Simone Rudder-Profile_Portfolio

influences Minimalism (in space and design), old world
architecture, fashion, photography, classic
sports car designs, the ocean and the forest.
A wide array of sights, sounds and textures.
philosophy I work out of my loft apartment with a great
view to the lush hills where I live. When I get
tired of being at my computer, I pick up my
Nikon, jump in my car and drive ... exploring
my island and other Caribbean islands
through the lens of my camera.
This keeps me inspired and motivated.
Stay psyched, work hard and play hard!
S I M O N E R U D D E R
G R A P H I C C O M M U N I C AT I O N S D E S I G N E R
& V I S U A L C O N S U LTA N T
dpi6@mac.com | +1 868 678 0766 | dpi98.com | jpgmag.com/people/dpi1969
WHO I AM
MORE ABOUT ME
I’m a freelance graphic designer with 15+ years
experience in delivering creative solutions, from
concept to final artwork for the corporate, resort/
property development and publishing market.
I’ve created and managed the design of every-
thing from brochures, advertisements, promotional
collateral for conventions and events (banners,
billboards & displays), to logos and brand
identity along with photoshop work, digital
photography and much more.
location Trinidad & Tobago, Caribbean
dpi98.com
company DPI - proprietor / graphic designer
duration Since 1998
staff Just me!!!
education On-the-job experience from 1991 to 1998
as a senior graphic designer in the field
of advertising.
ADIM seminars (Adobe CS Professional)
Comprehensive course in animation in 2003
Distinction in Fine Arts, Cambridge A’ Level
Before becoming an independent graphic designer,
I worked at some of the largest advertising firms in
Trinidad and gained my experience there. Learned
the importance of working to a deadline, within
budget and successfully translating my client’s
vision into an end result that works for them.
I’ve been working virtually for many years and
acquired a discipline to work successfully from my
home office. If you want your project done quickly
and beautifully, without the hassle of a big design
firm, I am the freelancer for you.

P O R T F O L I O
C O R P O R AT E I N D E N T I T Y
B R O C H U R E S
M A G A Z I N E S
A D V E R T I S E M E N T S
B O O K S
C O V E R S
M I S C E L L A N E O U S W O R K S
dpi6@mac.com | +1 868 678 0766 | dpi98.com | jpgmag.com/people/dpi1969

1 client
Rejane Ltd.
Specialises in interior design, and also offers
services in construction and project
management.
a) Letterhead
b) Envelope
c) Call cards (front & back print)
d) Complimentary slip
2 client
Knaggs Developers Ltd.
Project management and service providers in
the construction and energy industry.
a) Letterhead
b) Complimentary slip
c) Call cards (front & back print)
1
a
a
b
c
c
d
CORPORATE IDENTITY
stationery
dpi6@mac.com | +1 868 678 0766 dpi98.com | jpgmag.com/people/dpi1969

1 client
Trinidad & Tobago Energy Exchange
The Energy Exchange is intended to be a web
based solution, providing a detailed Company
registration repository of information from
which Purchasers can select appropriate
Suppliers that meet their necessary standards.
2 client
Tsunami Marine Ltd.
CARICOM based and staffed Naval
Architectural Unit which undertakes the full
range of technical and design consultative
work in support of the Caricom Government
Maritime Administrations, Ship-owners,
Financial Institutions, Insurers and Oil, Gas
and Energy sector players within the region.
3 client
CGFNS
ECAS
(Education Comparability Assessment
System).
Designed to facilitate consistent,
methodological comparison of curriculum
for programmes of study in specific applied
disciplinary fields.
4 client
CGFNS
ECT (Education Comparability Tool)
Designed to provide a structural scaffolding
to enable a detailed curriculum comparison
between two programmes of study to
determine their relative convergence and
divergence in; Foundational, Professional,
Clinical Education and Learning Outcomes.
5 client
Granite City Consulting
(Trinidad) Ltd.
Publishers of the Trinidad & Tobago
Energy Guide, a directory with the
database of companies and the services
provided in the oil and gas industry
within region.
6 client
Knaggs Developers Ltd.
Project management and service
providers in the construction and
energy industry.
CORPORATE IDENTITY
logos
1
4
2
5
3
6

CORPORATE IDENTITY
logos
7 client
Rejane Ltd.
Specialises in interior design, and also
offers services in construction and project
management.
8 client
Question Mark Entertainment
DECIBEL
An annual conference and expo that focuses
on everything entertainment; music,
composers, dance, theatre, make up, stage
production etc. Companies such as Universal,
Warner, Sony and Disney had representatives
involved. Also noteworthy, are the celebrity
speakers and performers from local, regional
and international markets take part annually.
9 client
The Red Pepper
Restaurant.
10 client
Kittitian Hill, St Kitts
Holding company for the development of
The Village at Kittitian Hill
11 client
Think Production Ltd.
Recording and small video company.
12 client
Belle Mont Farms / Kittitian Hill
Holding company for the development of
farmland, nursery, farm-to-table agriculture
at Belle Mont Farms at Kittitian Hill
7
10 12
9
8
11

CORPORATE IDENTITY
annual report
client
Methanol Holdings (Trinidad) Ltd. (MHTL)
Corporate Brochure

CORPORATE IDENTITY
advertising
client
Genero Communications c/o
Embassy of Spain in Trinidad & Tobago
Contracted projected to create printed collateral for the
Embassy’s annual concert
1) Concert invitation and programme 2) Save the Date e-Invite 3) Concert poster
1
2
3

CORPORATE IDENTITY
advertising
client
The Banquet & Conference Centre at MovieTowne
Rebranding the advertisements that promote the facility and
services offered at the establishment.

1 client
Knaggs Developers Limited /
Trinidad & Tobago Energy Guide
a) Celebrating 15 Years 25 x 5cols Advertisement for
advertorial in the Energy Conference Supplement in
The Guardian Newspaper.
b) Cover design done for 15th Edition of the TTEG Directory
2 client
Genero Communications c/o REPSOL Trinidad
Full Page advertisement in recognition and celebration of
Trinidad & Tobago’s Independence
CORPORATE IDENTITY
advertising
1
2

CORPORATE IDENTITY
campaign
client
ILO
Decent Work Team and Office
for the Caribbean
Campaign - HIV awareness within the
workplace

1
2
4
client
YourLifePurpose Limited
Corporate Promotion Re-branding
1 Pull-Up Banner for conference
and seminars
2 Full page advertisment
for press and magazine
3 Corporate Brochure
4 Web Homepage
CORPORATE IDENTITY
rebranding

3
4
CORPORATE IDENTITY
rebranding

CORPORATE IDENTITY
profile
client
3rd Eye Inspections and Corrosion
Control Services Limited
Corporate brochure for company profile
and its services

MASSY STORES
Calendar 2016
Annual calendar featuring tastey recipes
along with advertisers within the food,
beverage and distribution industry in
Trinidad & Tobago.
CORPORATE IDENTITY
calendar

2 client
Genero Communications
c/o ALBROSCO
Redesign wall signage for
Blue Ribbon product
CORPORATE IDENTITY
wall signage

BROCHURES

Grand Harbour Waterfront Residences
Grenada, WI
Lifestyle Brochure to promote and advertise
apartments and condominiums on the
waterfront with private berths

St. Kitts
An island of natural beauty
4 15
Rich in natural beauty with tropical forests, deserted beaches and a quarter
of the land set aside as National Park, St. Kitts is an unspoiled gem among the
islands of the West Indies.
The tropical climate and cooling trade winds make it welcoming all year round.
St. Kitts rich cultural heritage is very much alive and its engaging charm
guarantees you a very warm welcome.
Sitting in the central Caribbean, mid-way between St. Barths and Antigua,
St. Kitts is now emerging as an international luxury destination in its own right.
With direct flights from London, New York, Miami and Atlanta, and connections
to a host of other countries, it’s a great place to kick back and relax.
client
Kittitian Hill
Resort Brochure for development
in St. Kitts, WI
Architect Bill Bensley has designed the number one resort in Condé
Nast Traveller Top Hotels seven years running.
He is renowned for his attention to detail, which creates a seamless
experience through every feature of a destination on Kittitian Hill.
Bensley has emphasized the natural elements of the landscape by
using traditional wooden shingles, which help the structures blend
in with their surroundings.
Bill Bensley's other accolades and awards include:
• Time Magazine’s Time Design 100
• Fast Company Magazine’s 100 World’s Most Creative People
• Architectural Digest’s Top 100 Designers.
• Top Spa Designer in Asia by AsiaSpa Magazine
• Condé Nast Traveller’s Gold List 2010
Kittitian Hill is a milestone sustainable destination.
Every building reflects founder Val Kempadoo’s philosophy, which
celebrates the culture of the region, promotes the economic and
social development of the community and respects the environment.
Construction takes place in collaboration with a team of local
contractors and craftsmen, using sustainable materials.
The architect’s vision
Our sustainable philosophy
20
Welcome to Kittitian Hill
Picture a community that stretches from the tropical forests on
the slopes of Mount Liamuiga to the shores of the Caribbean Sea
below. Imagine everything you could wish for – private villas,
cottages and suites, a destination spa, our own organic farm, bars,
farm-to-table restaurant, shops and an open-air cinema.
A sustainable 18-hole championship golf course, designed by
Ian Woosnam, completes the picture.
We call it sustainable luxury living.
Kittitian Hill is a unique 160 hectare (400 acre) sustainable
development, designed by world-famous architect Bill Bensley.
All properties are fully managed by Sedona Resorts, the world
class resort operator and creator of the Award Winning Mii Amo
Spa in Arizona.
21
MAGAZINE
42 43
Nestled among a grove of ancient giant mango trees, Mango Walk, our rainforest
spa sits high on the mountain and close to heaven. This unique backdrop offers the
ultimate escape – lose yourself in the tropical forest and rebalance your mind and
body. Secluded and peaceful, you’re surrounded by nature in this inspiring setting.
Sink into one of our private natural pools and relax into the sensation of being held
in the arms of hundred-year old mango trees. Our unique tree-houses are the perfect
place to sit and meditate, have a treatment or stretch yourself with a yoga class. Or
choose from a wide range of soothing indigenous therapies in our treatment rooms
hidden away among the natural pools, on the edge of the wilderness. You’ll leave
feeling more alive than ever in mind, body and spirit.
Opening early 2015.
Mango Walk
Our rain forest spa
“Destined to be one of the world’s most unique
spa experiences, Mango Walk Spa will take you on
a very personal journey to stimulate both your
physical and spiritual awareness by exploring and
reflecting on a number of special places and
events along the way.”
~ George Lidicker, CEO & President
Sedona Resorts
Welcome to Belle Mont Farm: a place where time seems to slow down as you relax
into the laid-back vibe of the place. Step onto your private terrace and take in the
panorama that surrounds you – with the lush green tropical forest tumbling down
the slopes of Mount Liamuiga to the Caribbean sea below.
Belle Mont Farm is a collection of private, one-bedroom, detached Cottages and larger
four-bedroom Greathouses, carefully crafted to be in harmony with the tropical land-
scape. Each property is individually positioned to take advantage of the awesome
views over 400 acres of organic farmland and the neighbouring islands of St. Barths,
St. Martin, Statia and Saba. Each Cottage offers open verandahs on two sides, a porch
or pool deck, a refreshing rainwater shower and a freestanding bathtub with views
unlike any you’ve ever seen before from your bathroom.
Attention to detail is everywhere. You’ll find a crate of farm-fresh fruit on your
verandah each morning and when you come back from the beach or pool. Inside
theCottages you’ll find bedrooms with high ceilings, crisp linen and a well- stocked
refrigerator with a selection of fine wines carefully chosen by our Sommelier. In your
private bathroom you’ll find specially formulated organic toiletries. You can even
transform your room into your own personal cinema with the giant pull-down screen,
projector and tablet loaded with movies – we’ll even supply the popcorn.
It’s the perfect place to spend quality time with someone special, eating good food fresh
from the tropical farm or foraged from the land, forest or sea. When it's time to leave
you’ll take away amazing memories of beautiful sunsets, a sky filled with stars, and
a place you’ll want to come back to again and again.
Opening early 2014
All Cottages fully sold
Belle Mont Farm
Our cottage hotel
32 33

client
Trinidad Weddings
Annual Magazine for all your wedding needs and tips
MAGAZINE

Trinidad Weddings Trinidad Weddings22 23
What happens one ordinary evening when some
work colleagues decide to go out for drinks?
Sparks just might fly!
This is what happened to Keomi and Luke, even though
they had been working at the same company for years -
they had gone virtually unnoticed to each other…until
that evening.
According to Keomi, “After a few glasses of wine, one
of us needed to go to the bathroom, at which point we
realized that our legs had become intertwined under the
bar stools. It was only after several months and coy looks
at each other at work that the first tangible “move” was
made. And as they say, the rest is history.”
After a year of dating, Keomi and Luke went on an
anniversary picnic date, under a pink poui tree, in the
Queens’ Park Savannah.
One year after that, they were planning their engagement
photo shoot. The look they were after was natural and
casual.
Keomi recounts, “Luke had the brilliant idea of re-
creating our favourite picnic date, so we used Pinterest
to research ideas. The Saturday before the shoot, we
gathered our picnic props- such as blankets, fruits, a bottle
of champagne, glasses, picnic basket, cheese and crackers,
a baguette and tea cups. Luke also packed a table and chair
set and his guitar. We probably went a little overboard!
When we got to the destination, Julie Charlett, our
Photographer, remarked that she had never seen any other
couple walk with that many props! We chose a location in
Paramin that had some significance to us and which was
a little remote. We were sure that no-one had gone there
for a shoot before; which suited us well, since we didn’t
want to do anything that had been done before.”
During the two hour shoot, the couple admitted to having
a case of the giggles since they had to stare into each
other’s eyes and make slow, subtle movements to catch
certain shots. However, after a while it became second-
nature and started to feel so magical that sometimes they
forgot that Julie was there capturing their images!
Trinidad Weddings
Photos by: Julie Charlett Words by: Simone Sant-Ghuran
PicnicPerfect
... Keomi & Luke’s engagement
Trinidad Weddings Trinidad Weddings
Editor’s Picks
fromNewYork’sBridal
Fashion Week
32 33
Madeleine Fig by Jannina Figueroa
Since her 2013 launch at the International Trade Show
Intermoda in Mexico, Jannina Figueroa has encountered
a frenzy of international press coverage from Spain to
Peru. Madeleine Fig has quickly become an “it girl” brand
for Editors and retailers looking for something different.
Jannina describes her collection as “vintage with a modern
edge” and offers unusual silhouette choices. She uses
distinctive fabrics and trims to create texture and mixes
white fabrics with natural hues, to achieve a vintage flair.
Most recently, Abigail Shafran, Producer of the T.V. show,
Under Cover Boss, won the 2013 Emmy for “Outstanding
Reality Show” and wore one of Madeline’s gowns.
All of Madeline Fig’s gowns are made in Los Angeles.
Words by: Simone Sant-Ghuran
Trinidad Weddings was on location at New York’s Bridal Fashion Week,
during October 2013. Although hundreds of gowns sashayed down the
runways, there were a few designers we thought were show-stoppers:
TW Wed-Zine Editor, Simone Sant-Ghuran interviews Jannina Figueroa from Madeline Fig.
Madeleine Fig
client
Trinidad Weddings
Annual Magazine for all your wedding needs and tips
Trinidad Weddings 24
ifferent bride,
ifferent dress
Words by: Stephanie Ramlogan
We express who we are through our
style. When it comes to wedding
dresses, the same rules apply!
1 Fashion Lover
You’ll know you’re a fashion-loving,
unpredictable bride if you enjoy
keeping people guessing about your
fashion choices; so why not do the
same with your wedding dress?
Push the boundaries with non-
traditional colours or shapes.
Consider playing with different
lengths other than what might be
expected. Keep in mind though,
while you may want to be dramatic,
don’t lose sight of your body and what
silhouettes flatter you best.
D
Image kindly provided by
Krikor Jabotian
Trinidad Weddings
Trinidad Weddings 46
A
Local take on
Honeymoon
WearWords by: Simone Sant-Ghuran
TW: How did you get started on your fashion
business journey?
I used to work as a Mechanical Engineer at an Engineering
Consulting firm in Manhattan. The train station where I
got off for work was underneath the Fashion Institute of
Technology (FIT). I’ve always been interested in fashion
and although I never saw myself designing, I wanted to
learn how to sew. So, I signed up for a class called “Learn
to sew like a Pro.” The following semester I took a few
more classes. Next thing you know, in September 2010, I
was giving two weeks’ notice to the Engineering firm to
start Fashion School, full time.
TW: Why did you choose knits as your specialty?
I hated the first knit class that I took! The machine was
frustrating to use and the teacher was mean. At FIT, after
attaining my Associate Degree, though, I had to decide on
a Bachelor’s degree specialization. I originally wanted to
do Sportswear but then I noticed postings for Knitwear
designers more than any other specialization. I decided
to give knitwear a second chance. At the same time, I
began to love the sleek, knitwear designs that I had been
seeing from: Helmut Lang, Alexander Wang and Phillip
Lim. Their knits weren’t the artsy-crafty things that I had
associated with knits, instead they were edgy and easy
to wear. At the last minute, I switched my specialization
from Sportswear to Knitwear.
TW: How do you see your pieces fitting into
a honeymooner’s wardrobe?
Knits by nature have an ease to them and have built in
stretch because of the stitch structure. I think the last
thing a bride wants to wear after squeezing into a corset,
is another fitted garment that doesn’t move easily with her
Aisling Camps, Aisling Knits
Recently, I met with two daughters of our soil who are breaking new ground with their own versions of honeymoon and
resort wear for the modern, Caribbean woman.
I couldn’t help but warm immediately to Aisling Camps. Her designs seemed to me as honest and as refreshing as her
personality was!
Here’s what she had to share with me about her most recent knitwear collection:
Photos by
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iron knits so the
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TW: Who is yo
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TW: What do
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MAGAZINE

client
Trinidad Weddings
Customised headings created for the magazine from 2014
to 2016
Romancing The Sari...
The Modern Hindu
Bride
Words by:
Stephanie Ramlogan
TYPOGRAPHY
1
2
3

client
JAVPublishing
Children’s story book
BOOKS

client
(Trinidad) Ltd.
Publishers of the Trinidad & Tobago
Energy Guide, a directory with the
database of companies and the services
provided in the oil and energy industry
with in region.
BOOKS
cover

MISCELLANEOUS
1
2
3
4
1 client
(Trinidad) Ltd.
Expo booth
2 client
Trinidad & Tobao Motors Ltd
Advertisement promoting BMW 5 series
3 client
Question Mark Entertainment
Promotional poster for Decibel
Conference & Expo 2015
4 client
Invitation to launch of resort.

Simone Rudder-Profile_Portfolio

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