Business plan on agri tech

1. AGRIX
Simplifying Global Trade
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2. Problem
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In EMs with GDP per
Capita < $10k ->
availability of agri products
- cereal fruits and tubers is
a serious challenge due to
lack of indigenous
production
Consequently meeting
dietary energy sources is a
issue
This leads to overarching
problem of food security

3. Problem
Countries with low GDP per capita depend on cereals, roots and tubers for their food security. Typically,
they depend on the imports by small Agri-traders, who have figured out distribution in these countries.
However these traders face numerous challenges -> increasing the risk to food security
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Small Agri Traders
~65% market share
Solo entrepreneurs, <$10mn annual
turnover, predominantly sourcing
from 1-2 countries and operating in
5-6 categories categories
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Medium Agri Traders
~25% market share
Corporates, sole proprietors, >$10mn
annual turnover, predominantly
source from 2-3 countries,
widespread domestic presence, 3-4
categories
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Large Agri Traders
~10% market share
Corporates, >$100mn annual
turnover, presence across multiple
countries, sourcing from multiple
countries, operating in 1-2 categories
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4. Problem
It is tough to be a small Agri-trader.
Pricing Small Traders lose out on best prices, because of their limited volumes
Capital
Small Traders do not have access to timely and adequate capital for funding their
inventories
Limited
Supply
Small Traders have a limited supply pool, which limits their sales opportunities
Visibility Small traders find it hard to market their inventories to potential customers
Process Small traders have non-scalable inefficient processes for sales and execution
Network
Small traders work only with a few trusted parties limiting their network and
collaboration opportunities 4

5. Solution
A Platform/Network which unlocks the true growth potential of capable Agri-Businesses
Sourcing/Services Platform
for Agri Trade
Refine the playbook, and provide a services
platform for Agri-entrepreneurs
▪ Sourcing: Intermediary trust layer with verified
suppliers - combination of KYC, physical reports,
facility mapping, agri library -> share samples on a
faster basis (non perishables)
▪ Services: Standard - Pre-Shipment Inspection,
Logistics at scale (empanelment of logistics
providers / allow verified logistics providers to
advertise on platform - with preferential rates for
participants), all trade communication (LC, Invoice
etc) to happen on the platform -> information
repository (forecast prices or give ballpark price
visibility to new participants)
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Cross-Border Agri
Marketplace
Onboard existing suppliers to create a trade
marketplace for agri products
▪ Phase 1: Inter supplier trade - Transactions
between existing suppliers on the platform
▪ Phase 2: Onboarding buyers on the platform -
Market the platform to customers for purchase of
imported products (roots and tubers) - offer superior
quality, timelines and convenience

6. Source : WITS Data & FAOSTAT Brief 44
Market Size
Global Agri Trade market size is 1.3 Trillion Dollars; we are focussing on global trade into EMs from
across the world -> core focus geographies are West Africa, MENA, Bangladesh, India
$627 BN
SAM
$134 Bn
SOM
$1300 BN
TAM
Global trade market of agro-
plant & animal products
Global trade market of agro-
plant products
Initial SOM of $134
Bn based on EM
focus
Global trade market of agro-
plant products to EMs
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7. What the platform brings in
Tech based O2C process
Operational Excellence in
Logistics
Treasury / xBorder-Payments
Working Capital through co-
lending (eventually)
Solution - Synergy between Platform’s offering + Entrepreneur’s inputs -
Improvement in entrepreneur’s efficiency and processes
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What the entrepreneur brings in
Demand/Supply Connects
Sourcing
The entrepreneur gets to focus on
key competencies
Ancillary activities are fulfilled
through the platform

8. Go To Market
A Platform/Network which unlocks the true growth potential of capable Agri-Businesses
Scale Up Platform
Platform Dev & Test
i ii iii
➢ Develop platform Find 2-3
capable entrepreneurs who
have the required knowledge
of a category/geography
➢ Create success stories of
efficiency scale up for these
entrepreneurs!
❖ Open up the platform to
targeted group of
agripreneurs
▪ Push for transactions
(buying and selling) to be
conducted on the platform
0-6M 6-18M 18M+
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Pilot Marketplace

9. Vision
Build a global sourcing cum services platform for SMEs for Agri-Commodities
Similar scale as of Cargill, Bunge and ADM in <10 years!
Create the most powerful network of Agri-Traders Globally
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