2017 Red Stapler: Best in Track - Technology in Education Presented by Andrew Cassel Researchers are super careful when it comes to sharing their work on social media. Hear from a long-time admin at a research institution about building trust with scientists, sharing from conferences and communicating real science via social media platforms. ABOUT ANDREW CASSEL Andrew Cassel is the social media admin for the University of Alaska Fairbanks - America's arctic university. Cassel has been developing the university's social media presence since 2011 and has been recognized for his work with top awards from the Public Relations Society of America - Alaska. Cassel was a poster presenter at HighEdWeb 2012.