This document contains descriptions of 14 graphic design projects completed by Wassana Techadilok, including invitations, advertisements, book covers, catalogs, email campaigns, logos, posters, magazines, websites, and packaging. For each project, a brief overview is provided of the client or subject, the design challenge, and the solution created.
1. Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail.com
Design an invitation letter for the AIGA recognition award. Paula Scher was selected as the recipient of the award. The invitation
letter is presented in a step by step fashion that reveals elements of
Scher’s work.
“Invitation brochure”
Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail com
Design an invitation letter for the AIGA recognition award. Paula Scher was selected as the recipient of the award. The invitation
l tt i t d i t b t f hi th t l l t f
2. Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail.com
Create original advertisements for three major brands.
Ads should be suitable for magazines or newpapers.
Graphics were created that merge the brand name products with
meanings of the word “cheese”in order to capture the viewer’s
attention.“Advertising design”
3. Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail.com
Re-design a book jacket with original content. Jacket should
be correctly and completely laid out, and should include book
summaries and acclaim.
Dan Brown’s Inferno was selected for redesign. The new cover
features a pivotal scene without giving away important details
of the story. The jacket is complete and correctly sized for a novel.
“Book Cover Design”
5. Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail.com
Design e-mail campaign for an existing company to promote
a current event. The campaign should be delivered to its
audience via a web page optimized for computers,
smartphones, and tablets.
The design aims to invite visitors to the museum via pictures
instead of words. Minimalist versions were developed for
smartphones and tablets.
“E-mail Campaign”
Problem SolutionWassana Techadilok
973.234.8092 Design e-mail campaign for an existing company to promote The design aims to invite visitors to the museum via pictures
6. Problem Solution
Wassana Techadilok
973.234.8092
wtechadilok@gmail.com Design the logo, stationary, poster, and vehicle graphic
for a fictitious company.
Selected Hydro Electric Power company. Designed an appropriate
name and logo, and implemented them on various mediums.
“Stationary Set”
7. Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail.com
Transform the key statistics of a long and detailed article
into a simple and interesting visual infographic.
A simple green color scheme establishes a financial tone. Within this
framework, the unique central disks quickly draw the reader’s attention
to the most important information. Three dials are used to emphasize how
similar employment growth is between several sectors of the economy.“InfoGraphic”
8. Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail.com
Create the American Jazz Museum poster for the event celebrating
100 years of Jazz &Blue. Find a Jazz musician to represent
this event. The poster must include the American Jazz Museum
logo, the event date &time, the location and website.
Ella Fitzgerald, an iconic jazz singer, was chosen for the poster.
Fitzgerald was drawn from scratch to create a unique representation.
The poster was also inserted into a street banner for display.
“Jazz Poster”
9. Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail.com
Create the cover graphic and interior themes for
CCM’s Promethean magazine.
The main cover art is a representation of the brain, including
a diverse assortment of thoughts to represent the creativity
of CCM students.
“Promethean Magazine”
10. Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail.com
To create a new magazine company. The design should
include the company logo, the magazine cover, and
a spread that is related to the front cover.
Created a modern magazine that uses a simple and elegant design.
The magazine profiles influential leaders.
“Magazine Spread”
11. Problem SolutionWassana Techadilok
973.234.8092
wtechadilok@gmail.com
Redesign an existing large company’s website. Revamped 5 pages of the website for jewelery store, Swarovski.
Changed the color theme from a dull gray to a vibrant blue.
Improved the layout to be more elegant and easier to navigate.
“Web Design”