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Grant
1. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
October 4, 2015
Sandra Brown, Director
Nimmons Industries
100 Center Ave
Philadelphia, Pa 19153
Dear Mrs. Brown
Our Women’s health Commission serves the inner city portion of Philadelphia. Our population
has a large number of individual who smoke cigarettes both young and old. With a large amount
being men and women over the age of 25 we would like to propose and intervention to decrease
the number of female smokers and reduce the incidences of COPD.
The quick and smart way to prevent this disease is to not smoke or to stop smoking before it’s
too late. For those who don’t smoke avoid those who do, second hand smoke is just as bad.
Simply to get up and decide your done smoking sounds way easier than it actually is. Many
people who smoke want to quit smoking but cannot. Smoking is extremely addictive and takes a
lot of strength to quit. In my research of this topic I came across two successful intervention
programs “Freedom from Smoking” and “EX”. The first program focuses on educating smokers
on the effects of smoking. The program includes a comprehensive variety of evidence-based
cessation techniques designed to help smokers gain control over their behavior because no single
cessation technique is effective for all smokers. The second program focuses on reshaping the
smoker’s outlook on smoking. Teaching them to re-learn habit, addiction and support. Re-
learning habit teaches the smoker to break his or her habit of smoking every time that they eat a
sandwich on drink coffee whatever triggers them to smoke a cigarette the goal is to break that
connection. After looking at these interventions I was inspired to create one quite similar in
hopes that by intervention will be just as or even more successful.
On behalf of the Women’s Health commission and its partners, thank you for the help you have
provided to us during the application development process. Even if we are not awarded a grant,
we have benefited greatly from Nimmons-Industries involvement. We are grateful for the
opportunity to become a Nimmons-Industries Women Empowerment. For answers to questions
about our application, please contact Tahira DeVine: Phone 267-357-9884, fax 267-776-5555,
Tdevine@live.esu.edu
2. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Table of Contents
Executive Summary
Project Summary
Problem Statement
Project Description
Goals and Objectives
Budget
Budget Justification
Continuation Plan
Evaluation Plan
Documentation Plan
Dissemination Plan
Management Plan
Timeline
Bibliography
Appendix :
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3. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Executive Summary
Project Title
Taking Back Her Lungs Intervention Project
Contact Person
Tahira DeVine (Phone 267-357-9884, fax 267-776-5555, e-mail tdevine@live.esu.edu)
Applicant Information
Women’s Health Association Commission
3333 Market St
Philadelphia, PA, 19142
MissionStatement
The mission of the Taking Back her Lungs Intervention Program is to decrease COPD cause by
smoking in women by providing education and healthy alternatives to smoking. Spreading the
message of the program throughout the community.
Problem Statement
In the last 10 years the number of women with COPD has exceeded and maintained higher than
the number of men diagnosed with COPD. It not that women are smoking more than men
actually they are smoking about the same. The reason is women are more at risk than men are.
Women lungs are smaller and weaker than those of men’s. Over 7 million women in the United
States are living with Chronic Obstructive Pulmonary Disease (COPD). Millions more do not
even know while others are being misdiagnosed with asthma. With smoking the leading cause of
COPD this disease is treatable and preventable.
Project Summary
The purpose of the of the Taking Back Her Lungs intervention program is to save our women
and their lungs by providing education and healthy alternatives to smoking.
Intervention services will include an educational seminar, exercise workshops and a hotline that
will be available weekly and 24hrs on the weekends.
Expected Results
We expect that our project will increase women’s knowledge about COPD and the harmful
effects of smoking. We expect that there will be a decrease in smoking upon participants and a
negative attitude towards smoking
Funding Request- The Grant request is for two staff positions and indirect cost.
4. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Mission, Goals, and Objectives
Mission
The mission of the Taking Back her Lungs Intervention Program is to decrease COPD cause by
smoking in women by providing education and healthy alternatives to smoking. Spreading the
message of the program throughout the community.
Goal 1
To higher adequate staff and volunteers to implement intervention.
Goal 2
To reduce the incidence of COPD in women by addressing the leading cause which is smoking.
Goal 3
During project month 1 health educators will educate participants on the harmful effects of
smoking and helping them create their own quit plan.
What will
Happen?
How will it
Happen?
When will it
Happen?
For How Many?
How Much?
With what result
or Benefit?
Hire staff,
Volunteers, and
get materials
Hire personnel
Health
educators,
And Physical
education
teachers. Along
with community
volunteers.
Hiring will take
place during the
first month of
the projects.
Project month 1
The program
will
Work with 50
participants.
There will be
two groups of
25.
The program
will have the
proper staff and
materials to
achieve the goals
and objectives.
Objective 1
Educate - Participants will increase their knowledge of the harmful effects of smoking by 90%
The community will have better knowledge of how smoking increases their risk of contracting
COPD.
Objective 2
5. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Influence behavior Of 50 participants 50% of will quit smoking for at least 6 months.
Project Description
The primary goal of the Taking Back Her Lungs intervention program is to save our
women and their lungs by providing education, support and healthy alternatives to smoking.
Reducing the risk of COPD and getting the information out there to the community
Once funded, we will begin to put the program in motion. First there will be an open
seminar to women of all ages. The seminar will focus on educating women on the harmful
effecting of smoking. Next there will be a series of physical education workshops over the course
of 8 weeks. Along with a support hotline
Seminar/ Education
By educating these women on the negative effects of smoking we hope to stir up a need
to want to quit inside each and every woman who attends our seminar. We will also provide
information on medications found helpful it reducing the urge to smoke such as the patch,
Nicotine gum and Chantix. In addition, educating the program will focus on creating and
alternative outlet for smokers such as exercise. Exercise helps relieve stress and anxiety two of
the most common things that cause people to pull out a cigarette. The lack of nicotine increases
stress in smokers, which creates a cycle of dependency on smoking.
The target audience for the Taking Back Her Lungs intervention program will consist of
women from any race and ethnicity. Chronic Obstructive Pulmonary Disease (COPD) affects all
women of every shape, size and color. Our first seminar will be held in Philadelphia,
Pennsylvania—May 31, 2016 the American Lung Association will be hosting its first Annual
Women against COPD seminar in support of World No Tobacco Day. Seminar will take place
from 11-3 at 100n Board St, Philadelphia PA 19102. This disease has been taking our women’s
lungs and killing them at a faster rate than men’s over the last 15 years. This seminar is open to
women ages 18-50 although it is never too late to quit smoking
Workshops
This program will not only educate women on Chronic Obstructive Pulmonary Disease
(COPD) and how smoking plays and very big part in creating the disease. Participants will be
educated on how to prevent the disease and are introduced to different stress relieving exercises
to help to replace the cigarette with possibly a run in the park. All those who attend the program
won’t stop smoking completely by the end of the program but will leave with the tools necessary
to do so. The program will consist of 7 sessions over the course of four weeks. Week one is the
Seminar
6. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Taking Back Her Lungs Program Schedule/ Activities
SessionOne Opening Seminar Introduction: Information
on smoking, the cons of
smoking and the pros of
quitting. Guest speakers,
former smokers who have
successfully quit smoking to
share their experience.
Creation of “Quit Plan”
SessionTwo Yoga! Yoga is a great exercise for
relieving some stress.
People look to cigarette to
calm their nerves and
relieve unwanted stress
SessionThree “Shake it off” Dance is another great
stress reliever. The goal of
the sessionis to introduce a
new alternate outlet for
their stress and anxiety
SessionFour Family Fitness Day! The key to quitting smoking
is to not only believe in
yourself but to surround
yourself with people who
believe in you too. A
support system is key. In
this sessionparticipants are
encouraged to bring their
friends and/or family
SessionFive “Take a Walk” Walking is great exercise
that is known for relieving
stress. Women will
participate in a 5 k walk.
SessionSix “Uplift” In this sessionwe
will introduce weight lifting
as another stress relieve
exercise. Using 10-20 pound
weight we will do a series of
exercises. Leg raises,
crunches, etc
SessionSeven Graduation! In closing of this program
those who complete it by
coming to every sessionwill
receive a Graduation
7. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
certificate. The purpose of
this program is to place
women in the right mindset
on how to quit smoking. To
get them to create and
alternative outlet to their
stress or whatever causes
them to want to harm
themselves buy smoking.
Hopefully these women will
continue these goals outside
of the program.
Hotline Support
The…….. has teamed up with the National Cancer Institute who will be sending us one of their
hotline managers and the hotline manager will be choosing his own team of trained hotline
experts to assist in our intervention.
The Hotline will be open 7 days a week from 5pm- 8pm on weekdays and 24 hours on the
weekends. Participants will have access to the hotline which will provide information and
services, including support and advice from and experienced cessation counselor. The counselor
will also help them personalize their own quit plan and coping strategies to help deal with
cravings along with the latest medications that are out to treat cessation.
8. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Project/ Management Plan
The project will be located with the area of the Women’s Health Commission. The Program
director of the TBHL Commission will personally supervise the project. The Project manager
reports and is evaluated by the Program Director. The Hotline Manager, Health educators and
Physical educators will all report to the Program Manager. An organizational chart follows.
The Women’s Health Commission has managed grants averaging $12,000 a year for over 10
years. Grants have been state, and local. Government agencies, foundations, and corporations
have been the sources of our funding. Our Chef Financial Accountant has done an excellent job
with managing and budgeting our funds. Every grant has its own separate account—no funds are
mixed with operational funds. This grant will have its own account and will be under the
oversight of a CPA in private practice. Depending on funder requirements the grant account will
be audited annually, or more frequently,
Program
Director
Hotline
Manager
Health
Educators
Physical
Educators
Program
Manager
9. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Evaluation Plan
The project will be evaluated by a group of public health students attending East Stroudsburg
University in Philadelphia, PA. Students will be given the responsibility to evaluate the 3 main
aspects of the project: Educational Seminar, Hotline and Physical Fitness.
At the end of the project we would like to see the following outcome for approximately 100
women ages 35-55. A survey will be gather information.
• 100% of women are aware of the Taking Back her Lungs intervention program
• 95% of women believe that the Taking Back her Lungs intervention program effort is
suitable and correspondent.
• 100% of Women believe smoking effects are negative
• 90% of Women’s attitudes toward smoking are negative.
• 90% Women’s attitudes toward exercise are positive
• Women’s use of smoking tobacco decreasing by 50%
Formatively On our end we will evaluate if adequate personnel, equipment, materials, and
supplies are available to implement the program.
In addition, we want to assemble the workshops an education by giving participants a survey to
fill out eluding to their personal experience and opinion of the program.
It is the responsibility of the project’s leadership to take the results of the evaluation, both
formative and summative, and to make improving changes in the project.
10. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Key Personnel Biographies
Leticia Towns, Ph.D.
Current Position- Senior Vice President, Regional One Health, Philadelphia
Project Position- Director
Leticia Towns, FACHE is Senior Vice President, Advocacy and External Relations with
Regional One Health (Philadelphia, PA). Ms. Towns has more than 20 years of experience in the
public and private sectors, beginning her career in state government with the Philadelphia’s
Departments of Human Services and Health. She began her career in healthcare management in
the early 1990s and has served in senior executive roles in community not-for-profit, rural and
urban academic delivery settings in Illinois, Georgia and South Carolina.
She has a strong background in healthcare management and leadership. Her administrative
responsibilities have included: support services operations, human resources management,
medical staff services, guest services, pastoral care and community and government relations.
Ms. Towns received her Bachelor’s degree from Penn State University and her Master’s from
the University of Alabama at Birmingham. Certified in healthcare management, Ms. Towns is a
Fellow in the American College of Healthcare Executives (ACHE), Delegate on the American
Hospital Association (AHA) Regional Policy Board 4 and member of ACHE’s Management
Series Editorial Board and Memphis Rotary. Her past service includes Chair, ACHE
Examination Committee, 2009 ACHE Service Award Recipient, UAB Programs in Health
Administration Board of Directors and AHA Metropolitan Hospitals Governing Council
Nominating Committee.
Deborah Benson, Ph.D.
Current Position- Department Head of Women’s Studies at East Stroudsburg University
Project Position- Program Manager
Deborah Benson is an Associate Professor of Prevention and Community Health at the School of
Public Health and Health Services and Director of the Public Health Communication and
Marketing Program.
Dr. Bensons' research focuses on the application of communication technologies including
emails, text messaging, and smartphone apps--for smoking cessation and other health behaviors.
She has developed and evaluated a smoking cessation kit for young adult smokers called the X-
Pack, which was awarded the Best Materials Award by the Public Health Education and Health
Promotion (PHEHP) Section of American Public Health Association. She has developed and is
currently leading an evaluation of the Text2Quit Program, an interactive text messaging program
for smoking cessation. Through a licensing agreement from GW, Text2Quit is currently offered
11. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
to callers of 1-800-QUITNOW in selected states and to employees of various corporations. Prior
to joining the faculty at GW in 2004,
Dr. Benson received her doctorate from the Harvard School of Public Health and was a post-doc
at the National Institute of Child Health & Human Development. In 2008, she was awarded the
Early Career Award by the Public Health Education and Health Promotion (PHEHP) Section of
the American Public Health Association.
Experience
Community Health Researcher-George Washington University
Public Health Communication and Marketing -George Washington University
Associate Professor of Prevention and Community Health-Milken Institute SPH
Professor and Director, Public Health Communication and Marketing Program,
Department of Prevention and Community Health-Coalition for Health
Communication
Assistant Professor in the Department of Prevention and Community Health-
Coalition for Health Communication
Associate Professor-Milken Institute School of Public Health at the George Washington
University, Lead Designer, Text2Quit
Assistant ResearchProfessor in the Department of Prevention and Community
Health-GW
Board Memberships and Affiliations
Founder, Text2Quit
12. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
TimeLine
Goals & Objectives Project Month 1 Project Month 2
Hire Key
Personnel
*
Hire Project
Director
*
Hire Project
Manager
*
Implement
Program
* *
Seminar * *
Work Shops * *
Hotline * *
Evaluate
Program
*
13. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Budget Summary
Line
Item
Description Grant Request In Kind Total
1 Personnel $5,000 $8,000 $13,000
2 Fringe $938 $1,500 $2,438
3 Travel 0
4 Equipment $2,000 $2,000
5 Materials $500 $500
6 Contractual 0
7 Other 0
8 Total Direct Cost $6,438 $9,500 $15,938
9 Indirect Cost $611 $903 $1,514
10 Total $7,049 $10,403 $17,452
Fringe Rate 18.75%
Indirect Cost rate 9.5%
14. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Budget Justification
1. Personnel (grant request) $5,000
Program Director $ 3,000
Program Manager $ 2,000
Personnel (InKind) $6,000
Health Educators $1,000
Hotline manager $6,000
Physical Educators $1,000
2. Fringe (grant request) $938
Fringe rate is 18.75%
Fringe is 18.75% of grant request personnel costs ($ 5,000)
Fringe ( InKind) $1,500
Fringe rate is 18.75%
Fringe is 18.75% of In kind funds personnel costs ($8,000)
3. Travel $0
4. Equipment $2,000
Hotline Number & telephones $1,000
Yoga Mats, Weights etc $500
Hotline Manuals $500
15. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
5. Materials and supplies $500
Program Manual $200
Brochures $100
Surveys $50
Pens/ pencils$50
Snacks $100
6. Contractual $0
7. Other $0
8. Total direct costs (grant request) $ 6,438
Total direct costs (matching In Kind) $9,500
9. Indirect costs (grant request) $611
In Kind $902
10. Total costs (grant request) $7,049
In Kind $10,403
16. Women’s Health Association Commission
Taking Back her Lungs Intervention Project
Bibliography
Preventing COPD - American Lung Association. (n.d.). Retrieved September 27,
2015, from http://www.lung.org/lung-disease/copd/about-copd/preventing-
copd.html
American Lung Association (n.d.). Retrieved September 27, 2015, from
http://www.lung.org/stop-smoking/how-to-quit/freedom-from-smoking/about.html
Health Belief Model. (n.d.). Retrieved September 27, 2015, from
http://changingminds.org/explanations/belief/health_belief_model.htm
How to Quit Smoking | Steps to Successfully Quit Smoking:BecomeAnEX. (n.d.).
Retrieved September 27, 2015, from http://www.becomeanex.org/how-to-quit-
smoking.php#
Stress and Anxiety. (n.d.). Retrieved September 27, 2015, from
http://www.nytimes.com/health/guides/symptoms/stress-and-anxiety/possible-
complications.html