According to www.techsciresearch.com latest Report- India ready-to-eat food market stood at $ 261 million in 2017 and is projected to grow at a CAGR of over 16% during 2018-2023 to reach $ 647 million by 2023 Report URL-https://www.techsciresearch.com/report/india-ready-to-eat-food-market/3882.html

1. MARKET INTELLIGENCE . CONSULTING
www.techsciresearch.com
2013-2023
INDIA READY TO EAT FOOD MARKET
BY SEGMENT, BY DISTRIBUTION CHANNEL, BY STATE,
COMPETITION FORECAST & OPPORTUNITIES
Published: March 2019

2. © TechSci Research2
IndiaReady-to-EatFoodMarketForecast&Opportunities,2013-2023
T a b l e o f C o n t e n t s
S. No. Contents
1. Product Overview
2. Research Methodology
3. Executive Summary
4. Voice of Customer
4.1. Awareness About Ready-to-Eat Food
4.2. Usage and Preferred Category
4.3. Brand Preference
4.4. Factors Influencing Purchase Decision
4.5. Reasons For Purchase
5. Global Ready-to-Eat Market Overview
6. India Ready-to-Eat Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1.
By Segment ( Frozen Ready-to-Eat Food and Shelf Stable Ready-to-Eat
Food)
6.2.2. By Distribution Channel (Retail Sales and Institutional Sales)
6.2.2.1
By Retail Sales (Online, Supermarket/ Hypermarket and
Traditional Retail Stores/ General Stores)
6.2.3. By Region (North India, South India, West India and East India)
6.2.4. By State
6.2.5. By Company
6.3. Market Attractiveness Index (By Segment)

3. © TechSci Research3
IndiaReady-to-EatFoodMarketForecast&Opportunities,2013-2023
T a b l e o f C o n t e n t s
S.
No. Contents
7. Import & Export Analysis
8. Market Dynamics
8.1. Drivers
8.2. Challenges
9. Market Trends and Developments
10. Supply Chain
11. Policy & Regulatory Landscape
12. India Economic Profile
13. Competitive Landscape
13.1. Company Profiles
13.1.1. McCain Foods (India) Private Limited
13.1.2. MTR Foods Pvt. Ltd.
13.1.3. Gits Food Products Pvt Ltd.
13.1.4. Haldiram Snacks Pvt. Ltd.
13.1.5. ITC Limited
13.1.6. Bikanervala Foods Pvt. Ltd.
13.1.7. Godrej Tyson Foods Limited
13.1.8. Darshan Foods Pvt. Ltd.
13.1.9. Al Kabeer Exports Pvt. Ltd.
11.10. Venky’s Group
14. Strategic Recommendations
15. About Us & Disclaimer

4. © TechSci Research4
Ready-to-eat (RTE) food items can be defined as products which only require heating or addition of water to
be ready for consumption. Convenience is the major factor associated with ready-to-eat food products,
facilitating significant time saving for consumers. India Ready-to-eat food market has been segmented into
two categories: Frozen Ready-to-Eat Food and Shelf Stable Ready-to-Eat Food.
ProductOverview
P r o d u c t O v e r v i e w
Frozen Ready-to-Eat Food: This
category includes food products
which are preserved by freezing
process, stored in a freezer and are
kept frozen until used. Frozen food
meets specific requirements such
as convenience, nutritional
adequacy, shelf stability, and
storage. Frozen snacks like frozen
french fries, cutlets, aloo tikki, etc.,
are ready-to-eat foods and require
only few minutes frying before
final consumption. Shelf Stable Ready-to-Eat
Food: This category includes
heat and eat food products and
instant food mixes which have
been packed using retort
technology. These can be easily
stored at ambient (room)
temperature and are thus
‘commercially sterile’.
Frozen
Ready-to-Eat
Food
Shelf Stable
Ready-to-Eat
Food

5. © TechSci Research5
R e s e a r c h M e t h o d o l o g y
ResearchMethodology
Information regarding
India ready-to-eat food
market was gathered
through primary
research surveys with
manufacturers,
retailers and
distributors present in
India, followed by
exhaustive secondary
research.
Research
All collected
information was then
validated through
multiple sources and
data warehouses in
order to present the
most accurate and
precise information
about India ready-to-
eat food market.
Evaluation
&
Validation
Various aspects of the
market were
comprehensively
monitored and
analyzed by the team
of industry experts.
TechSci Research also
identified and analyzed
trends, drivers and
challenges in India
ready-to-eat food
market.
Analysis
The analyzed
information was then
presented in a
chronological order to
depict a meaningful
and clear picture of
India ready-to-eat food
market. It should be
noted that we have
collected information
related to the
organized market only
and all parameters are
related to that
including market
shares.
Presentation

6. © TechSci Research6
ResearchMethodology
R e s e a r c h M e t h o d o l o g y
Baseline Methodology
Our dedicated team of industry experts has monitored and analyzed various aspects of India ready-to-eat food market.
The team has analyzed the outlook of the major segments of this market, while considering the major influencing
factors, such as rising urbanization and growing trend of dual household income, changing lifestyles along with surging
demand for packaged food products and growing need for convenience due to growing population of working women,
etc. The study includes market forecasting, which would enable our clients to take better decisions while planning their
strategy to achieve sustainability in India ready-to-eat food market.
Methodology Followed for Calculation of Market Size:
Market Size by Value: Market size, in terms of value, for the year 2017 was calculated based on information
collected through exhaustive secondary research and primary surveys, with various key opinion leaders/stakeholders,
such as real chocolate manufacturers, distributors, etc.
The team interviewed more than 15 manufacturers/suppliers, 45 distributors/dealers/retailers and 10 industry
experts in India ready-to-eat food market to obtain the overall market size during 2013-2023, which was validated
by the Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at
the market size data for 2013-2023.
Respondents were asked about the current and future market growth rates, market shares by segment and by
region. Removing the outlier responses, the geometric mean of growth estimates and product wise revenue shares
generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated
across various segments were further triangulated from other stakeholders depending upon the type of ready-to-eat
food.

7. © TechSci Research7
R e s e a r c h M e t h o d o l o g y
ResearchMethodology
Methodology Followed for Calculation of Market Shares:
• Market shares by segment, by region and by company were calculated based on the responses received through
primary surveys with industry experts, in which the respondents were asked about the market shares or revenue
generated from various distribution channels. The final shares were calculated by taking the geometric mean of the
responses gathered from key opinion leaders after eliminating the outliers.
Methodology Followed for Forecasting:
• TechSci Research performed periodical checks on data collected through the surveys with logic checks and
analyzed the survey results in SPSS/Tableau Software.
• Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market.
To forecast India ready-to-eat food market, TechSci Research used various forecast techniques such as:
o Moving Average
o Time Series Analysis
o Regression Analysis
o Econometric and Judgmental Analysis
• TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective
regions. TechSci Research also used the impact analysis during short, medium and long term period to estimate
the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the
organized market including market share data.
• Exchange Rate of 1USD=INR67 has been taken for calculations.

8. © TechSci Research8
R e s e a r c h M e t h o d o l o g y
ResearchMethodology
Partial List of Companies
Interviewed
McCain Foods India Pvt. Ltd., MTR Foods Pvt Limited, Gits Food Products Pvt Ltd.,
Haldiram Snacks Pvt. Ltd., ITC Limited, Godrej Tyson Foods Limited, Kohinoor
Speciality Foods India, Venky’s India Pvt. Ltd., etc.
Secondary Sources
Company Annual Reports, Ministry of Corporate Affairs (MCA), Ministry of Agriculture
& Farmers Welfare, Central Intelligence Agency, World Bank, Press Releases,
Industry Magazines, Industry Reports, News Dailies, Credible Paid Databases,
Proprietary Databases, etc.
Methodology followed for Consumer Survey
• For consumer survey, TechSci Research conducted the interviews with the target respondents.
• Step 1: TechSci Research designed a questionnaire which, primarily, focused on understanding the customer
preferences towards ready-to-eat food and the factors influencing their purchase decision. After successful design
and approval of the questionnaire, TechSci Research executed primary surveys with a mix of CATI & PAPI
methodology.
• Step 2: TechSci Research then analyzed the data collected through the responses generated across all the
respondents and performed periodical checks on the same. The collected information was then coded properly to
understand consumer behavior and the same was evaluated by our experts who monitored and evaluated the
data to depict meaningful insights.
• Step 3: TechSci Research delivered the final draft of research report, comprising the analysis based on the
responses generated through the survey, in a PDF format.

9. © TechSci Research9
I N D U S T R Y B R I E F
According to TechSci Research report, “India Ready-To-Eat Food Market By Segment, By Distribution
Channel, By State, Competition, Forecast & Opportunities, 2023”, India ready-to-eat food market is
projected to grow at a CAGR of more than 16%, during 2018-2023, on account of expanding distribution
network, aggressive marketing strategies by major ready-to eat-food manufacturers, increasing number of
modern retail chains and innovation in products offerings. Moreover, increasing urbanization, rapid
development of fast food chains coupled with longer shelf life and easy availability of frozen food products is
further anticipated to fuel growth in India ready-to-eat food market during forecast period
India ready-to-eat food market is broadly segmented into frozen ready-to-eat and shelf stable ready-to-eat
food. The former dominates the market and is anticipated to continue its dominance during forecast period
as well on account of high penetration rate and easy availability of a wide variety of ready-to-eat products in
different packaging formats at various retail points. Moreover, leading market players are offering frozen
food products keeping in mind taste and preferences of consumers. Among regions, North India emerged as
a major revenue generator in India ready-to-eat food market as the region is developing at a faster rate,
which is resulting in improvement in lifestyle, increase in per capita disposable income due to higher working
population and rise in migrant population supported by available employment opportunities. These factors
are consequently resulting into need for convenience food, which, in turn, is increasing the sales of ready-to-
eat food products in the region. The majority of the demand in the northern region is emerging from Delhi &
NCR (National Capital Region) area. In NCR area, Gurgaon and Noida are the key demand generators owing
to existence of a large number of offices and other commercial hubs. The working population is among the
major buyers of ready-to-eat food products in the region.
“India ready-to-eat food market is growing as rising number of consumers are gradually inclining towards
easy, convenient and less time-taking food items such as ready-to-eat food products, which include frozen
and shelf stable food items. Convenience is a major factor contributing to the demand for ready-to-eat food
products in the country. Further, to promote benefits and create awareness about frozen food products,
manufacturers are investing in marketing strategies and introducing new products in innovative packaging,
which is helping them to increase brand value as well as sales of their products. These developments are
expected to drive the market for ready-to-eat food products in India over the next five years.”, said Mr.
Karan Chechi, Research Director with TechSci Research, a research based global management consulting
firm.

10. © TechSci Research10
2013 2014 2015 2016 2017
S a m p l e D a t a - S n a p s h o t
India Ready-to-Eat Food Market Size, By Value, 2013, 2017,
2018E & 2023F (USD Million)
2013 2017 2018E 2023F
CAGR 2018E-2023F
xx%
CAGR 2013-2017
xx%
India Ready-to-Eat Food Market Share, By Segment, By
Value, 2017 & 2023F
Frozen Ready-to-
Eat Food, 50.00%
Shelf Stable
Ready-to-Eat
Food, 50.00%
2023F
Frozen Ready-to-Eat
Food, 50.00%
Shelf Stable Ready-
to-Eat Food, 50.00%
2017
Figure 13: India Ready-to-Eat Food Market Share, By Distribution Channel, By Value, 2013–2023F
40.00% 40.00% 40.00% 40.00% 40.00% 40.00% 40.00% 40.00% 40.00% 40.00% 40.00%
60.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00% 60.00%
2013 2014 2015 2016 2017 2018E 2019F 2020F 2021F 2022F 2023F
Retail Sales Institutional Sales
Figure 10: India Urban Population Share (As a %age of
Total Population), 2013-2017

11. © TechSci Research11
R e p o r t O r d e r i n g
Report Name: INDIA READY TO EAT FOOD MARKET BY SEGMENT, BY
DISTRIBUTION CHANNEL, BY STATE, COMPETITION FORECAST &
OPPORTUNITIES 2013-2023
License Type Price
Single- User License $2950
Multi- User License $3750
Custom User License $7500
To View Sample OR Purchase Report
Report Price

12. © TechSci Research12
AboutUs&Disclaimer
A b o u t U s & D i s c l a i m e r
TechSci Research – North America
708 Third Avenue, Manhattan,
New York, United States
Tel: +1- 646- 360- 1656
Email: sales@techsciresearch.com
www.techsciresearch.com
About Us :
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides
market research reports in a number of areas to organizations. The company uses innovative business models that focus on improving
productivity, while ensuring creation of high-quality reports. The proprietary forecasting models use various analyses of both industry-
specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and global
industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation
of the opportunities available in the market.
Related Reports
India Chocolate Market, Competition, Forecast & Opportunities, 2023
India Packaged Coconut Water Market Forecast and Opportunities, 2023
India Frozen Food Market, Competition Forecast & Opportunities, 2023
Partial List of Clients
Disclaimer :
The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurate or complete. TechSci Research
has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable and first hand. However, TechSci Research does not guarantee the
accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions or for the results obtained from the use of such information and especially states that it has no
financial liability whatsoever to the subscribers / users of this report. The information herein, together with all estimates and forecasts, can change without notice. All the data provided in this document are
indicative of relative market size and are strictly for client’s internal consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.
TechSci Research – Europe
54, Oldbrook, Bretton,
Peterborough,
United Kingdom
Email: sales@techsciresearch.com
www.techsciresearch.com
TechSci Research – Asia-Pacific
B – 44, Sector – 57, Noida, National
Capital Region, U.P. - India
Tel: +91-120-4523900
Email: sales@techsciresearch.com
www.techsciresearch.com