Saudi Arabia smart home appliances market has shown promising growth in historical years until 2019 and is expected to continue its growth in upcoming forecast years 2021 to 2026. https://bit.ly/3nj1SGB
1. SAUDI ARABIA SMART HOME APPLIANCES
MARKET
FORECAST & OPPORTUNITIES
2016 – 2026
MARKET INTELLIGENCE . CONSULTING
www.techsciresearch.com
2. 2
Scope of Report
Product of Interest (POI): Smart Home Appliances
Review Period
2016 – 2019
Base Year
2020
Estimated Year
2021
Forecast Period
2022 – 2026
Year Range
Smart home appliances includes the intelligence and communication to enable
automatic or remote control based on user preferences or external signals from a utility
or third-party energy service provider. A smart home appliance may utilize a home area
network to communicate with other devices in the customer's premise, or other
channels to communicate with utility systems.
Market Segmentation
REGION
• Northern & Central
• Southern
• Eastern
• Western
PRODUCT
• Washing Machine
• Refrigerators
• Television
• Air Conditioner
• Vacuum Cleaners
• Others
DISTRIBUTION CHANNEL
• Online
• Multi Branded Electronic
Stores
• Supermarket/Hypermarket
• Others
3. 3
Table of Contents
S. No. Contents Page No.
1.
Product Overview (A brief description of the category and product inclusions considered
under the scope of the study to give clear picture to the client about the product of interest.)
2.
Research Methodology (A brief description of the category and product inclusions
considered under the scope of the study to give clear picture to the client about the product of
interest.)
3. Impact of COVID -19 on Saudi Arabia Smart Home Appliances Market
4. Voice of Customer
4.1. Factors Influencing Purchase Decision
4.2. Brand Awareness
4.3. Sources of Information Conferred
5. Executive Summary (This chapter covers summary of the complete study.)
6.
Saudi Arabia Smart Home Appliances Market Outlook, 2016-2026F (This chapter
includes a brief overview of the product of interest market such as total market’s growth rate,
expected growth rate, key growth levers, leading region, top grossing product types, etc. It
includes more of a qualitative information about the market.)
6.1.
Market Size & Forecast (This chapter would include the market size i.e., the revenue
generated from the Saudi Arabia smart home appliances market in one year. In this
case, the market size will be provided in value terms for historic period (2016-2019);
current/base year (2020); estimated year (2021E); and forecast (2022-2026)
6.1.1. By Value (USD) & Volume
6.2.
Market Share & Forecast (By Value) (The overall product of interest bifurcated/split
among various segments.)
6.2.1.
By Product (Washing Machine, Refrigerators, Television, Air Conditioner,
Vacuum Cleaners, Others)
6.2.2.
By Distribution Channel (Online, Multi Branded Electronic Stores,
Supermarket/Hypermarket, Others)
6.2.3. By Company (2020)
6.2.4. By Region
4. 4
S. No. Contents Page No.
6.3. Product Market Map
7. Saudi Arabia Washing Machine Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value (USD) & Volume
7.2. Market Share & Forecast
7.2.1. By Distribution Channel
8. Saudi Arabia Refrigerators Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value (USD) & Volume
8.2. Market Share & Forecast
8.2.1. By Distribution Channel
9. Saudi Arabia Televisions Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value (USD) & Volume
9.2. Market Share & Forecast
9.2.1. By Distribution Channel
10. Saudi Arabia Air Conditioners Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value (USD) & Volume
10.2. Market Share & Forecast
Table of Contents
5. 5
S. No. Contents Page No.
10.2.1. By Distribution Channel
11. Saudi Arabia Vacuum Cleaners Market Outlook
11.1. Market Size & Forecast
11.1.1. By Value (USD) & Volume
11.2. Market Share & Forecast
11.2.1. By Distribution Channel
12. Market Dynamics (This chapter assesses the major demand drivers and restraints.)
12.1. Drivers/Opportunities
12.2. Challenges/Restraints
13.
Market Trends & Developments (This section captures recent trends pertaining to
manufacturing or consumption, market movements in terms of points of production and
consumption, advancements and development)
14. Pricing Analysis
15. Policy & Regulatory Landscape
16. Saudi Arabia Economic Profile
17. Competitive Landscape
17.1. Competition Outlook
17.2.
Company Profiles (Top 10 Leading
Companies)
17.2.1. Company Details
17.2.2. Products & Services
17.1.3. Financials (As Reported)
Table of Contents
6. 6
S. No. Contents Page No.
17.1.4. Key Market Focus & Geographical Presence
17.1.5. Recent Developments
17.1.6. Key Management Personnel
18. Competitive Landscape
19. Strategic Recommendations
20. About Us & Disclaimer
Table of Contents
7.
8. 8
Research Methodology
✓ Identifying Key Opinion
Leaders
✓ Questionnaire Design
✓ In-depth Interviews
Data
Collection
Developing List
of Respondents
Formulating
Questionnaire
Market
Profiling
Data
Validation
Data
Analysis
In-depth secondary
research was conducted to
determine top players in
the Saudi Arabia smart
home appliances market,
overall market size and
segmental market size.
In order to conduct
industry experts’
interviews, TechSci
formulated a detailed
discussion guide.
List of industry
players and industry
specialists was
developed.
TechSci conducted
interviews with
industry experts and
industry players for
data collection and
verification.
Data obtained as a
result of primary
and secondary
research was
validated through
rigorous
triangulation.
The data was scrutinized
using MS-Excel, statistical
tools and internal
proprietary database to
obtain qualitative and
quantitative insights about
the Saudi Arabia smart
home appliances market.
Data
Collection
Data Filter
& Analysis
Research &
Intelligence
Actionable
Insights
Business
Solution
Primary Research Desk Research Company Analysis
✓ Recent Developments
✓ Market Changing
Aspects/Dynamics
✓ Government Policies
✓ Conclusion
✓ Market Participants
✓ Key Strengths
✓ LinkedIn
✓ TechSci Internal
Database
✓ Factiva
✓ Hoovers
Paid Sources
✓ Company Websites
✓ Company Annual
Reports
✓ White Paper Study
✓ Financial Reports
✓ Investor
Presentations
✓ Regulatory Body
✓ Associations, etc.
Secondary
Research
Primary Research
9. 9
Research Methodology
Baseline Methodology
Our dedicated team of industry experts has monitored and analyzed various aspects of the Saudi Arabia smart home appliances
market. The team has analyzed the outlook of various segments of this market, while considering the major influencing factors such as
rapidly increasing smartphone users and high internet penetration. The study includes market forecasting, which would enable our
clients to take better decisions while planning their strategy to achieve sustainability in the Saudi Arabia smart home appliances
market.
Methodology Followed for Calculation of Market Size:
• Market Size by Value & Volume : Market size, in terms of value& volume, for the year 2020 was calculated based on information
collected through exhaustive secondary research and primary surveys, with various key opinion leaders/stakeholders, such as smart
home appliances manufacturers, channel partners, market influencers & end users, industry experts, and other industry
participants.
• The team interviewed more than 15 – 20 smart home appliances manufacturers, 100 – 120 end users, and 15 – 20 industry experts
and other value chain stakeholders in the Saudi Arabia smart home appliances market to obtain the overall market size from 2016
to 2020, which was validated by the Delphi technique. Taking standard deviation into consideration, the market size was averaged
out, to arrive at the market size data during 2016-2020.
10. 10
Research Methodology
• Respondents were asked about the current and future market growth rates, market shares by product, by distribution channel, by
company and by each region. Removing the outlier responses, the geometric mean of growth estimates and provider wise revenue
shares generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across
various type were further triangulated from other stakeholders.
Methodology Followed for Calculation of Market Shares:
• Market shares by product, by distribution channel, by company and by each region were calculated based on the responses
received through primary surveys with industry experts, in which the respondents were asked about the market shares or revenue
generated from various types of smart home appliances . The final shares were calculated by taking the geometric mean of the
responses gathered from key opinion leaders after eliminating the outliers.
Methodology Followed for Forecasting:
• TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey
results in SPSS/Tableau Software.
• Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast
Saudi Arabia smart home appliances market, TechSci Research used various forecast techniques such as:
✓ Moving Average
✓ Time Series Analysis
✓ Regression Analysis
✓ Econometric and Judgmental Analysis
11. 11
Research Methodology
TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research
also used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It
should be noted that the figures compiled are only for the organized market including market share data. The currency used in the report is the
United States Dollar (USD), with the market size indicated in USD million.
Partial List of Companies Interviewed Key Secondary Sources
▪ Electrolux Arabia
▪ Al Jabr Electronics
▪ Haier Saudi Arabia
▪ LG Electronics Saudi Arabia Co Ltd
▪ Samsung Saudi Arabia Co. Ltd
▪ ZAGZOOG For Home Appliances Limited Company
(Whirlpool)
▪ Alessa Industries Co.
▪ KROMO - ALI GROUP S.R.L. A SOCIO UNICO
▪ MEIKO Middle East FZE
▪ General Electric Co.
▪ Bosch Safety and Security System
▪ Honeywell Turki Arabia Ltd
▪ Schneider electric systems Saudi Arabia co. Ltd
▪ Siemens Ltd. (Siemens Saudi Arabia)
▪ Alesayi Electronic Co. Ltd.
▪ World Bank
▪ International Monetary Fund (IMF)
▪ TechSci Research Proprietary Database & Knowledge
Repository
▪ Company Annual Reports
▪ Industry Magazines
▪ Industry Reports
▪ News Dailies
▪ Credible Paid Databases
12. 12
Industry Brief
According to TechSci report on, “Saudi Arabia Smart Home Appliances Market By Product (Washing Machine, Refrigerators, Television, Air Conditioner, Vacuum Cleaners,
Others) By Distribution Channel (Online, Multi Branded Electronic Stores, Supermarket/ Hypermarket, Others) By Region, Competition Forecast & Opportunities, 2026”, Saudi
Arabia smart home appliances market has shown promising growth in historical years until 2019 and is expected to continue its growth in upcoming forecast years 2021 to 2026.
Saudi Arabia smart home appliances market owes its growth to the factors like rising demand of smart electronics among the consumers along with availability of such smart
technologies. Moreover, rising number of working population in the country, especially working female population is influencing the growth of the Saudi Arabia smart home
appliances market in the upcoming five years. Furthermore, technological advancements are also driving the market growth of the Saudi Arabia smart home appliances market.
Innovations like energy saving models, shine protections, LED user interface, water saving properties, self-adjusted user interface and eco-friendly appliances, etc. are further
supporting the growth of the Saudi Arabia smart home appliances market in the next five years. Additionally, increasing users for smart phones, penetration of internet of things
in the daily life, along with the technologically advanced services of the smart home appliances have made life easier for the population. The population is thus inclined toward
incorporating smart home appliances in their smart homes and the factor is supporting the growth of the Saudi Arabia smart home appliances market in the next five years of
forecast until 2026.
The Saudi Arabia smart home appliances market is segmented by product, distribution channel, competitional landscape, and regional distribution. Based on distribution channel,
the market is further differentiated into online, multi branded electronic stores, supermarket/hypermarket, and others. Online distribution of the smart home appliances is
anticipated to generate maximum revenue for the market growth in the next five years on the account of availability of the consumer services and security related to the purchase
and the confirmed warranty of the appliances. Companies offer product setup and installation services that help users to buy products online without any hesitation. Major market
players in the association with the online portals make sure the delivery of the appliances is made without compromising the built of the appliance and its functioning. Moreover,
in various circumstances, online sales add to the warranty periods for the appliances that is covered separately by the online channels and therefore aids the consumer as well
as the company.
Based on product, the market is further segmented into washing machine, refrigerators, television, air conditioner, vacuum cleaners, and others. Refrigerators are anticipated to
hold the largest revenue shares of the market and assert its dominance over the market segment on the account of surging demands among the consumers owing to the weather
ad climate conditions of the country. Factors like growing number of households, an increasing number of expatriates in the country, surging disposal income, and declining
prices are further aiding the growth of the Saudi Arabia smart home appliances market in the subsequent years of forecast. Double door refrigerators are more in demand among
the consumers in Saudi Arabia due to technological advancements Energy-efficient refrigerators are expected to support the market growth in the future forecast years until
2026.
A partial list of market player in the Saudi Arabia smart home appliances market includes Electrolux Arabia, Al Jabr Electronics, Haier Saudi Arabia, LG Electronics Saudi Arabia
Co Ltd, Samsung Saudi Arabia Co. Ltd, ZAGZOOG For Home Appliances Limited Company (Whirlpool), Alessa Industries Co., KROMO - ALI GROUP S.R.L. A SOCIO UNICO,
MEIKO Middle East FZE, General Electric Co., Bosch Safety and Security System, Honeywell Turki Arabia Ltd, Schneider electric systems Saudi Arabia co. Ltd, Siemens Ltd.
(Siemens Saudi Arabia), Alesayi Electronic Co. Ltd., among others. These market players hold larger shares of the market than the new market players. With the evolving
technology, it is appropriate to say that the effective research and development of the technologically advanced devices would support the market growth and benefit the market
players as well as the consumers. New market players may focus on the research and development to provide devices that satisfies the consumer demand as well as benefits
the market players in building their brand value. Other competitive strategies include mergers & acquisitions and new product developments.
“Smart home appliances demand in the country is rapidly increasing. Technological advancement, capital investment in the research field and governmental schemes for
innovations of eco-friendly and energy-efficient appliances is further substantiating the growth of the market in the upcoming five years. Market players entering the market may
invest their finances in the technological advancement and detailed research for their brand establishment. The market is well-established and new market players would benefit
if they functioned in the collaboration with the already established entrants of the market in the future years,” said Mr. Karan Chechi, Research Director with TechSci Research, a
research based global management consulting firm.
14. 14
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Report Name: SAUDI ARABIA SMART HOME APPLIANCES MARKET
FORECAST & OPPORTUNITIES
2016 – 2026
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15. About Us & Disclaimer
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in
number of areas to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The
proprietary forecasting models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’
model of a country, regional and global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich
evaluation of the opportunities available in the market.
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• Global Smart Home Appliances Market By Product (Washing Machine, Refrigerators, Television, Air Conditioner, Vacuum Cleaners, Others),
By Distribution Channel (Online, Multi Branded Electronic Stores, Supermarket/Hypermarket, Others), By Region, Competition Forecast &
Opportunities, 2026
The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely,
accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers
reliable and firsthand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or
omissions or for the results obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this
report. The information herein, together with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market
size and are strictly for client’s internal consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.
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