3. CREATIVE
MEETS TECH
heritage + agency talent
GLOBAL DELIVERY
MODEL
scale + efficiency
PAY FOR
PERFORMANCE
no commission. no retainer. +
Web Mobile Social Apps
WordPress
Custom CMS
Android
iOS
Windows RT
Native Apps
Hybrid
Facebook
Twitter
Google
eCommerce
Twikster
Prestashop
Because we are different…
HTML5, CSS 3
JQuery , Javascript
Yii, Laravel, ROR, jAPI,
PHP
Digital Strategy & Innovation
Experience Design
Digital Performance
Research & Metric Analysis
5. Learn about stakeholders
Discover goals and needs
How is it done now?
What is wanted?
What else has been tried?
Investigate
Ideate
Prototype
Evaluate
Produce
Build final product
Ramp up marketing,
support, and
maintenance
Generate lots of ideas
Grasp issues and potential solutions
Produce something tangible
Identify challenges
Uncover subtleties
Discover problems
Assess progress
Determine next steps
Competitive Landscape
Design strategy
Foresight
Strategic communications
Concept ideation
Ethnographic research
Information architecture
Scenario development
Personas
Interaction design
Service design
Interface design
Experience prototyping
Software prototyping
Heuristic evaluations
International usability
Website usability
Delivery Model - Experience Design
6. Business opportunity
Marketing objectives
Brand essence
Competitive landscape review
Target audience
Research Strategize Engage Optimize
Communication Strategy
Creative brief
Media parameters
Defined cost parameters
Metrics and Measures
Media Plan
Creative Development
Media Negotiation
Trafficking
Monitoring
Reporting
Creative & media optimization
Delivery Model – Digital Performance
7. Copy
Digital Marketing Team
Campaign Manager
Social Media Experts
Engagement
Manager
Business Analyst
Program Manager
Principal Architect
Creative Director
Digital Performance
Team
Web Developers
Programmers
Testers
Technology Team
Interaction Designer
Information Architect
Graphic Designer
Usability Analyst
Experience Design
Team
Strategy &
Innovation Team
Offsite
Onshore team
ensures quick
daytime turnaround.
Offshore
• Flexibility to scale up and
roll off members based on
project load.
• Large talent pool
• Efficient work handover
for a 16 hour/ day work
output
Delivery Model – Team
Your Team
Twikster Team
8. For over a year, Buoyancy has been ideating and delivering
interactive design solution for emerging markets across globe
A simple design solution which
answered complex problem
9. Wicked Ride – Bike Rentals Portal
http://wickedride.in , a rental portal which has custom post types ( The post types apart
from the default WordPress types ) such as bikes, extras and orders.
10. Friday Sunday – Travel Portal
http://fridaysunday.in , a travel portal built on WordPress, again the custom post types
involving database tables apart from that of WordPress' default.
11. YourAgri – Next Generation Agriculture Portal
http://youragri.buoyancy.co.in ( WIP ), a portal for agriculture, involving custom post
types as videos, slideshows and experts.
12. Ewot , ecommerce Portal
http://ewot.com.au , an ecommerce portal developed using Prestashop and WordPress.