Are you looking to increase engagement and popularity on social media? This informative guide will show you the best features of social media platforms that can help you boost your visibility and reach. Discover how you can make the most out of your social media accounts and get more followers in no time!
2. Market Overview
According to market figures, social media apps are used by more than half
of the world's population (59%).
According to statistics, 4.70 billion individuals worldwide are now using
social networking apps.
In addition, 227 million additional users have joined the internet in the last
year.
It is estimated that users spend 2h 29m on social networking apps on
average.
With the growing number of social media app users, it is more necessary than
ever to establish a social media app with features that will help you make a
name for yourself. Here are some statistics to be aware of:
Make sure your social media apps offer features that instantly link your
audience and push them to take action. But what are the top ten social media
app features that will help you increase your social media presence? How
much will integration cost you?
3. Top Features and Its Integration Cost
1. User Registration (Cost - $50 to $150)
The purpose of social media apps is to connect people with their peers,
friends, and family. Users must sign up before they may use an app.
You can hire an app developer in India to provide a simple, quick, and easy
signup interface. Make sure to provide more than one sign-up option, such as
an email address, a phone number, and a password.
2. Profile Creation and Customization (Cost - $100 to $150)
Users in social media are continuously looking for features that allow them to
modify the app settings based on their mood, current activities, current
interests, or the environment.
For example, it might be one of the fantastic features of social media apps
that allows individuals to submit their favorite photo or simply explain
themselves, among other things.
4. Top Features and Its Integration Cost
3. News Feed (Cost – $150 to $170)
One advantage of this function is that it will enrich your social media
experience.
The disadvantage is that this might clog your feed with content, so limit the
number of feeds you follow and put some filters on the types of posts you
want to see in your feed.
4. Push Notification (Cost – $15 to 40)
Push notifications are a great marketing tool that not only keeps your
customers engaged but also makes them feel more connected to your
organization. Nonetheless, keep them updated on the newest developments.
Whenever there are any deals or discounts, or if a new message appears, the
app will notify users through push notification. You can hire an Android app
developer in India to modify this functionality.
5. Top Features and Its Integration Cost
5. Content Sharing (Cost – $200 – $250)
The ability to post updates with your followers is a vital element of any social
media platform. The social sharing functions on your phone are currently
among the most popular methods to exchange information.
While most free apps include at least basic social sharing capabilities, many
additionally provide additional features like as cross-posting or a story feed
that displays all of the updates on one screen. They can be useful, but they
frequently ask you to pay for premium services that you may not require right
now.
You can choose which social media features work best for you depending on
the type of social media app you want to create. But keep in mind that if
you're utilizing social media apps for business, this is one of the most
expensive services.
6. Top Features and Its Integration Cost
6. In-App Chat/ Calling
The in-app chat/calling tool is a must-have among the top social networking
features. These social networking app features enable users to engage with
one another via live chat or phone.
Chatting is less expensive than calling, but keep in mind that this form of
social networking app can provide excellent communication convenience.
7. Photo Filters
People enjoy sharing your images on social media, but they prefer that they
be filtered first. As a result, considering adding this social networking feature
to your app could be a fantastic idea. You can easily hire a Software
developer in India to integrate this feature into your app.
Several programs let you filter your photographs before posting them.
The effect of a photo filter can range from subtle to spectacular.
7. Top Features and Its Integration Cost
8. Send Friend Request/ Follow Request
You might wish to include the Send Friend Request tool to boost your social
media engagement rate.
This means you will be able to see persons who have been asked by another
member to join their group discussions or accept invites to join their group
conversations.
9. Geolocation Feature (Average Cost Starts From $100+)
The geolocation feature of a social networking app is one of its most
important features. This allows you to add your location to posts,
photographs, messages, and whatever else you desire. It also makes it easier
for other users to find you when you submit anything of interest to them.
Many apps, such as Instagram, Snapchat, and Facebook, provide this feature,
albeit to varied degrees of quality. Nevertheless, if you want the best possible
experience, I recommend utilizing Facebook because it has stronger
algorithms for predicting what people will like based on location data.
8. Top Features and Its Integration Cost
10. Status Disappear Feature
You can specify how long others can view your post or remark with this
function. This is ideal for those who wish to share something they don't want
others to delve too deeply into, or if you simply need a break from the
internet. You may improve the consumer experience by hiring iPhone app
developers in India.
With this option, you may specify how long you want your posts to be visible
in someone's feed before they fade away: 15 seconds, 1 hour, 2 hours, or up to
24 hours. If privacy is the most important factor for you, there is a setting in
the app that allows you to see only your own posts!
These are the most significant social media app features to consider while
developing a social media app. But, depending on the app type and budget,
the choice of features and functionality may go beyond this list.
9. Advanced Features of Social Media
App That Trends in 2023
1. Text-to-Speech Feature
Do you find it difficult to read text in an email or a tweet? It can sometimes
take too long or make no sense. These issues will be eliminated with text-to-
speech features because the program will read the content out in a human
voice.
You might charge a premium subscription fee to the consumer to provide
comfort with this feature. It might range from $30 and $50 per month.
2. AR-Based Face Filters
AR and facial filters are two unique elements that few social apps provide. It
can integrate photographs from your camera, Instagram, or Snapchat
(depending on the app) into whatever virtual scenario you wish.
The only disadvantage is that it does not save these edited photographs as
separate files, so when you share them on Facebook, they will still be the
original photo with a filter applied to it.
10. Advanced Features of Social Media
App That Trends in 2023
3. Language Translation
In today's environment, communication is essential. This is why language
translation is included in social networking apps.
It can help your brand reach more individuals, which extends your audience
and increases your chances of converting leads into consumers. The main
problem is figuring out how to incorporate it. To customize this functionality,
you would need to employ an Indian software developer.
4. Photo Editor
The photo editor includes a variety of effects, cropping settings, and the
ability to flip photos taken vertically. Users can utilize these capabilities to
display their images on their profile page for all to see.
Depending on the quality of the tool, the average cost to add this function to
a social network app ranges from $12 to $30.
11. How To Monetize It and Make Profit?
In-App Advertising - Ads that appear on the app, such as banners and
video adverts.
Provide In-App Purchases - Make virtual goods available for purchase
within the app.
Premium content entails charging clients a charge to have access to
additional content.
The photo editor includes a variety of filters, cropping options, and the ability
to rotate vertically captured images. With these capabilities, users can display
their images on their profile page for anyone to see.
Depending on the quality of the tool, the average cost to add this function to
a social media app may range from $12 to $30.
What should you charge now? In order to make an intelligent pricing
selection, you must evaluate both your target audience and the type of the
app.
12. How Much Does It Cost to Create a
Social Media App?
Several of the greatest mobile app development businesses will have their
own pricing strategy that bases costs on the complexity and popularity of
their social networking apps. Some pricing may be flexible, while others are
fixed based on how many apps they have already produced in your sector.
The typical cost of developing a social media app ranges between $10,000 and
$50,000+. The actual cost of app development is determined by the sort of
app being developed.
What matters is that you consider all of your alternatives to choose which
form of mobile app will work best for your company now and in the future!
13. Conclusion
Even if you know exactly how to build and manage a great social media
platform, it may take some time because this type of thing can be
complicated and complex. Applications like Facebook, Instagram, and Twitter
did not appear quickly, and they did not appear by themselves, so be patient
and start small.
It would be prudent to develop a social media app and then see it through to
success. To develop your app properly, you must first employ a mobile app
developer in India that understands your requirements.
We have a team at AppsDevPro that specializes in developing social network
apps with complex functionality. You can discuss the details of your project
with our professionals, who will guide you to the best option and design an
app with a simple and engaging user experience.