SlideShare a Scribd company logo
1 of 1
GENERAL ADVERTISING MEDIA!    TRAVEL INDUSTRY SHOWCASE!
      !                         !




   THE PAST                         THE FUTURE! !
   WIDE. HUGE SPILL OVER!           FOCUSED !
   WRONG AUDIENCE!                  RIGHT AUDIENCE !
   LIMITED SHELF LIFE               UNLIMITED!        !
   LIMITED SPACE                    UNLIMITED!    !
   NON-QUALITATIVE AMBIENCE         EXTREMELY QUALITATIVE AMBIENCE!
                                                        !
   NON – EXCLUSIVITY                TOTALLY EXCLUSIVE!
                                                     !
   SINGLE FORM                      MULTIPLE FORMS!!
   SINGLE PRONGED !                 MULTI-PRONGED!
   HIGH COST                        LOW COST!
                                          !
   COST OF CHANGE                   NO COST OF CHANGE!
                                                    !
   PAIN OF CHANGE                   NO PAIN OF CHANGE!
                                                     !
   NO VIRAL REACH                   VIRAL MECHANISM! !
   TIME CONSUMING                   SIMPLE, FAST !& EASY!
                                     !

More Related Content

Viewers also liked (10)

Watak unik dari retail
Watak unik dari retailWatak unik dari retail
Watak unik dari retail
 
Tarjeta liderazgo conquistadores
Tarjeta liderazgo conquistadoresTarjeta liderazgo conquistadores
Tarjeta liderazgo conquistadores
 
Employability skills
Employability skillsEmployability skills
Employability skills
 
145615a hqw820100820120810
145615a hqw820100820120810145615a hqw820100820120810
145615a hqw820100820120810
 
Universidad técnica particular de loja
Universidad técnica particular de lojaUniversidad técnica particular de loja
Universidad técnica particular de loja
 
Health Insurance Fort Worth
Health Insurance Fort WorthHealth Insurance Fort Worth
Health Insurance Fort Worth
 
Search Engine Optimization Secrets. Real SEO Tips For Long Term Network Marke...
Search Engine Optimization Secrets. Real SEO Tips For Long Term Network Marke...Search Engine Optimization Secrets. Real SEO Tips For Long Term Network Marke...
Search Engine Optimization Secrets. Real SEO Tips For Long Term Network Marke...
 
HSDL_P&L2001
HSDL_P&L2001HSDL_P&L2001
HSDL_P&L2001
 
Compiostero
CompiosteroCompiostero
Compiostero
 
Com5 u1 sesion2
Com5 u1 sesion2Com5 u1 sesion2
Com5 u1 sesion2
 

Cut Through The Clutter …

  • 1. GENERAL ADVERTISING MEDIA! TRAVEL INDUSTRY SHOWCASE! ! ! THE PAST THE FUTURE! ! WIDE. HUGE SPILL OVER! FOCUSED ! WRONG AUDIENCE! RIGHT AUDIENCE ! LIMITED SHELF LIFE UNLIMITED! ! LIMITED SPACE UNLIMITED! ! NON-QUALITATIVE AMBIENCE EXTREMELY QUALITATIVE AMBIENCE! ! NON – EXCLUSIVITY TOTALLY EXCLUSIVE! ! SINGLE FORM MULTIPLE FORMS!! SINGLE PRONGED ! MULTI-PRONGED! HIGH COST LOW COST! ! COST OF CHANGE NO COST OF CHANGE! ! PAIN OF CHANGE NO PAIN OF CHANGE! ! NO VIRAL REACH VIRAL MECHANISM! ! TIME CONSUMING SIMPLE, FAST !& EASY! !