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Learning Analytics
in Enterprise Performance Management
www.tatainteractive.com
 2
Table of Contents
Context 	 3
Enterprise Performance Management (EPM)	 4
Levels of Enterprise Learning Analyticsii
	 5
Meso Level Analytics	 5
Micro Level Analytics	 6
TIS’ Learning Analytics Maturity Model (LAMM)	 7
Generation Maturity 	 7
Descriptive 	 8
Discovery	9
Predictive	 9
Adaptive and Immersive Learning Analytics	 11
Social/Organisational Network Analytics	 11
Discourse Analytics	 11
Prescriptive Analytics	 12
TIS’ Learning Analytics Framework – (HEAT-PM)	 12
A scenario	 14
Advantages	 15
Micro Level Benefits	 15
Meso Level Benefits	 15
Macro Level Benefits	 15
TIS’ Recommendations For Incremental Steps
in Implementing Learning Analytics	 16
Concerns & Issues	 16
Conclusion	 17
References	 17
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 3TOC
Context
Analytics is a term used for getting structured information from a set of data
to enhance the decision capability of process engineers and managers.
Analytics as a science in the learning paradigm is less understood and
equally less applied for successful interpretation of results.
In traditional business management, data analytics would be a sub-set of
three layers:
1.	 Business skills and domain knowledge
2.	 Capability to understand & explore data, and
3.	 A platform that applies algorithms to business skills and data for
providing meaningful information.
So, analytics is not complete without these three layers. These three layers
extended to Learning Analytics (LA) would be:
1.	 Learning and performance functional consultants with deep
knowledge of the industry domain,
2.	 Statistical process that would analyse information on performance
and learning data
3.	 IT system to integrate data systems and provide meaningful reports
This is represented in the Venn diagram (Figure 1). Thus, learning analytics
is not just an IT platform as generally perceived, rather, learning analytics
aims to develop an ecosystem that provides the best of breed in all the
three layers.
Business Domain
Performance
Data Statistics
IT Platform
Learning and
Performance
Analytics
Figure 1: Learning Analytics Venn diagram
Learning Analytics is
a combination of in-
depth understanding
of the target
business domain,
performance data
science and a robust
IT platform.
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 4TOC
Learning analytics is an emerging field in which sophisticated analytic tools
are used to improve learning and education. It draws from, and is closely
tied to, a series of other fields of study including business intelligence,
web analytics, academic analytics, educational data mining, and action
analytics.
Addressing next generation learning challenges is the goal of this emerging
field, as it has the ability to scale real-time use of learning analytics by
learners, instructors, and training advisors to improve the success rates
of employees as well as that of an organisation. Thus, the focus is on the
selection, capture, and processing of data that will be helpful for learners
and instructors at the course or individual level. Moreover, learning
analytics is focused on building systems that are able to adjust content,
levels of support and other personalised services by capturing, reporting,
processing and acting on data on an ongoing basis in a way that minimises
the time delay between the capture and use of data. Thus, in contrast
to current evaluation processes that use results from the successful
completion of a set of courses to inform improvements in the next, learning
analytics seeks to combine historical and current user data to predict the
kinds of services that users may find useful. In this white paper, we focus
on how Tata Interactive Systems (TIS) is evolving Learning Analytics in
Enterprise Performance Management, the framework and micro-solutions
for ease of gradual evolution. The paper also talks about the challenges
and benefits that this service brings to the industry.
Enterprise Performance Management (EPM)
As per Gartner, Enterprise Performance Management (EPM)i
is the process
of monitoring performance across the enterprise with the goal of improving
business performance. An EPM system integrates and analyses data
from many sources (including, but not limited to) e-commerce systems,
front-office & back-office applications, data warehouses and external
data sources. Advanced EPM systems can support many performance
methodologies such as the balanced scorecard.
Enterprises have in the last two decades made significant investment in
EPM systems like planning, budgeting & forecasting, profitability modelling
analysis, regulatory management, and sales performance management.
The success of these implementations has been limited, as there has been
very little integration with the core of EPM, i.e., human resource learning
and development. Also, EPM has largely been focused on IT automation
with less focus on how the core asset ‘Human attribute’ has been evolving.
It’s only recently that enterprises have started realising the potential of
integrated performance reporting and score carding in the overall EPM
schema. TIS’ Learning Analytics Framework (LAF) aims to close the gap
Organisations will
benefit by integrating
their performance
management
programs with LMS
to converge learning
into a strategic tool.
TIS’ learning analytics
framework provides
the roadmap for an
organisation to evolve
from tactical learning
management to a
strategic pillar.
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 5TOC
between learning analytics and EPM by developing a scorecard-based
approach to map the current data systems (Figure 2). This will help
organisations to monitor, measure & manage performance at the tactical
& strategic level and align themselves to a dynamic learning environment
coupled with instructional strategy.
Learning
Strategy
Management
LMS
TIS- LAF
EPM
Tactical
Outcome
Strategic
Outcome
Figure 2: Learning Analytics in EPM framework
Levels of Enterprise Learning Analyticsii
Learning analytics covers a wide range of analytics, which we define as
macro, meso and micro level in any enterprise.
Macro Level Analytics
Macro level analytics is aimed at intra and inter-enterprise level performance
of the employees. This level aims to understand how human learning and
performance are impacting the strategic outcome of an organisation and
provides input to the CLO to align learning strategy with the strategic
business roadmap. For instance, the CLO along with the CMO and Head
of Sales could develop a learning solution that will optimally realign sales
field activities to marketing initiatives.
Meso Level Analytics
Meso level analytics operates at functional levels of any enterprise - to
the extent that different functions like sales, finance and SCM share
common business processes already benefiting from BI (Business
Intelligence). Inculcating learning intelligence and people performance
would further benefit to integrate the business process to the core human
assets. Enterprise can use appropriate tools to integrate functional level
human data silos in enterprise warehouses, optimise workflows, generate
dashboards, mine unstructured data, better predict ‘employee churn
impacting customer churn’ and future markets, among others.
EPM is used for
optimising supply
change management,
inventory cost,
budgeting,
profitability, and
employee spend, etc.
TIS’ LAF allows
enterprises to use
these resources
towards employee
learning and
performance
optimisation with
minimal additional
investments and
change management.
Learning Analytics
can be classified
under three broad
categories:
1.	Macro – Aimed
at one industry,
e.g. Production
enhancement in
Steel
2.	Meso – Aimed
at one view
of learning
analytics within an
organisation
3.	Micro – Aimed at
department or at
process level, e.g.
sales improvement
in channel
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Micro Level Analytics
Micro level analytics supports the tracking and interpretation of process-
level data for individual learners (and by extension, groups). This data is
of primary interest to learners themselves, and those responsible for their
success, since it can provide the finest level of detail, ideally as rapidly as
possible. This data is correspondingly the most personal, since (depending
on platforms) it can disclose online activity click-by-click, physical activity
such as data on Yammer, serious learning games, simulations, incident
reports, machine logs, transactional data, etc. Data analysts at TIS are
adapting techniques from fields including serious gaming, automated
marking, content data mining, computer-supported collaborative learning,
recommender systems, intelligent tutoring /adaptive systems, hypermedia,
information visualisation, computational linguistics & argumentation, and
social network analysis. Traditionally, it is at this level that analytics can
provide predictive correction of learning roadmap and optimal fitment of
dynamic instructional strategy.
BeƩer
process
opƟmisaƟon
at Macro and
Meso levels
with finer
grained
process data
from
Microlevel
Macro
Meso
Micro
Breadth and
depth
of Macro &
Meso levels
add power
to Micro
analyƟcs
• OrganisaƟonal Level
• Strategic Roadmap
• Employee Level
• Cohort analysis
• FuncƟonal Level
• TacƟcal Management
Figure 3: Integration of Learning Analytics levels - BIG DATA evolution
As we see from Figure 3, learning analytics needs to evolve into an
ecosystem that integrates all the layers for mutual enrichment. The
aggregation of thousands of learners’ interaction histories across cohorts,
temporal periods, functions, regions and countries creates meso + macro
level analysis with an unprecedented level of fine-grained process data.
This, in turn, leads to the creation of large big datasets and makes it
possible to identify and validate patterns that are more robust for business
intelligence. In other words, the breadth and depth at the macro & meso
levels add power to micro analytics (Scenario: In the chemical industry,
the main focus is on health and safety. Forums like cefic (The European
Chemical Industry Council) would benefit if all its member companies can
Learning analytics
needs to evolve into
an ecosystem that
integrates all the
layers for mutual
enrichment.
A successful learning
analytics framework
should integrate the
macro ecosystem to
the micro operations
through a two way
information gathering
and analysis.
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register that data on use of safety online simulated trainings to improve
safety and performance. These data would form the base-line for global
chemical companies and can be analysed though BIG DATA to reduce
and predict human errors thereby leading to more safe production.)
TIS’ Learning Analytics Maturity Model (LAMM)
TIS has developed LAMM (Learning Analytics Maturity Model) to
provide stage-wise guidance and transformation of enterprise human
performance and learning management systems so that they can leverage
on the advantages of macro-meso-micro levels’ integration. This paper will
discuss the details of each level in descripting the stage, implementation
of solution, business & IT landscape and business benefits. Holistically,
LAMM is the 3rd
generation of learning analytics.
Generation -1
DESCRIPTIVE
DIAGONISTIC
DISCOVERY
PREDICTIVE
PRESCRIPTIVE
Information
Optimization
COMPELEXITY
VALUE
Generation -2 Generation -3
Figure 4: LAMM – The 3rd
Generation of Learning Analytics
Generation Maturity
Organisations can be classified under three maturity levels based on
where they stand in learning analytics application:
•	 Generation 1: 90% of the organisations use LMS and desperate data
to measure L&D
•	 Generation 2: 5-9% of the organisations would have developed
systems to correlate through manual interventions and analysis the
impact of learning on business
•	 Generation 3: Organisations those have developed IT platform
integrating relevant information systems (Like LMS, CRM, ERPs) to
provide predictive and prescriptive personal learning
LAMM has five stages that helps an organisation to map their current
Business Intelligence
is the first layer of
analytics which
provides correlation
between key KPIs
and high level trend
analysis.
For example, in this
stage, organisations
can have a better
view on the employee
profile and how it
is impacting their
learning behaviour.
TIS’ learning analytics
maturity model helps
organisations gauge
their current maturity,
understand alignment
to their overall
strategy in learning
and allows them to
aim for a maturity
level in a planned and
structured manner.
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learning analysis process and move up the maturity curve.
Descriptive
Thefirstkindofanalyticsthatmostorganisationsencounteristhedashboard
that’s provided by the learning function. The L&D department captures
data through excel sheets, learning management systems or legacy level
enterprise performance management systems. This is essentially the
impact of business intelligence products on learning platforms. In fact,
there exist several LMS platforms that describe their reporting system as
learning analytics.
This level is limited to data measured with metadata restricted to course and
training management and does not provide any relationship to business
impact. Almost 99% of organisations are limited to this level and are bound
by their LMS. Scientifically, however, we cannot call this stage ‘analytics’,
as it misses statistical data analysis and correlation to respective business
domain.
TIS’ LMS dashboard provides similar dashboard and reports for learning
management. This is generation 1 in learning analytics.
Diagnostic
There are several organisations who have taken a step further and included
additional information visualisation on products that assist in making
sense of complex data, or enterprise-level analytics architectures. This
stage transforms the organisation from micro to meso level and provides
a high-level relationship between learning and performance KPIs. This
stage includes the second layer of analytics which is business domain
interjection in managing and measuring the learning metrics. This is also
the stage where organisations converge the LMS with CMS (Content
Management System) and use new frameworks like TIN CAN where more
data pertaining to an employee’s formal and informal learning behaviour
can be collected.
This level is also limited to data collection, but what is different from the
descriptive level is that the data is now measured beyond the LMS, from
systems such as social learning, performance at job, HRMS and log
books. The BI platform provides visualisation and leaves it largely for the
user to make optimal use of the visual interactive analytics provided by the
platform.
TIS implements business intelligence using the Tableau software, thereby
Diagnostic stage
transforms the
organisation from
micro to meso level
and provides a high-
level relationship
between learning and
performance KPIs.
For example, in a
customer service
environment, the
delivery manager can
decide which agent
will be the best fit in a
queue based on his
scores in training.
Business Intelligence
is the first layer of
analytics which
provides correlation
between key KPIs
and high level trend
analysis.
For example, in this
stage, organisations
can have a better
view on the employee
profile and how it
is impacting their
learning behaviour.
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 9TOC
integrating business functions (such as customer service performance)
with training (e.g. customer services training) and offers a much better
view of training diagnostics as well as batch performance in different
KPIs. The below dashboard (Figure 5) shows how training in a customer
service environment is measured across – from the time of learning to
real performance in the field, thereby providing rich data to instructors in
contact centres for identifying the type and frequency of refresher training.
Figure 5: Sample dashboard – Learning performance linked to field
performance in a contact centre.
Discovery
This second generation of learning analytics is based on deriving
correlations between data. During this stage, data science and its
metrologies are used. This stage moves from data reporting to data
correlation analysis; for example, Flood Mapping of a city to understand
Fraud Detection probability across a segment of people. This is called
discovery, as it provides the organisation with information that helps in
making functional level strategic discussion. An example could be
mapping the various data on attrition and discovering the attributes that
have an impact with probability of occurrence. The second layer of
analytics, which is statistical data analysis is applied to discover the data
pattern and provide enhanced insights.
Predictive
One of the more advanced uses of analytics that generates huge interest
is the possibility that from the pattern of the employee learning and
performance statistical data (e.g. demographic, learning profile, human
In the discovery
stage, the
organisation
moves from visual
intelligence to
statistical inferences
of data.
For example, deriving
the correlation
algorithm or model
that best maps to the
learners potential to
win a serious game in
a specified period of
time.
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errors) and dynamic data (e.g. pattern of online logins, pages visited,
quantity of discussion posts) one can classify the trajectory that they are
on (e.g. ‘at risk’, ‘high achiever’, ‘social learner’), and hence make more
timely interventions (e.g. offer extra social and academic support, present
more challenging tasks).
Figure 6: Life Data Analysis
Presently, one of the most reliable predictors of a learner’s performance
continues to be his/her accomplishment that is assessed and measured
by the LMS. The design of more complex data-driven predictive models
must clearly improve this, but requires statistical analysis to identify those
variables in the data that can be historically validated as being the strongest
predictors of successes. While at present these are most commonly
defined as assignment outcomes, TIS has evolved models or a predictive
analytics framework to predict the performance of an employee based
on information captured through custom build portals for aligning work
done data with performance KPIs, safety incidents, human error enhanced
through existing EPM data. One of the commonly used models by TIS in
predicting time-to-failure due to human errors is developed using Weibull
distribution probability modelling. The parameterised distribution for the
data set can then be used to estimate important life characteristics of the
human reliability such as probability of a process failure at a specific time,
the mean life and the failure rate. TIS does the life data analysis using:
•	 Gathering life data for human error in various processes in their life
cycle till date.
•	 Selecting a lifetime distribution that will fit the data and model, the life
of the employee or the operator.
•	 Estimating the parameters that will fit the distribution to the data.
•	 Generating plots and results that estimate the life attributes of the
employee, such as the probability in following SOP, accuracy of work,
In th predictive stage,
the organisation’s
analytical platform
develops the
capability to predict
future optimal
solutions to problems.
Many universities use
this model to best fit
courses as per the
IQ and EQ of their
students.
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time to completion, etc.
These approaches are designed for generic learning environments that
are agnostic to subject matter. However, if one constrains the scope to a
specific topic, new kinds of analytics are possible.
Predictive analytics are further expanded into:
1.	 Adaptive and Immersive learning analytics
2.	 Social/Organisational Network analytics
3.	 Discourse analytics
Adaptive and Immersive Learning Analytics
Immersive and adaptive interventions like game and simulation-based
learning have the potential to measure the path taken by different learners in
terms of the time spent in different cycles, approach taken and complexity
resolved. This enables fine-grained feedback (e.g. what concepts have
been adopted best in different levels), adaptive presentation of the
content (e.g. not showing courses that the learner has already mastered
or has failed). Naturally, dynamic modelling of the learner cognition, and
preparation of the material for adaptive content engines are used to build
better games and simulations. These analytics are also being used to
personalise education and learning to employee based on their IQ, EQ
and learning potential or sometimes factors that best fit their career paths
in the future.
TIS has been working on MyPLE (My personal learning) framework in this
direction.
Social/Organisational Network Analytics
Social Network analytics or Organisational network analytics makes visible
the inter-relationship between employees at different levels. Social networks
will heuristically form working groups that perform better as a virtual team
as compared to organisational teams. The analytical framework helps
develop a logical relationship between these groups and further helps
instructional designers to understand how best to develop people.
Discourse Analytics
Traditional analytic models are based on structured data like how many
times the employee has logged into a system, how many times the
learner has visited a page in the knowledge management system, etc. In
the age of personal blogs, websites, Facebook and Yammer, the social
contribution and collaboration has become one of the key interventions
in virtual learning. Discourse analytics is the starting tip point of big data
Discourse analytics is
the starting tip point
of big data analytics
and traces the
unstructured data.
The results help to
predict a learner
behaviour by
exploring the data
captured of employee
on social platforms,
forums, blogs etc.
TIS’ MyPLE framework
uses adaptive
learning predictive
analytics to develop
personal learning
dashboards and
learning path for
employee based on
their roles, career
path and current
projects.
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 12TOC
analytics and develops models to understand unstructured data. The
results of these analytics help in dynamic recommendation engines which
can provide a personalised learner’s page in a knowledge management
system based on his / her current needs and focus.
Prescriptive Analytics
The pinnacle level of analytics is prescriptive learning analytics. Prescriptive
analytics suggests the best option for handling future scenarios. In a
full circle of Kirkpatrick model, the fourth level seeks to determine the
tangible results of the training such as: reduced cost, improved quality
and efficiency, increased productivity, employee retention, increased sales
and higher morale. Prescriptive analytics is the best fitment to the fourth
level of Kirkpatrick model.
Organisations have always faced challenges to device such models
that can determine the critical return on investment (ROI) of their training
expenditures. Predictive analytics provides the framework for forecasting
the ROI and it is enhanced by prescriptive analytics that provides designers
with the best option of designing learning and performance support.
TIS’ Learning Analytics Framework – (HEAT-PM)
TIS’ data analyst and training consultants have done significant work on the
learning and performance management analytics model that integrates the
highest level of maturity in measuring predictive human errors and develop
prescriptive immersive learning and performance support systems. While
this framework is largely focused on industries such as Manufacturing and
Energy; TIS is investing significantly to make this framework agnostic to
learning and performance management in all industries where human errors
have a significant impact on business performance and getting optimal
results. The framework is known as “HEAT-PM”; Human Error Analytical
Training and Performance Model. The framework is represented in Figure 7..
The framework’s primary objectives is to improve the performance
standard of the employee by formulating a strategy of proactive training
and reactively supporting with ‘as per need’ information at work. The
framework is base-lined by:
1.	 Developing performance standards in TIS’ structured data system
2.	 Developing Human Error Taxonomy
3.	 Measuring Human Error and its impact on performance and developing
it into a human-error model that can predict human error based on
performance conditions
Prescriptive analytics
is the machine
replication of human
intelligence and can
to a great extent
automate the learning
manager’s role of
decision making.
Organisations have
used prescriptive
analytics successfully
in business
management in the
last decade.
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The framework is based on the assumption that:
1.	 Humans will create error
2.	 The errors can be eliminated but will be replaced by a new set of
errors
3.	 Training assets are not exhaustive and there is a limit to their evolution
and production
4.	 The biggest asset of an enterprise is its knowledge management
system
Relevance
Velocity
Learning&TrainingOperationalManagement
Optimisation Standardisation Information BI
PORTAL
R-ANALYTICS
ETL
RDBMS
HIVE
SQOOP
Knowledge Capture & Dissemination
eLearning Interventions Social Learning
Dynamic Learning Strategy
Social Learning
Social Learning
Human
Performance
Performance
Standards
Training
Standards
Human
Effectiveness
Operational
Effectiveness
Organisational
Effectiveness
SOPs BI
Optimisation Tools Mobility
3D - Dashboards CMS
Performance Support System
Enterprise
Content
Repositories
ERP /
LMS
MR
HDFS
Figure 7: Human Error analytical Training and Performance Model
The framework uses TIS’ analytics architecture to:
1.	 Measure performance gaps and provide intelligence on the root
cause of failures
2.	 Prescriptive analysis with recommendation engine to provide adaptive
learning to employee
3.	 Predictive analytics on performance failure and recommending the
right sets of assets for performance support.
Further, the framework optimises the ROI of investment by:
1.	 Replicating similar assets between training and performance support
system
2.	 Provide intelligence to the knowledge management system to
aggregate data and prescribe as per need
3.	 Use of open source software like
	 a.	 R for data analytics
	 b.	 OWA for web-analytics
	 c.	 BIRT, Shiny R- BI
	 d.	 Hadoop file management system
TIS’ Human Error
Analytical Training
and Performance
Model’s primary
objective is to
improve the
performance standard
of the employee
by formulating a
strategy of proactive
training and reactively
supporting with ‘as
per need’ information
at work.
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A scenario
Consider a manufacturing organisation, which loses more than 20M$
every year due to human errors and another 10M$ due to low performance
standards.TheTISHEAT-PM,inthisscenario,startsbycreatingperformance
standards for the critical tasks set and starts measuring human errors
within a defined metadata structure. The system can philosophically start
with the basis that the errors are largely based on in-field experiences. The
system will prescribe to invest in 3D-based simulation training on critical
maintenance. These same 3D assets will be used to create virtual reality
based performance support systems such as an oculus system that will
guide the operator to use 3D image based standard operating procedures.
Figure 8: TIS’ learning analytics architecture
The loss of production
in oil and gas due
to human failures
accounts for 50B$
loss per year. 90% of
road accidents are
also on account of
human errors.
Organisations are
slowly realising the
value of investment
in reducing human
errors by predictive
analytics.
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 15TOC
Further, the system optimises the knowledge management system and
brings to the operator’s learning page all the case studies, videos, and
content targeted on optimal operations. It is predicted that TIS’ framework
can reduce human errors by 50% on a year-to-year basis and improve
performance to 80% as per the standards. The investment in a full-fledged
similar ecosystem can be as high as 300%.
Advantages
TIS’ learning analytics framework can work at multiple levels of an
enterprise. The rich diversity of numerical, textual and semantic data that
different techniques process, their impact on enterprise training could be
profound when implemented systemically, with sound pedagogical design
and the necessary business & learning analyst development to turn raw
technologies into useful tools. The advantages at various levels include:
Micro Level Benefits
1.	 Provide learners as well as training teams with insight into their
own learning habits and teaching methodology, besides giving
recommendations for improvement
2.	 Identify at-risk employee or learners and provide scientifically based
interventions
3.	 Dynamically improve performance standards
Meso Level Benefits
1.	 Improve administrative decision-making and organisational resource
allocation
2.	 Moretransparentdataandanalysiscouldcreateasharedunderstanding
of the industry segment successes and challenges
3.	 Make better sense of complex topics through combinations of analytics
(e.g. from social, technical and information networks)
4.	 Support holistic decision-making through better understanding the
impact of different variables
5.	 Increase organisational productivity by providing up-to-date information
and allowing rapid response to challenges
6.	 Help leaders determine the hard (e.g. patents, research) and soft (e.g.
reputation, profile, quality of training) value generated by faculty activity
Macro Level Benefits
1.	 Improve industry wide performance and training standards
2.	 Share best practices data and develop optimised academic model
and pedagogical approaches
TIS’ learning analytics
has a high ROI as the
KPIs improvement
are not limited to
learning hours, it
takes into account the
organisational benefit
at micro and macro
levels.
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TIS’ Recommendations For Incremental Steps in
Implementing Learning Analytics
TIS realises that an enterprise may face challenges to make the big
leap into the third generation of learning analytics. TIS, has therefore,
developed a micro learning analytics strategy that will bring incremental
advantages. Some of the analytical services recommended by TIS in
learning management include:
1.	 PLCS (Performance-based Learning Consulting Services)
	 a.	 The gaps in the performance areas of the business processes are
	 modelled and statistical analysis is done on an MS Excel-based
	 tool. TIS consultants take these models to formulate data based
	 learning strategy and create organisational development plan.
2.	 DLPM (Dynamic Learning Path Management)
	 a.	 Analyses of the Learning and Development data in terms of
	 effectiveness and correlation to employee profile. The model
	 developed is used for analytics in adaptive learning.
	 b.	 TIS enhances the model by providing portal integrated with HRMS
	 and LMS that generates personal learning plan.
3.	 POCM (Point of Content Management)
	 a.	 Content aggregation and integration architecture is deployed to
	 augment the learning and training assets as per the need and
		 interest of the learner.
Concerns & Issues
While learning analytics is the 3rd
wave in data-based training, there are
a number of concerns and issues that pose as a challenge for its growth
and adaptability:
1.	 Watch Out: It may be threatening to some employees and enterprises
to be aware that someone is continuously tracking their actions.
2.	 Holistic View: The success of learning analytics is based on high
accuracy statistical model. Unlike other functions like sales or finance,
the learner behaviour model is in its germinating stage. No matter how
comprehensive the model is made, it is still difficult to capture and
qualify some attributes and observations like ‘inter-personal skills’.
3.	 Integration: A critical need for learning analytics to be successful is to
integrate it with ERP and EPM systems. Many CIOs still do not think
of learning-based performance management as critical and may be
resistant to introduce new systems in their current IT architecture.
Ultimately, even when
the use of analytics
does apply, the best
decisions will be
made by those who
combine the science
of quantitative
analysis with the art of
sound reasoning.
TIS recommends
an organisation
to have a two
pronged approach
while implementing
analytics in
its learning
management:
1. Focus on quick
wins
2. Develop a well-
designed roadmap
for the next
3-5 years with
milestones defined
for each objective
www.tatainteractive.com
www.tatainteractive.com
 17TOC
4.	 Obligation to Follow Learning Intelligence Reports: The eventual output
– be it in the learning path or course recommendation – is perhaps
left to the faculty and learners to adopt. Unlike other functions where
the results of analysis can be objectively stated, there is sufficient
subjectivity to learning analytics and hence no one is really obliged to
follow the machine recommended path.
Data privacy and the use of human capital confidential data are also strong
concerns of Learning Analytics. There are legal, ethical and regulatory
issues before use of such data. However, with all the above concerns in
place, it is also imperative that enterprise performance management move
up the ladder and catch-up with technological innovation that permits data
based interpretation and better scientific results.
TIS has a well-defined path in mitigating the concerns. TIS’ methodology
of implementation starts with creating workshops to measure KPIs,
developing a pilot & analysing to establish the best statistical models and
then deriving dashboards as per user need and security access.
Conclusion
TIS is clear in its roadmap that learning analytics is gaining momentum
and is here to stay while maturing over the next decade. There are many
benefits to enterprise learning analytics and organisations will gradually
move from functional EPM to a hybrid model of learning and functional
based performance model. TIS’ ability to harness the right set of data,
transform data and use open source platforms to analyse data brings to
our customers a high impact solution at reasonable investments.
References
1.	 Learning analytics policy brief by UNESCO, 2012
2.	 The third way of learning –Educause
3.	 Design and Implementation of a Learning Analytics Toolkit for Teachers
Anna Lea Dyckhoff*, Dennis Zielke, Mareike Bültmann, Mohamed
Amine Chatti and Ulrik Schroeder
i
	 Gartner definition of EPM
ii
	 Based on IITE policy brief
Making informed
decisions to keep
your enterprise
at the forefront of
business starts with
data. Identifying what
data is necessary
to support your
initiatives is like
finding a needle in a
haystack.
TIS’ Learning
Analytics offers
end-to-end services
covering a wide
array of business
Intelligence tools,
frameworks,
accelerators and
above all 25 years of
experience in learning
across industry
sectors.
© Tata Interactive Systems. All rights reserved.
TOC

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Learning Analytics in Enterprise Performance Management

  • 1. Learning Analytics in Enterprise Performance Management
  • 2. www.tatainteractive.com  2 Table of Contents Context 3 Enterprise Performance Management (EPM) 4 Levels of Enterprise Learning Analyticsii 5 Meso Level Analytics 5 Micro Level Analytics 6 TIS’ Learning Analytics Maturity Model (LAMM) 7 Generation Maturity 7 Descriptive 8 Discovery 9 Predictive 9 Adaptive and Immersive Learning Analytics 11 Social/Organisational Network Analytics 11 Discourse Analytics 11 Prescriptive Analytics 12 TIS’ Learning Analytics Framework – (HEAT-PM) 12 A scenario 14 Advantages 15 Micro Level Benefits 15 Meso Level Benefits 15 Macro Level Benefits 15 TIS’ Recommendations For Incremental Steps in Implementing Learning Analytics 16 Concerns & Issues 16 Conclusion 17 References 17
  • 3. www.tatainteractive.com www.tatainteractive.com  3TOC Context Analytics is a term used for getting structured information from a set of data to enhance the decision capability of process engineers and managers. Analytics as a science in the learning paradigm is less understood and equally less applied for successful interpretation of results. In traditional business management, data analytics would be a sub-set of three layers: 1. Business skills and domain knowledge 2. Capability to understand & explore data, and 3. A platform that applies algorithms to business skills and data for providing meaningful information. So, analytics is not complete without these three layers. These three layers extended to Learning Analytics (LA) would be: 1. Learning and performance functional consultants with deep knowledge of the industry domain, 2. Statistical process that would analyse information on performance and learning data 3. IT system to integrate data systems and provide meaningful reports This is represented in the Venn diagram (Figure 1). Thus, learning analytics is not just an IT platform as generally perceived, rather, learning analytics aims to develop an ecosystem that provides the best of breed in all the three layers. Business Domain Performance Data Statistics IT Platform Learning and Performance Analytics Figure 1: Learning Analytics Venn diagram Learning Analytics is a combination of in- depth understanding of the target business domain, performance data science and a robust IT platform.
  • 4. www.tatainteractive.com www.tatainteractive.com  4TOC Learning analytics is an emerging field in which sophisticated analytic tools are used to improve learning and education. It draws from, and is closely tied to, a series of other fields of study including business intelligence, web analytics, academic analytics, educational data mining, and action analytics. Addressing next generation learning challenges is the goal of this emerging field, as it has the ability to scale real-time use of learning analytics by learners, instructors, and training advisors to improve the success rates of employees as well as that of an organisation. Thus, the focus is on the selection, capture, and processing of data that will be helpful for learners and instructors at the course or individual level. Moreover, learning analytics is focused on building systems that are able to adjust content, levels of support and other personalised services by capturing, reporting, processing and acting on data on an ongoing basis in a way that minimises the time delay between the capture and use of data. Thus, in contrast to current evaluation processes that use results from the successful completion of a set of courses to inform improvements in the next, learning analytics seeks to combine historical and current user data to predict the kinds of services that users may find useful. In this white paper, we focus on how Tata Interactive Systems (TIS) is evolving Learning Analytics in Enterprise Performance Management, the framework and micro-solutions for ease of gradual evolution. The paper also talks about the challenges and benefits that this service brings to the industry. Enterprise Performance Management (EPM) As per Gartner, Enterprise Performance Management (EPM)i is the process of monitoring performance across the enterprise with the goal of improving business performance. An EPM system integrates and analyses data from many sources (including, but not limited to) e-commerce systems, front-office & back-office applications, data warehouses and external data sources. Advanced EPM systems can support many performance methodologies such as the balanced scorecard. Enterprises have in the last two decades made significant investment in EPM systems like planning, budgeting & forecasting, profitability modelling analysis, regulatory management, and sales performance management. The success of these implementations has been limited, as there has been very little integration with the core of EPM, i.e., human resource learning and development. Also, EPM has largely been focused on IT automation with less focus on how the core asset ‘Human attribute’ has been evolving. It’s only recently that enterprises have started realising the potential of integrated performance reporting and score carding in the overall EPM schema. TIS’ Learning Analytics Framework (LAF) aims to close the gap Organisations will benefit by integrating their performance management programs with LMS to converge learning into a strategic tool. TIS’ learning analytics framework provides the roadmap for an organisation to evolve from tactical learning management to a strategic pillar.
  • 5. www.tatainteractive.com www.tatainteractive.com  5TOC between learning analytics and EPM by developing a scorecard-based approach to map the current data systems (Figure 2). This will help organisations to monitor, measure & manage performance at the tactical & strategic level and align themselves to a dynamic learning environment coupled with instructional strategy. Learning Strategy Management LMS TIS- LAF EPM Tactical Outcome Strategic Outcome Figure 2: Learning Analytics in EPM framework Levels of Enterprise Learning Analyticsii Learning analytics covers a wide range of analytics, which we define as macro, meso and micro level in any enterprise. Macro Level Analytics Macro level analytics is aimed at intra and inter-enterprise level performance of the employees. This level aims to understand how human learning and performance are impacting the strategic outcome of an organisation and provides input to the CLO to align learning strategy with the strategic business roadmap. For instance, the CLO along with the CMO and Head of Sales could develop a learning solution that will optimally realign sales field activities to marketing initiatives. Meso Level Analytics Meso level analytics operates at functional levels of any enterprise - to the extent that different functions like sales, finance and SCM share common business processes already benefiting from BI (Business Intelligence). Inculcating learning intelligence and people performance would further benefit to integrate the business process to the core human assets. Enterprise can use appropriate tools to integrate functional level human data silos in enterprise warehouses, optimise workflows, generate dashboards, mine unstructured data, better predict ‘employee churn impacting customer churn’ and future markets, among others. EPM is used for optimising supply change management, inventory cost, budgeting, profitability, and employee spend, etc. TIS’ LAF allows enterprises to use these resources towards employee learning and performance optimisation with minimal additional investments and change management. Learning Analytics can be classified under three broad categories: 1. Macro – Aimed at one industry, e.g. Production enhancement in Steel 2. Meso – Aimed at one view of learning analytics within an organisation 3. Micro – Aimed at department or at process level, e.g. sales improvement in channel
  • 6. www.tatainteractive.com www.tatainteractive.com  6TOC Micro Level Analytics Micro level analytics supports the tracking and interpretation of process- level data for individual learners (and by extension, groups). This data is of primary interest to learners themselves, and those responsible for their success, since it can provide the finest level of detail, ideally as rapidly as possible. This data is correspondingly the most personal, since (depending on platforms) it can disclose online activity click-by-click, physical activity such as data on Yammer, serious learning games, simulations, incident reports, machine logs, transactional data, etc. Data analysts at TIS are adapting techniques from fields including serious gaming, automated marking, content data mining, computer-supported collaborative learning, recommender systems, intelligent tutoring /adaptive systems, hypermedia, information visualisation, computational linguistics & argumentation, and social network analysis. Traditionally, it is at this level that analytics can provide predictive correction of learning roadmap and optimal fitment of dynamic instructional strategy. BeƩer process opƟmisaƟon at Macro and Meso levels with finer grained process data from Microlevel Macro Meso Micro Breadth and depth of Macro & Meso levels add power to Micro analyƟcs • OrganisaƟonal Level • Strategic Roadmap • Employee Level • Cohort analysis • FuncƟonal Level • TacƟcal Management Figure 3: Integration of Learning Analytics levels - BIG DATA evolution As we see from Figure 3, learning analytics needs to evolve into an ecosystem that integrates all the layers for mutual enrichment. The aggregation of thousands of learners’ interaction histories across cohorts, temporal periods, functions, regions and countries creates meso + macro level analysis with an unprecedented level of fine-grained process data. This, in turn, leads to the creation of large big datasets and makes it possible to identify and validate patterns that are more robust for business intelligence. In other words, the breadth and depth at the macro & meso levels add power to micro analytics (Scenario: In the chemical industry, the main focus is on health and safety. Forums like cefic (The European Chemical Industry Council) would benefit if all its member companies can Learning analytics needs to evolve into an ecosystem that integrates all the layers for mutual enrichment. A successful learning analytics framework should integrate the macro ecosystem to the micro operations through a two way information gathering and analysis.
  • 7. www.tatainteractive.com www.tatainteractive.com  7TOC register that data on use of safety online simulated trainings to improve safety and performance. These data would form the base-line for global chemical companies and can be analysed though BIG DATA to reduce and predict human errors thereby leading to more safe production.) TIS’ Learning Analytics Maturity Model (LAMM) TIS has developed LAMM (Learning Analytics Maturity Model) to provide stage-wise guidance and transformation of enterprise human performance and learning management systems so that they can leverage on the advantages of macro-meso-micro levels’ integration. This paper will discuss the details of each level in descripting the stage, implementation of solution, business & IT landscape and business benefits. Holistically, LAMM is the 3rd generation of learning analytics. Generation -1 DESCRIPTIVE DIAGONISTIC DISCOVERY PREDICTIVE PRESCRIPTIVE Information Optimization COMPELEXITY VALUE Generation -2 Generation -3 Figure 4: LAMM – The 3rd Generation of Learning Analytics Generation Maturity Organisations can be classified under three maturity levels based on where they stand in learning analytics application: • Generation 1: 90% of the organisations use LMS and desperate data to measure L&D • Generation 2: 5-9% of the organisations would have developed systems to correlate through manual interventions and analysis the impact of learning on business • Generation 3: Organisations those have developed IT platform integrating relevant information systems (Like LMS, CRM, ERPs) to provide predictive and prescriptive personal learning LAMM has five stages that helps an organisation to map their current Business Intelligence is the first layer of analytics which provides correlation between key KPIs and high level trend analysis. For example, in this stage, organisations can have a better view on the employee profile and how it is impacting their learning behaviour. TIS’ learning analytics maturity model helps organisations gauge their current maturity, understand alignment to their overall strategy in learning and allows them to aim for a maturity level in a planned and structured manner.
  • 8. www.tatainteractive.com www.tatainteractive.com  8TOC learning analysis process and move up the maturity curve. Descriptive Thefirstkindofanalyticsthatmostorganisationsencounteristhedashboard that’s provided by the learning function. The L&D department captures data through excel sheets, learning management systems or legacy level enterprise performance management systems. This is essentially the impact of business intelligence products on learning platforms. In fact, there exist several LMS platforms that describe their reporting system as learning analytics. This level is limited to data measured with metadata restricted to course and training management and does not provide any relationship to business impact. Almost 99% of organisations are limited to this level and are bound by their LMS. Scientifically, however, we cannot call this stage ‘analytics’, as it misses statistical data analysis and correlation to respective business domain. TIS’ LMS dashboard provides similar dashboard and reports for learning management. This is generation 1 in learning analytics. Diagnostic There are several organisations who have taken a step further and included additional information visualisation on products that assist in making sense of complex data, or enterprise-level analytics architectures. This stage transforms the organisation from micro to meso level and provides a high-level relationship between learning and performance KPIs. This stage includes the second layer of analytics which is business domain interjection in managing and measuring the learning metrics. This is also the stage where organisations converge the LMS with CMS (Content Management System) and use new frameworks like TIN CAN where more data pertaining to an employee’s formal and informal learning behaviour can be collected. This level is also limited to data collection, but what is different from the descriptive level is that the data is now measured beyond the LMS, from systems such as social learning, performance at job, HRMS and log books. The BI platform provides visualisation and leaves it largely for the user to make optimal use of the visual interactive analytics provided by the platform. TIS implements business intelligence using the Tableau software, thereby Diagnostic stage transforms the organisation from micro to meso level and provides a high- level relationship between learning and performance KPIs. For example, in a customer service environment, the delivery manager can decide which agent will be the best fit in a queue based on his scores in training. Business Intelligence is the first layer of analytics which provides correlation between key KPIs and high level trend analysis. For example, in this stage, organisations can have a better view on the employee profile and how it is impacting their learning behaviour.
  • 9. www.tatainteractive.com www.tatainteractive.com  9TOC integrating business functions (such as customer service performance) with training (e.g. customer services training) and offers a much better view of training diagnostics as well as batch performance in different KPIs. The below dashboard (Figure 5) shows how training in a customer service environment is measured across – from the time of learning to real performance in the field, thereby providing rich data to instructors in contact centres for identifying the type and frequency of refresher training. Figure 5: Sample dashboard – Learning performance linked to field performance in a contact centre. Discovery This second generation of learning analytics is based on deriving correlations between data. During this stage, data science and its metrologies are used. This stage moves from data reporting to data correlation analysis; for example, Flood Mapping of a city to understand Fraud Detection probability across a segment of people. This is called discovery, as it provides the organisation with information that helps in making functional level strategic discussion. An example could be mapping the various data on attrition and discovering the attributes that have an impact with probability of occurrence. The second layer of analytics, which is statistical data analysis is applied to discover the data pattern and provide enhanced insights. Predictive One of the more advanced uses of analytics that generates huge interest is the possibility that from the pattern of the employee learning and performance statistical data (e.g. demographic, learning profile, human In the discovery stage, the organisation moves from visual intelligence to statistical inferences of data. For example, deriving the correlation algorithm or model that best maps to the learners potential to win a serious game in a specified period of time.
  • 10. www.tatainteractive.com www.tatainteractive.com  10TOC errors) and dynamic data (e.g. pattern of online logins, pages visited, quantity of discussion posts) one can classify the trajectory that they are on (e.g. ‘at risk’, ‘high achiever’, ‘social learner’), and hence make more timely interventions (e.g. offer extra social and academic support, present more challenging tasks). Figure 6: Life Data Analysis Presently, one of the most reliable predictors of a learner’s performance continues to be his/her accomplishment that is assessed and measured by the LMS. The design of more complex data-driven predictive models must clearly improve this, but requires statistical analysis to identify those variables in the data that can be historically validated as being the strongest predictors of successes. While at present these are most commonly defined as assignment outcomes, TIS has evolved models or a predictive analytics framework to predict the performance of an employee based on information captured through custom build portals for aligning work done data with performance KPIs, safety incidents, human error enhanced through existing EPM data. One of the commonly used models by TIS in predicting time-to-failure due to human errors is developed using Weibull distribution probability modelling. The parameterised distribution for the data set can then be used to estimate important life characteristics of the human reliability such as probability of a process failure at a specific time, the mean life and the failure rate. TIS does the life data analysis using: • Gathering life data for human error in various processes in their life cycle till date. • Selecting a lifetime distribution that will fit the data and model, the life of the employee or the operator. • Estimating the parameters that will fit the distribution to the data. • Generating plots and results that estimate the life attributes of the employee, such as the probability in following SOP, accuracy of work, In th predictive stage, the organisation’s analytical platform develops the capability to predict future optimal solutions to problems. Many universities use this model to best fit courses as per the IQ and EQ of their students.
  • 11. www.tatainteractive.com www.tatainteractive.com  11TOC time to completion, etc. These approaches are designed for generic learning environments that are agnostic to subject matter. However, if one constrains the scope to a specific topic, new kinds of analytics are possible. Predictive analytics are further expanded into: 1. Adaptive and Immersive learning analytics 2. Social/Organisational Network analytics 3. Discourse analytics Adaptive and Immersive Learning Analytics Immersive and adaptive interventions like game and simulation-based learning have the potential to measure the path taken by different learners in terms of the time spent in different cycles, approach taken and complexity resolved. This enables fine-grained feedback (e.g. what concepts have been adopted best in different levels), adaptive presentation of the content (e.g. not showing courses that the learner has already mastered or has failed). Naturally, dynamic modelling of the learner cognition, and preparation of the material for adaptive content engines are used to build better games and simulations. These analytics are also being used to personalise education and learning to employee based on their IQ, EQ and learning potential or sometimes factors that best fit their career paths in the future. TIS has been working on MyPLE (My personal learning) framework in this direction. Social/Organisational Network Analytics Social Network analytics or Organisational network analytics makes visible the inter-relationship between employees at different levels. Social networks will heuristically form working groups that perform better as a virtual team as compared to organisational teams. The analytical framework helps develop a logical relationship between these groups and further helps instructional designers to understand how best to develop people. Discourse Analytics Traditional analytic models are based on structured data like how many times the employee has logged into a system, how many times the learner has visited a page in the knowledge management system, etc. In the age of personal blogs, websites, Facebook and Yammer, the social contribution and collaboration has become one of the key interventions in virtual learning. Discourse analytics is the starting tip point of big data Discourse analytics is the starting tip point of big data analytics and traces the unstructured data. The results help to predict a learner behaviour by exploring the data captured of employee on social platforms, forums, blogs etc. TIS’ MyPLE framework uses adaptive learning predictive analytics to develop personal learning dashboards and learning path for employee based on their roles, career path and current projects.
  • 12. www.tatainteractive.com www.tatainteractive.com  12TOC analytics and develops models to understand unstructured data. The results of these analytics help in dynamic recommendation engines which can provide a personalised learner’s page in a knowledge management system based on his / her current needs and focus. Prescriptive Analytics The pinnacle level of analytics is prescriptive learning analytics. Prescriptive analytics suggests the best option for handling future scenarios. In a full circle of Kirkpatrick model, the fourth level seeks to determine the tangible results of the training such as: reduced cost, improved quality and efficiency, increased productivity, employee retention, increased sales and higher morale. Prescriptive analytics is the best fitment to the fourth level of Kirkpatrick model. Organisations have always faced challenges to device such models that can determine the critical return on investment (ROI) of their training expenditures. Predictive analytics provides the framework for forecasting the ROI and it is enhanced by prescriptive analytics that provides designers with the best option of designing learning and performance support. TIS’ Learning Analytics Framework – (HEAT-PM) TIS’ data analyst and training consultants have done significant work on the learning and performance management analytics model that integrates the highest level of maturity in measuring predictive human errors and develop prescriptive immersive learning and performance support systems. While this framework is largely focused on industries such as Manufacturing and Energy; TIS is investing significantly to make this framework agnostic to learning and performance management in all industries where human errors have a significant impact on business performance and getting optimal results. The framework is known as “HEAT-PM”; Human Error Analytical Training and Performance Model. The framework is represented in Figure 7.. The framework’s primary objectives is to improve the performance standard of the employee by formulating a strategy of proactive training and reactively supporting with ‘as per need’ information at work. The framework is base-lined by: 1. Developing performance standards in TIS’ structured data system 2. Developing Human Error Taxonomy 3. Measuring Human Error and its impact on performance and developing it into a human-error model that can predict human error based on performance conditions Prescriptive analytics is the machine replication of human intelligence and can to a great extent automate the learning manager’s role of decision making. Organisations have used prescriptive analytics successfully in business management in the last decade.
  • 13. www.tatainteractive.com www.tatainteractive.com  13TOC The framework is based on the assumption that: 1. Humans will create error 2. The errors can be eliminated but will be replaced by a new set of errors 3. Training assets are not exhaustive and there is a limit to their evolution and production 4. The biggest asset of an enterprise is its knowledge management system Relevance Velocity Learning&TrainingOperationalManagement Optimisation Standardisation Information BI PORTAL R-ANALYTICS ETL RDBMS HIVE SQOOP Knowledge Capture & Dissemination eLearning Interventions Social Learning Dynamic Learning Strategy Social Learning Social Learning Human Performance Performance Standards Training Standards Human Effectiveness Operational Effectiveness Organisational Effectiveness SOPs BI Optimisation Tools Mobility 3D - Dashboards CMS Performance Support System Enterprise Content Repositories ERP / LMS MR HDFS Figure 7: Human Error analytical Training and Performance Model The framework uses TIS’ analytics architecture to: 1. Measure performance gaps and provide intelligence on the root cause of failures 2. Prescriptive analysis with recommendation engine to provide adaptive learning to employee 3. Predictive analytics on performance failure and recommending the right sets of assets for performance support. Further, the framework optimises the ROI of investment by: 1. Replicating similar assets between training and performance support system 2. Provide intelligence to the knowledge management system to aggregate data and prescribe as per need 3. Use of open source software like a. R for data analytics b. OWA for web-analytics c. BIRT, Shiny R- BI d. Hadoop file management system TIS’ Human Error Analytical Training and Performance Model’s primary objective is to improve the performance standard of the employee by formulating a strategy of proactive training and reactively supporting with ‘as per need’ information at work.
  • 14. www.tatainteractive.com www.tatainteractive.com  14TOC A scenario Consider a manufacturing organisation, which loses more than 20M$ every year due to human errors and another 10M$ due to low performance standards.TheTISHEAT-PM,inthisscenario,startsbycreatingperformance standards for the critical tasks set and starts measuring human errors within a defined metadata structure. The system can philosophically start with the basis that the errors are largely based on in-field experiences. The system will prescribe to invest in 3D-based simulation training on critical maintenance. These same 3D assets will be used to create virtual reality based performance support systems such as an oculus system that will guide the operator to use 3D image based standard operating procedures. Figure 8: TIS’ learning analytics architecture The loss of production in oil and gas due to human failures accounts for 50B$ loss per year. 90% of road accidents are also on account of human errors. Organisations are slowly realising the value of investment in reducing human errors by predictive analytics.
  • 15. www.tatainteractive.com www.tatainteractive.com  15TOC Further, the system optimises the knowledge management system and brings to the operator’s learning page all the case studies, videos, and content targeted on optimal operations. It is predicted that TIS’ framework can reduce human errors by 50% on a year-to-year basis and improve performance to 80% as per the standards. The investment in a full-fledged similar ecosystem can be as high as 300%. Advantages TIS’ learning analytics framework can work at multiple levels of an enterprise. The rich diversity of numerical, textual and semantic data that different techniques process, their impact on enterprise training could be profound when implemented systemically, with sound pedagogical design and the necessary business & learning analyst development to turn raw technologies into useful tools. The advantages at various levels include: Micro Level Benefits 1. Provide learners as well as training teams with insight into their own learning habits and teaching methodology, besides giving recommendations for improvement 2. Identify at-risk employee or learners and provide scientifically based interventions 3. Dynamically improve performance standards Meso Level Benefits 1. Improve administrative decision-making and organisational resource allocation 2. Moretransparentdataandanalysiscouldcreateasharedunderstanding of the industry segment successes and challenges 3. Make better sense of complex topics through combinations of analytics (e.g. from social, technical and information networks) 4. Support holistic decision-making through better understanding the impact of different variables 5. Increase organisational productivity by providing up-to-date information and allowing rapid response to challenges 6. Help leaders determine the hard (e.g. patents, research) and soft (e.g. reputation, profile, quality of training) value generated by faculty activity Macro Level Benefits 1. Improve industry wide performance and training standards 2. Share best practices data and develop optimised academic model and pedagogical approaches TIS’ learning analytics has a high ROI as the KPIs improvement are not limited to learning hours, it takes into account the organisational benefit at micro and macro levels.
  • 16. www.tatainteractive.com www.tatainteractive.com  16TOC TIS’ Recommendations For Incremental Steps in Implementing Learning Analytics TIS realises that an enterprise may face challenges to make the big leap into the third generation of learning analytics. TIS, has therefore, developed a micro learning analytics strategy that will bring incremental advantages. Some of the analytical services recommended by TIS in learning management include: 1. PLCS (Performance-based Learning Consulting Services) a. The gaps in the performance areas of the business processes are modelled and statistical analysis is done on an MS Excel-based tool. TIS consultants take these models to formulate data based learning strategy and create organisational development plan. 2. DLPM (Dynamic Learning Path Management) a. Analyses of the Learning and Development data in terms of effectiveness and correlation to employee profile. The model developed is used for analytics in adaptive learning. b. TIS enhances the model by providing portal integrated with HRMS and LMS that generates personal learning plan. 3. POCM (Point of Content Management) a. Content aggregation and integration architecture is deployed to augment the learning and training assets as per the need and interest of the learner. Concerns & Issues While learning analytics is the 3rd wave in data-based training, there are a number of concerns and issues that pose as a challenge for its growth and adaptability: 1. Watch Out: It may be threatening to some employees and enterprises to be aware that someone is continuously tracking their actions. 2. Holistic View: The success of learning analytics is based on high accuracy statistical model. Unlike other functions like sales or finance, the learner behaviour model is in its germinating stage. No matter how comprehensive the model is made, it is still difficult to capture and qualify some attributes and observations like ‘inter-personal skills’. 3. Integration: A critical need for learning analytics to be successful is to integrate it with ERP and EPM systems. Many CIOs still do not think of learning-based performance management as critical and may be resistant to introduce new systems in their current IT architecture. Ultimately, even when the use of analytics does apply, the best decisions will be made by those who combine the science of quantitative analysis with the art of sound reasoning. TIS recommends an organisation to have a two pronged approach while implementing analytics in its learning management: 1. Focus on quick wins 2. Develop a well- designed roadmap for the next 3-5 years with milestones defined for each objective
  • 17. www.tatainteractive.com www.tatainteractive.com  17TOC 4. Obligation to Follow Learning Intelligence Reports: The eventual output – be it in the learning path or course recommendation – is perhaps left to the faculty and learners to adopt. Unlike other functions where the results of analysis can be objectively stated, there is sufficient subjectivity to learning analytics and hence no one is really obliged to follow the machine recommended path. Data privacy and the use of human capital confidential data are also strong concerns of Learning Analytics. There are legal, ethical and regulatory issues before use of such data. However, with all the above concerns in place, it is also imperative that enterprise performance management move up the ladder and catch-up with technological innovation that permits data based interpretation and better scientific results. TIS has a well-defined path in mitigating the concerns. TIS’ methodology of implementation starts with creating workshops to measure KPIs, developing a pilot & analysing to establish the best statistical models and then deriving dashboards as per user need and security access. Conclusion TIS is clear in its roadmap that learning analytics is gaining momentum and is here to stay while maturing over the next decade. There are many benefits to enterprise learning analytics and organisations will gradually move from functional EPM to a hybrid model of learning and functional based performance model. TIS’ ability to harness the right set of data, transform data and use open source platforms to analyse data brings to our customers a high impact solution at reasonable investments. References 1. Learning analytics policy brief by UNESCO, 2012 2. The third way of learning –Educause 3. Design and Implementation of a Learning Analytics Toolkit for Teachers Anna Lea Dyckhoff*, Dennis Zielke, Mareike Bültmann, Mohamed Amine Chatti and Ulrik Schroeder i Gartner definition of EPM ii Based on IITE policy brief Making informed decisions to keep your enterprise at the forefront of business starts with data. Identifying what data is necessary to support your initiatives is like finding a needle in a haystack. TIS’ Learning Analytics offers end-to-end services covering a wide array of business Intelligence tools, frameworks, accelerators and above all 25 years of experience in learning across industry sectors. © Tata Interactive Systems. All rights reserved. TOC