The document describes Utah's Child Protection Registry, which allows families and schools to register their contact information to opt out of receiving advertisements for adult products like alcohol, tobacco, drugs, and gambling. The registry was modeled after the national Do Not Call list and was established in 2004. Over 400,000 addresses and phone numbers are currently registered with the program. Registered families can opt out of contact through email, phone, IM, and fax. Schools can also register their domains to prevent such advertisements from reaching students.

1. Utah Child Protection Registry
Utah’s Do-Not-Contact List
for Families and Schools
DoNotContact.Utah.gov

2. The Creation of the
Child Protection Registry
- Modeled after the National Do-Not-Call Registry, Utah leaders
wanted to create a program that would allow families to proactively
stop certain adult product advertisements.
- Laws that support the Utah Child Protection Registry were passed in
2004 and the program became active in 2005.
- The program was established to be administered by the Division of
Consumer Protection and enforced in conjunction with the State
Attorney General’s Office.

3. What is the Child Protection
Registry
- A state program that allows families and schools to stop adult
product advertisements from reaching their inboxes.
- Provided as a free service for Utah families and schools.
- As of today there are over 400,000 registered addresses and
numbers in Utah.
- Every Utah School District is registered, including additional Charter
and Private schools, educational institutions, and organizations who
work with minors.

4. Contact Points Protected
- Under the Utah Child Protection Registry, families can sign up their
parental, family, and children’s:
- E-mail Addresses
- Mobile Phone Numbers (SMS)
- Instant Messenger IDs
- Fax Numbers

5. Adult Product Advertisement
- Under the Utah Child Protection Registry statute, products or
services that are illegal under Utah law for a minor to sell or
purchase fall under the Registry laws. These include but are not
necessarily limited to:
- Alcoholic Beverages or Product
- Any Form of Tobacco
- Pornographic Materials
- Illegal Drugs
- Gambling Services

10. Schools / Educational Institutions
- Schools and institutions that primarily serve those under 18 can
register their domains.

11. Contacted After Registration
- Senders have 30 days to remove a registered address and number
from their advertising/solicitation lists.
- Utahns who are registered have a 30 day grace period after
registering until they will stop receiving adult product messages.
- If they are contacted after 30 days by a marketer or with a message
they believe should not be sent to their inbox, then they can submit
a complaint to the Division of Consumer Protection.
- This process helps the state contact any bad actors who are not
complying with Registry laws.

12. Filing a Complaint

13. Thank You