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Yasen Lilov

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VertoDigital - LinkedIn - Conversion API Overview
Kapital AI Masterclass - Evolving to an AI‑Native Agency - People, Process, Platform
MeasureCamp Belgrade 2025 - Yasen Lilov - Past - Present - Prompt
The rise of AI Agents - Beyond Automation_ The Rise of AI Agents in Service Businesses
MeasureCamp London 2024 - Yasen - Measurement Protocol v2
VertoTalks #002 - Google Consent Mode Explained
Kapital - AI Adoption Masterclass - Automate Your Reports with Google Looker Studio and BigQuery - Yasen Lilov
Kapital - AI Adoption Masterclass - AI-Powered Analytics in GA4
Consent Mode - The good, the bad and the ugly
Data-Driven Marketing sounds great, but where do you start from?
Server-Side Data Collection - Build vs Buy.pptx
Facebook CAPI - Overview & Implementation Options - Yasen Lilov | Merkle
Enhanced governance and tag depoloyment with GTM Templates - Yasen Lilov | Merkle
Offline tracking using the measurement protocol - Yasen Lilov | Merkle
Overview of recent changes to the ga add on (ga api v4) - Yasen Lilov | Merkle