SlideShare a Scribd company logo
1 of 13
The Placebo Effect




                     Takahide Morita
Outline




          Conclusion
What is placebo?
Can Belief Cure People, a
nd How? Can We Control
the Placebo Effect? Why
Does it Work Well for Som
e People, but Not for Othe
rs? Can We Use It As a M
edicine, Also Ethically?
Brain
Jon-Kar Zubieta (2005)



PET Scan
(positron emission
        Tomography)




                         http://www2.jyi.org/news/nb.php?id=429
endorphine(mu-opioid)

                                                      •

                                                      •      Psychological
                                                      •             ⇓
                                                      •
                                                          Physical
                                                      •

http://www.adhd-institute.com/Treatment/Medication-
based-therapy.aspx
Peter Trimmer (2012)


evolution?
Similar to Placebo




                     A switch
                     that kick
                     into action
                     the immune system
why not evolve the ability to get
  better immediately on our own?




…to save energy.   ⇒proven by
                     computer simulations
Ted Kaptchuk (2008)
                      Acupuncture treatment
                      for IBS
                      1, No treatment ⇒28%

                      Fake treatment
                      2, business-like
                         ⇒44%
                      3, warm and supportive
                        ⇒62%
Conclusion




             Doctor as placebo
Thank you !

More Related Content

Viewers also liked

Bt hoan chinh qlcl v13
Bt hoan chinh qlcl v13Bt hoan chinh qlcl v13
Bt hoan chinh qlcl v13levohoanganh
 
Mundo interior
Mundo interiorMundo interior
Mundo interiorautsaider
 
Doc2
Doc2Doc2
Doc2ISF
 
Resolución Autorización de la Asamblea Nacional para la explotación petrolera...
Resolución Autorización de la Asamblea Nacional para la explotación petrolera...Resolución Autorización de la Asamblea Nacional para la explotación petrolera...
Resolución Autorización de la Asamblea Nacional para la explotación petrolera...Maria Romo
 
Last draft for real
Last draft for realLast draft for real
Last draft for realISF
 
Nestajanje zivotinjskih vrsta crnomarković, ralić, kadijević
Nestajanje zivotinjskih vrsta crnomarković, ralić, kadijevićNestajanje zivotinjskih vrsta crnomarković, ralić, kadijević
Nestajanje zivotinjskih vrsta crnomarković, ralić, kadijevićdusanjerkovic
 
MedioAmbiente
MedioAmbienteMedioAmbiente
MedioAmbienteSamus Agd
 
Occupy wall street aurora
Occupy wall street auroraOccupy wall street aurora
Occupy wall street auroraUFCW Local 7
 
(WS13) Marko Jertec: A gdje ste ono ostavili broj kreditne kartice
(WS13) Marko Jertec: A gdje ste ono ostavili broj kreditne kartice(WS13) Marko Jertec: A gdje ste ono ostavili broj kreditne kartice
(WS13) Marko Jertec: A gdje ste ono ostavili broj kreditne karticeWeb::Strategija
 
FLOSS and Startups
FLOSS and StartupsFLOSS and Startups
FLOSS and StartupsGuilherme
 
QR Codes, so easy a Baby can use them
QR Codes, so easy a Baby can use themQR Codes, so easy a Baby can use them
QR Codes, so easy a Baby can use themMeghan Snatchko
 

Viewers also liked (16)

Bt hoan chinh qlcl v13
Bt hoan chinh qlcl v13Bt hoan chinh qlcl v13
Bt hoan chinh qlcl v13
 
Mundo interior
Mundo interiorMundo interior
Mundo interior
 
Doc2
Doc2Doc2
Doc2
 
Ciberbullin
CiberbullinCiberbullin
Ciberbullin
 
Resolución Autorización de la Asamblea Nacional para la explotación petrolera...
Resolución Autorización de la Asamblea Nacional para la explotación petrolera...Resolución Autorización de la Asamblea Nacional para la explotación petrolera...
Resolución Autorización de la Asamblea Nacional para la explotación petrolera...
 
Last draft for real
Last draft for realLast draft for real
Last draft for real
 
Bullying
BullyingBullying
Bullying
 
Nestajanje zivotinjskih vrsta crnomarković, ralić, kadijević
Nestajanje zivotinjskih vrsta crnomarković, ralić, kadijevićNestajanje zivotinjskih vrsta crnomarković, ralić, kadijević
Nestajanje zivotinjskih vrsta crnomarković, ralić, kadijević
 
MedioAmbiente
MedioAmbienteMedioAmbiente
MedioAmbiente
 
Ler + jovem aeob
Ler + jovem   aeobLer + jovem   aeob
Ler + jovem aeob
 
Occupy wall street aurora
Occupy wall street auroraOccupy wall street aurora
Occupy wall street aurora
 
(WS13) Marko Jertec: A gdje ste ono ostavili broj kreditne kartice
(WS13) Marko Jertec: A gdje ste ono ostavili broj kreditne kartice(WS13) Marko Jertec: A gdje ste ono ostavili broj kreditne kartice
(WS13) Marko Jertec: A gdje ste ono ostavili broj kreditne kartice
 
Bullying
BullyingBullying
Bullying
 
FLOSS and Startups
FLOSS and StartupsFLOSS and Startups
FLOSS and Startups
 
QR Codes, so easy a Baby can use them
QR Codes, so easy a Baby can use themQR Codes, so easy a Baby can use them
QR Codes, so easy a Baby can use them
 
431 Online kupovina
431 Online kupovina431 Online kupovina
431 Online kupovina
 

Similar to Placebo presentation

Cognitive Fitness and the Mature Workforce: Opportunities and Challenges
Cognitive Fitness and the Mature Workforce: Opportunities and ChallengesCognitive Fitness and the Mature Workforce: Opportunities and Challenges
Cognitive Fitness and the Mature Workforce: Opportunities and ChallengesSharpBrains
 
Amia tbi 2010_pmi_luciano.ppt
Amia tbi 2010_pmi_luciano.pptAmia tbi 2010_pmi_luciano.ppt
Amia tbi 2010_pmi_luciano.pptJoanne Luciano
 
Underlying Cause Management ™ Dr Dandes
Underlying Cause Management ™ Dr DandesUnderlying Cause Management ™ Dr Dandes
Underlying Cause Management ™ Dr Dandeshuberin
 
Understanding the brain - The Neurobiology of everyday life .pptx
Understanding the brain - The Neurobiology of everyday life .pptxUnderstanding the brain - The Neurobiology of everyday life .pptx
Understanding the brain - The Neurobiology of everyday life .pptxGarethNicholson6
 
Learnings from sleep: Firstbeat big data – Tero Myllymaki, Physiology Researc...
Learnings from sleep: Firstbeat big data – Tero Myllymaki, Physiology Researc...Learnings from sleep: Firstbeat big data – Tero Myllymaki, Physiology Researc...
Learnings from sleep: Firstbeat big data – Tero Myllymaki, Physiology Researc...Firstbeat Technologies
 
The neurochemical basis of exercise
The neurochemical basis of exerciseThe neurochemical basis of exercise
The neurochemical basis of exerciseCharlie Hoolihan
 
How to Improve Quality of Services by Integrating Common Factors into Treatme...
How to Improve Quality of Services by Integrating Common Factors into Treatme...How to Improve Quality of Services by Integrating Common Factors into Treatme...
How to Improve Quality of Services by Integrating Common Factors into Treatme...Scott Miller
 
Neuroplasticity and the Science of Habit Formation, Case Study ZenFriend.com
Neuroplasticity and the Science of Habit Formation, Case Study ZenFriend.comNeuroplasticity and the Science of Habit Formation, Case Study ZenFriend.com
Neuroplasticity and the Science of Habit Formation, Case Study ZenFriend.comRemo Uherek
 
All about anxiety and panic attacks
All about anxiety and panic attacksAll about anxiety and panic attacks
All about anxiety and panic attacksDr Nic Lucas
 
Hanipsych, biology of psychotherap
Hanipsych, biology of psychotherapHanipsych, biology of psychotherap
Hanipsych, biology of psychotherapHani Hamed
 
DrRic Meditation for Stress (slide share edition)
DrRic Meditation for Stress (slide share edition)DrRic Meditation for Stress (slide share edition)
DrRic Meditation for Stress (slide share edition)DrRic Saguil
 
Cognitive Behavorial Therapy for Insomnia k. Jensen f. Remillard
Cognitive Behavorial Therapy for Insomnia   k. Jensen f. RemillardCognitive Behavorial Therapy for Insomnia   k. Jensen f. Remillard
Cognitive Behavorial Therapy for Insomnia k. Jensen f. RemillardPASaskatchewan
 
Disease and Meditation
Disease and MeditationDisease and Meditation
Disease and MeditationKaivalyaDham
 
DrRic Fatigue (slide share edition)
DrRic Fatigue (slide share edition)DrRic Fatigue (slide share edition)
DrRic Fatigue (slide share edition)DrRic Saguil
 
Translational Medicine: Patterns of Response to Antidepressant Treatment and ...
Translational Medicine: Patterns of Response to Antidepressant Treatment and ...Translational Medicine: Patterns of Response to Antidepressant Treatment and ...
Translational Medicine: Patterns of Response to Antidepressant Treatment and ...Joanne Luciano
 
Yoga and Meditation as a non pharmacological strategy for general population
Yoga and Meditation as a non pharmacological strategy for general populationYoga and Meditation as a non pharmacological strategy for general population
Yoga and Meditation as a non pharmacological strategy for general populationdinesh ari
 

Similar to Placebo presentation (20)

EFT - Natural Approach
EFT - Natural ApproachEFT - Natural Approach
EFT - Natural Approach
 
Hypnotherapy
HypnotherapyHypnotherapy
Hypnotherapy
 
Cognitive Fitness and the Mature Workforce: Opportunities and Challenges
Cognitive Fitness and the Mature Workforce: Opportunities and ChallengesCognitive Fitness and the Mature Workforce: Opportunities and Challenges
Cognitive Fitness and the Mature Workforce: Opportunities and Challenges
 
Amia tbi 2010_pmi_luciano.ppt
Amia tbi 2010_pmi_luciano.pptAmia tbi 2010_pmi_luciano.ppt
Amia tbi 2010_pmi_luciano.ppt
 
Underlying Cause Management ™ Dr Dandes
Underlying Cause Management ™ Dr DandesUnderlying Cause Management ™ Dr Dandes
Underlying Cause Management ™ Dr Dandes
 
Understanding the brain - The Neurobiology of everyday life .pptx
Understanding the brain - The Neurobiology of everyday life .pptxUnderstanding the brain - The Neurobiology of everyday life .pptx
Understanding the brain - The Neurobiology of everyday life .pptx
 
Learnings from sleep: Firstbeat big data – Tero Myllymaki, Physiology Researc...
Learnings from sleep: Firstbeat big data – Tero Myllymaki, Physiology Researc...Learnings from sleep: Firstbeat big data – Tero Myllymaki, Physiology Researc...
Learnings from sleep: Firstbeat big data – Tero Myllymaki, Physiology Researc...
 
The neurochemical basis of exercise
The neurochemical basis of exerciseThe neurochemical basis of exercise
The neurochemical basis of exercise
 
How to Improve Quality of Services by Integrating Common Factors into Treatme...
How to Improve Quality of Services by Integrating Common Factors into Treatme...How to Improve Quality of Services by Integrating Common Factors into Treatme...
How to Improve Quality of Services by Integrating Common Factors into Treatme...
 
Neuroplasticity and the Science of Habit Formation, Case Study ZenFriend.com
Neuroplasticity and the Science of Habit Formation, Case Study ZenFriend.comNeuroplasticity and the Science of Habit Formation, Case Study ZenFriend.com
Neuroplasticity and the Science of Habit Formation, Case Study ZenFriend.com
 
Cancer and meditation
Cancer and meditationCancer and meditation
Cancer and meditation
 
Cancer and Meditation
Cancer and MeditationCancer and Meditation
Cancer and Meditation
 
All about anxiety and panic attacks
All about anxiety and panic attacksAll about anxiety and panic attacks
All about anxiety and panic attacks
 
Hanipsych, biology of psychotherap
Hanipsych, biology of psychotherapHanipsych, biology of psychotherap
Hanipsych, biology of psychotherap
 
DrRic Meditation for Stress (slide share edition)
DrRic Meditation for Stress (slide share edition)DrRic Meditation for Stress (slide share edition)
DrRic Meditation for Stress (slide share edition)
 
Cognitive Behavorial Therapy for Insomnia k. Jensen f. Remillard
Cognitive Behavorial Therapy for Insomnia   k. Jensen f. RemillardCognitive Behavorial Therapy for Insomnia   k. Jensen f. Remillard
Cognitive Behavorial Therapy for Insomnia k. Jensen f. Remillard
 
Disease and Meditation
Disease and MeditationDisease and Meditation
Disease and Meditation
 
DrRic Fatigue (slide share edition)
DrRic Fatigue (slide share edition)DrRic Fatigue (slide share edition)
DrRic Fatigue (slide share edition)
 
Translational Medicine: Patterns of Response to Antidepressant Treatment and ...
Translational Medicine: Patterns of Response to Antidepressant Treatment and ...Translational Medicine: Patterns of Response to Antidepressant Treatment and ...
Translational Medicine: Patterns of Response to Antidepressant Treatment and ...
 
Yoga and Meditation as a non pharmacological strategy for general population
Yoga and Meditation as a non pharmacological strategy for general populationYoga and Meditation as a non pharmacological strategy for general population
Yoga and Meditation as a non pharmacological strategy for general population
 

Placebo presentation