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A Framework for Training Hybrid Recommender SystemsA FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 1
A Framework for Training
Hybrid Recommender Systems
Simon Bremer, Alan Schelten, Enrico Lohmann, Martin Kleinsteuber
A Framework for Training Hybrid Recommender Systems
MERCATEO
•Online procurement
•Business to Business
•One of the largest in Europe
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 2
A Framework for Training Hybrid Recommender Systems
MERCATEO UNITE
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 3
•Marketplace, focus on networking
•Cooperation with SAP Ariba
•Currently beta-phase
•Not enough data (yet) -> Testing on MovieLens
A Framework for Training Hybrid Recommender Systems
APPLICATION OF RECOMMENDER SYSTEM
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 4
•Suggest supplier (items) to customers (users)
•Available data:
• Explicit feedback: Trading frequency
• Metadata about customers/suppliers
•Problem: Cold-Start
A Framework for Training Hybrid Recommender Systems
METADATA-BASED APPROACH
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 5
•Combination of Content-based and Demographic Filtering (MD)
•Use of all available metadata
•“Perfect” to cope with cold-start
•Downside: Collaborative Filtering better for active users/items
A Framework for Training Hybrid Recommender Systems
ALGORITHM PERFORMANCE - COLD-START
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 6
A Framework for Training Hybrid Recommender Systems
HYBRIDIZATION STRATEGIES
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 7
•Hybridization of two different algorithms (CF + MD)
•Performance depends on area of matrix
•Goal: Improve both, get best results
A Framework for Training Hybrid Recommender Systems
RESULT MERGING
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 8
CF
MD
TRAINING
DATA
RESULTS
A Framework for Training Hybrid Recommender Systems
CROSS-TRAINING
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 9
CF
MD
TRAINING
DATA
RESULTS
A Framework for Training Hybrid Recommender Systems
CROSS-TRAINING
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 10
A Framework for Training Hybrid Recommender Systems
ALGORITHM PERFORMANCE - COLD-START
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 11
A Framework for Training Hybrid Recommender Systems
CF SAMPLING
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 12
A Framework for Training Hybrid Recommender Systems
MD SAMPLING
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 13
A Framework for Training Hybrid Recommender Systems
CROSS TRAINING
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 14
A Framework for Training Hybrid Recommender Systems
CF MODEL
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 15
•Latent Feature Matrix Factorization
•SVD++ by Koren
•L2 Regularization on biases and latent feature weights
A Framework for Training Hybrid Recommender Systems
MD MODEL
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 16
•Combination of different biases inspired by possible causal links
•Metadata of the MovieLens dataset:
Age Sex Occupation Zip Code
49 M Engineer 21044
40 F Librarian 30030
32 M Writer 55369
41 M Programmer 94043
7 M Student 55436
24 M Artist 10003
Title Genres
From Dusk Till Dawn (1996) Action|Comedy|Crime|Horror|Thriller
Toy Story (1995) Animation|Children's|Comedy
Misérables, Les (1995) Drama|Musical
Ghostbusters (1984) Comedy|Horror
Blade Runner (1982) Film-Noir|Sci-Fi
Casablanca (1942) Drama|Romance|War
A Framework for Training Hybrid Recommender Systems
MD MODEL
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 17
•Offset: Demographic group -> individual movie
•Example: Programmers like “The Matrix”
A Framework for Training Hybrid Recommender Systems
MD MODEL
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 18
•Offset: Individual user -> Movie attribute
•Example: I like Sci-Fi
A Framework for Training Hybrid Recommender Systems
MD MODEL
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 19
•Offset: Demographic group -> Movie attribute
•Example: Men like Western movies more than Women
A Framework for Training Hybrid Recommender Systems
MD MODEL
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 20
•Inclusion of user and item bias
•Attribute bias covers absolute offset of user and item features
A Framework for Training Hybrid Recommender Systems
EVALUATION
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 21
A Framework for Training Hybrid Recommender Systems
EVALUATION
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 22
A Framework for Training Hybrid Recommender Systems
EVALUATION
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 23
A Framework for Training Hybrid Recommender Systems
RESULTS
A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 24
A Framework for Training Hybrid Recommender SystemsA FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 25
THANK YOU!
CONTACT
Simon Bremer - simon.bremer@tum.de

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Training Hybrid Recommender Systems

  • 1. A Framework for Training Hybrid Recommender SystemsA FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 1 A Framework for Training Hybrid Recommender Systems Simon Bremer, Alan Schelten, Enrico Lohmann, Martin Kleinsteuber
  • 2. A Framework for Training Hybrid Recommender Systems MERCATEO •Online procurement •Business to Business •One of the largest in Europe A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 2
  • 3. A Framework for Training Hybrid Recommender Systems MERCATEO UNITE A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 3 •Marketplace, focus on networking •Cooperation with SAP Ariba •Currently beta-phase •Not enough data (yet) -> Testing on MovieLens
  • 4. A Framework for Training Hybrid Recommender Systems APPLICATION OF RECOMMENDER SYSTEM A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 4 •Suggest supplier (items) to customers (users) •Available data: • Explicit feedback: Trading frequency • Metadata about customers/suppliers •Problem: Cold-Start
  • 5. A Framework for Training Hybrid Recommender Systems METADATA-BASED APPROACH A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 5 •Combination of Content-based and Demographic Filtering (MD) •Use of all available metadata •“Perfect” to cope with cold-start •Downside: Collaborative Filtering better for active users/items
  • 6. A Framework for Training Hybrid Recommender Systems ALGORITHM PERFORMANCE - COLD-START A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 6
  • 7. A Framework for Training Hybrid Recommender Systems HYBRIDIZATION STRATEGIES A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 7 •Hybridization of two different algorithms (CF + MD) •Performance depends on area of matrix •Goal: Improve both, get best results
  • 8. A Framework for Training Hybrid Recommender Systems RESULT MERGING A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 8 CF MD TRAINING DATA RESULTS
  • 9. A Framework for Training Hybrid Recommender Systems CROSS-TRAINING A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 9 CF MD TRAINING DATA RESULTS
  • 10. A Framework for Training Hybrid Recommender Systems CROSS-TRAINING A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 10
  • 11. A Framework for Training Hybrid Recommender Systems ALGORITHM PERFORMANCE - COLD-START A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 11
  • 12. A Framework for Training Hybrid Recommender Systems CF SAMPLING A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 12
  • 13. A Framework for Training Hybrid Recommender Systems MD SAMPLING A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 13
  • 14. A Framework for Training Hybrid Recommender Systems CROSS TRAINING A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 14
  • 15. A Framework for Training Hybrid Recommender Systems CF MODEL A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 15 •Latent Feature Matrix Factorization •SVD++ by Koren •L2 Regularization on biases and latent feature weights
  • 16. A Framework for Training Hybrid Recommender Systems MD MODEL A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 16 •Combination of different biases inspired by possible causal links •Metadata of the MovieLens dataset: Age Sex Occupation Zip Code 49 M Engineer 21044 40 F Librarian 30030 32 M Writer 55369 41 M Programmer 94043 7 M Student 55436 24 M Artist 10003 Title Genres From Dusk Till Dawn (1996) Action|Comedy|Crime|Horror|Thriller Toy Story (1995) Animation|Children's|Comedy Misérables, Les (1995) Drama|Musical Ghostbusters (1984) Comedy|Horror Blade Runner (1982) Film-Noir|Sci-Fi Casablanca (1942) Drama|Romance|War
  • 17. A Framework for Training Hybrid Recommender Systems MD MODEL A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 17 •Offset: Demographic group -> individual movie •Example: Programmers like “The Matrix”
  • 18. A Framework for Training Hybrid Recommender Systems MD MODEL A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 18 •Offset: Individual user -> Movie attribute •Example: I like Sci-Fi
  • 19. A Framework for Training Hybrid Recommender Systems MD MODEL A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 19 •Offset: Demographic group -> Movie attribute •Example: Men like Western movies more than Women
  • 20. A Framework for Training Hybrid Recommender Systems MD MODEL A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 20 •Inclusion of user and item bias •Attribute bias covers absolute offset of user and item features
  • 21. A Framework for Training Hybrid Recommender Systems EVALUATION A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 21
  • 22. A Framework for Training Hybrid Recommender Systems EVALUATION A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 22
  • 23. A Framework for Training Hybrid Recommender Systems EVALUATION A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 23
  • 24. A Framework for Training Hybrid Recommender Systems RESULTS A FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 24
  • 25. A Framework for Training Hybrid Recommender SystemsA FRAMEWORK FOR TRAINING HYBRID RECOMMENDER SYSTEMS 25 THANK YOU! CONTACT Simon Bremer - simon.bremer@tum.de