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Client dashboard
1. Delivering superior & simpler customer experience
“It’s not what who deliversfirst now, it’s about who delivers a superior customer
experience,”Gaurav, Co- founder ShoesonLoose.
Thelandscape of travel industryhas been shifting.In India until about a decade ago, the
industry was too cluttered and unorganized. However, with the launchof onlinebooking
portals, companiesfounda new way to engage with customers. But despite shifting the
paradigm online,most travel agencies, consultants and service providers,still focused
only on managing transaction costs rather than enhancing the customer experience,with
diligence.
With an intent to invest into the company’s relationshipwith its’ customers,after three
months ofrigorousresearch,design,coding and commitment towards creating
interferencefor clients, which is simple, easy and transparent,Shoeson Looseisall set to
launch its Client Dashboard2.0.
In terms of design,ShoesOn LooseCTO(Chief Technical Officer)andCo-founder Gaurav,
elaboratesthat the new dashboardwill give the customer a personalizedexperience,it
will be their onestop for planning, reviewing, getting customized itinerariesandall the
necessary informationrelated to travelling. From hotel lists, to flights, to getting quotes,
to, owning a secure virtual space the platformwill offer it all.
He adds,“the dashboardrefinesthe customer experience,by mining the history ofthe
customer and then providinginformationin respect to their preferencesinterms of
location, previouspayment transactions. Alsoit would generate offersandexperiences
best suited for the user.”
With the aim to give its customers’a seamless personalizedexperience,by allowing them
to drill down specifics, while safeguardingtheir interest, the company has developed the
platform.
Whilefurther elaborating, the CTO said,“While seekinga competitive edge, throughnot
only catering to the needsof the customer, but also providingwith informationand
transparency the platform hasbeen developed.”
On what inspiredthe company to develop thisplatform, Gaurav said, “In the current
scenarioit’s more important than ever to put the customer at the center. Despite some
2. examples of progress,we continueto seecompanies develop platforms that only cater for
businessrequirementsover customer needs.”
On how the dashboardwould helpthe users,hesaid, “Earlier we were using too many
platforms, rightfrom emails, to WhatsApp, due to which somewherethe quality was being
compromised.However, with this dashboardwe have brought the entire communication
and journeyof the customer in oneplace. Now a user can get customized itineraries,
vouchers,avail rewards,track bookingstatus, write and readblogs, as well as refer people
all on the very same platform”.
In its endeavor to revolutionizethe travel ecosystem and positionitself at the vanguard of
travel distribution,the company haslaunched the platform not to just simplifying
transaction costs for customersinstead it’s to build a lifetime value for travel enthusiasts.