AdDuplex Windows Device Statistics Report – June 2017
1. AdDuplex Windows Device Statistics
Report – June 2017
June 26th, 2017
Compiled by Alan Mendelevich
2. Windows Device Statistics Report
This month we register arrival of two new Surface PCs, sample velocity of Creators Update
and take a quick peek at what’s happening in Mobile.
www.adduplex.com 2
June 26th, AdDuplex
3. Data Source
This report is based on data collected from around 5,000 Windows Store apps running
AdDuplex SDK v.2 (and higher). The raw data analyzed was collected over the day of
June 26th, 2017 (UTC time) unless otherwise stated.
We have made every attempt to consolidate different reported phone model names
under their canonical retail model names, but it is possible that some of the rare model
name variations were not accounted for.
AdDuplex is the largest cross-promotion network for Windows Store apps and games
empowering developers and publishers to promote their apps for free by helping each
other. AdDuplex was established in January 2011 in Vilnius, Lithuania. As of June
2017, more than 10,000 apps actively use AdDuplex to gain more visibility.
4. Surface Devices
June 26th, AdDuplex
Two new Surface devices
shipped less than 2 weeks
ago, and we see them on the
chart already. Looks like
familiar Surface Pro has
some edge over brand new
Surface Laptop, but it is
probably too early to make
any conclusions.
Surface Pro 4 continues to
dominate Microsoft’s PC
lineup.
www.adduplex.com 4
Surface Pro 4
43.7%
Surface Pro 3
22.6%
Surface 3
12.1%
Surface Book
7.2%
Surface Pro 1
6.7%
Surface Pro 2
4.8%
Surface Pro
2.2%
Surface Laptop
0.4%
Surface
Studio 0.1%
5. Windows 10 Desktop OS Versions
June 26th, AdDuplex
Creators Update continues to
propagate on PCs worldwide,
but a moderate pace. It
seems to be inline with how
Anniversary Update spread,
but we’ve approached the
infliction point (2-3 months in)
when AU went full speed and
jumped from 35% to over
75% in one month. Next
month we will see if this pace
will be repeated with
Creators Update.
www.adduplex.com 5
Windows 10
1.5%
Windows 10
1511 4.1%
Windows 10
1607 (AU)
58.3%
Windows 10
1703 (CU)
35.7%
Windows 10
RS3 Insider
0.4%
6. Creators Update on Surface Devices
June 26th, AdDuplex
If we take a look at Creators
Update velocity on the
Surface devices, we can see
a very clear outlier – Surface
Pro 3. Only 22% of SP3s are
running Creators Update,
and I can confirm
(anecdotally) that my SP3
wasn’t offered CU yet.
Other than new devices that
come with CU pre-installed,
Surface Book seems to be
the most up-to-date Surface
model.
www.adduplex.com 6
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Surface 3
Surface Book
Surface Laptop
Surface Pro
Surface Pro 2Surface Pro 3
Surface Pro 4
Surface Studio
Surface Pro 1
7. Windows Phone OS Versions
June 26th, AdDuplex
Windows 10 Mobile is now
on more than 20% of
Windows phones, but it’s
likely caused by Windows
Phone 8.x users abandoning
their phones for other
platforms, rather than any
increase in W10M sales.
With Facebook Messenger,
and now Skype, abandoning
WP8 it’s not unlikely that this
trend will accelerate as time
goes on.
www.adduplex.com 7
Windows
Phone 7.x 1.6%
Windows
Phone 8.0 4.2%
Windows
Phone 8.1
73.9%Windows 10
Mobile 20.3%
8. Windows 10 Mobile OS Versions
June 26th, AdDuplex
Close to 59% of Windows 10
Mobile phones are running
Creators Update. As we
predicted 2 months ago, only
a little over 60% are eligible
to get CU. So, it looks like
almost everyone who could
get it is already running
Creators Update.
www.adduplex.com 8
W10M 1511
4.6%
W10M 1607
(AU) 31.9%
W10M 1703
(CU) 58.9%
W10M Insider
(post-CU) 4.6%
9. 3 great apps from AdDuplex Garage
Random Tool
One Tap Reminders
One Tap Messages
Random Tool is the ultimate randomizer for whenever you need to make a choice of any kind.
Designed with ease of use and simplicity in mind, Random Tool allows you to make life
choices, shuffle lists, select winners and more.
Send SMS, emails and other messages with just one tap right from your start screen. Create
message templates for frequent message types or message activated services and get rid of a
bunch of unnecessary extra steps.
One Tap Reminders lets you create and use reminders very easily and quickly. Pin any
reminder to your Start screen and set them with a single tap. Don’t miss those important
events ever again!