Planning and leading Controlling and planning Organizing and leading 4. Indira Patel has been working in her organization’s computer security department for the past 10 years. If another employee follows Indira’s recommendations in a given situation, based on her expertise in computer security, which source of power is Indira using? Legitimate power ============================================== MGT 521 Final Exam Guide (New, 2019) FOR MORE CLASSES VISIT www.mgt521nerd.com
  • 8. 1. Unlike leaders, managers are those who: encourage and motivate employees to work together to achieve a common vision. implement procedures and processes to ensure the smooth functioning of an organization. seek innovation rather than stability in their approach to fulfill organizational aspiration develop relationships with employees based on trust and mutual respect. 2. Adopting a __________ involves distributing monetary resources among divisions to increase financial returns or to spread risks among different businesses. differentiation strategy global strategy portfolio strategy multidomestic strategy 3. Which of the following statements is true of a corporate-level strategy? It provides the framework within which functional managers operate. It is the primary responsibility of top managers. It is used to identify an organization’s strengths and weaknesses. It outlines a division’s long- term goals. 4. __________ is the process by which managers establish the structure of working relationships among employees to allow them to achieve a company’s goals efficiently and effectively. Leading Organizing Planning Controlling 5. Identify a true statement about an effective control system? It provides managers with accurate information about organizational performance. It is limited in its capacity to provide managers with information in a timely manner. It allows managers to take only programmed decisions. It is an informal system that helps managers make decisions. ============================================== MGT 521 Final Exam Guide FOR MORE CLASSES VISIT
  • 9. www.mgt521nerd.com 1) John writes a memo to his employees. Putting his thoughts onto paper is an example of 2) Chantel received an invitation to a web meeting that will take place at 3:00 p.m. She accepted the invitation. This is an example of 3) You are doing research on political issues and find that you are on a conservative leaning site. What type of source credibility issue is this? 4) When reviewing an educational math website, you find the author’s background is in English. What type of source credibility issue is this?
  • 10. 5) A famous ice cream manufacturer sent workers to a nearby grocery store to offer shoppers a sample of its new flavor. The workers ==============================================