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Though dongbu Daewoo electronics built the company at 1987 under the name of Daewoo
Electric Motor Industries Company but I think after 2002 they are really working to establish the
company as a global company. At 2006 they have contracted to establish the largest electronics
manufacturing facilities in Middle East. So with this world growing and multinational
engineering company, I think I will be able to accomplish my dream. From my childhood I
always dreamt about to become a successful engineer. And to become a successful engineer I
think it needs a well and good platform to perform. I believe dongbu Daewoo Electronics
Company has all the features which will help me to accomplish my dream. Daewoo Dongbu
Electronics company is no more a Korean company rather it is a global company. They are
working to build a new world, the world for global happiness. Lastly, it would be really great if I
could get a chance to work for Dongbu Daewoo Electronics company.
2>>>>
Dongbu-Daewoo electronics have had success in the global market before, as it had success in
home appliance market in US and China, one of the biggest markets and have high regards in
Korean products. In emerging markets such as Latin America and Asia, its strategy is to localize
its products for attraction. Besides it they are also going to expand their business in Middle East
as they have contracted to establish the largest electronics manufacturing facilities there. The
company also should take care of the African market as this market is expanding with the
expanding of the population of African continent. It will be helpful to get more foreign revenue
If Dongbu Daewoo Electronics Company can come with some low-cost, user friendly home
appliance for the African market. Lastly, as we know the K-pop is spreading worldwide and
there are already a K-pop mania in Vietnam and Malaysia, the dongbu Daewoo Electronics
Company can use this K-pop wave to spread out their premium products.
2A) 대우동부전자주식회사는세계시장에서커다란성공을이루었습니다. 한국의대표적인
제품으로서중국및 미국의 (특히라틷아메리카) 가정용전기제품시장에서는성공을
거두었습니다.남미하고아시아에서도에너지시장을급속히확장하고있습니다.그외에
동부대우전자는중동시장에진출하여가장큰공장을 지으려고합니다.아프리카의인구가
급증하기에아프리카시장을무시하면안된다는점을 주의해야합니다.만약에동부대우전자
주식회사는저 코스트및 고객체험우선전략을도입한다면더욱많은 외국수익을 얻을수 있다고
저는 믿습니다.마지막으로동부대우전자주식회사도한류열품이뜨거운베트남하고
말레시아에서새제품을 출시하는것도아주 좋은 마케티전략이라고볼수있습니다.
Besidesitthe future of the consumerelectronicsmarketwillbe verychallenging. The future home
applianceswillbe smarterandeco-friendlythannow.Now-dayspeopleare veryconsciousof saving
energy.Nowonderthatthe future home applianceswill be muchmore energysaverthanitisnow. The
inventionsof smartphonesandtabletcomputershave enabledpeopletostayconnectedwiththe world
at all time.Soin future people will be alsowantedtoconnectwith theirrefrigerators,air-conditioner,
and washingmachinesremotely.Sothata householdrefrigeratorwill automaticallytell the consumer
whichingredientsithasandwhichrecipestheycanmake form the ingredients.Maybe a future home
refrigeratorcan automaticallytell ittoyourmasterthat whichitemsare alreadyexpired. Inpastyears
maximumhome appliancemanufacturingcompanydeliverswhattheypromisedtodeliver.Infuture itis
more importantthaneverthat one’sproductnot onlydeliverswhatitpromisesbutalsoexceeds
expectationsof the consumers.
Anotherchallenge willthe energyefficiency.Now-aday’ssmartenergydemandisabroad concept,
encompassinganyenergy-efficientusers’action.Itisincludingthe peakdemandloweringthe total
energyconsumptionandbuyingmore efficientappliancesandequipment.Nowonderthatwiththe
increasingprice of electricity,consumerswillbe wantedtoreduce theirelectricityconsumptionrate by
usingthe smart energysavinghome appliances.
So if the DaewooDongbuelectronicscompanywantstocreate more marketshare or leadthissector,
theyneedtocontinue theirR&Dindustryandkeepsupportingthem.BesidesR&Dthe companyalso
needtocreate a powerful businessanalysisteamwhichcanestimate the people’sdemandfromthe
everycornerof the world.The successof the companywill be lie onthe successof puttingtogether
these twofactors.For a successful global company,Ithinktheyalsoneedtomake successful global
businessteam andR&D team. Lastly,I hope DaewooDongbuElectronicsCompanywill keeptheirpace
to inventnewtechnologiesandwill be able toexceedthe consumers’expectationinfuture.

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Dongbu dewoo

  • 1. 1>>>>> Though dongbu Daewoo electronics built the company at 1987 under the name of Daewoo Electric Motor Industries Company but I think after 2002 they are really working to establish the company as a global company. At 2006 they have contracted to establish the largest electronics manufacturing facilities in Middle East. So with this world growing and multinational engineering company, I think I will be able to accomplish my dream. From my childhood I always dreamt about to become a successful engineer. And to become a successful engineer I think it needs a well and good platform to perform. I believe dongbu Daewoo Electronics Company has all the features which will help me to accomplish my dream. Daewoo Dongbu Electronics company is no more a Korean company rather it is a global company. They are working to build a new world, the world for global happiness. Lastly, it would be really great if I could get a chance to work for Dongbu Daewoo Electronics company. 2>>>> Dongbu-Daewoo electronics have had success in the global market before, as it had success in home appliance market in US and China, one of the biggest markets and have high regards in Korean products. In emerging markets such as Latin America and Asia, its strategy is to localize its products for attraction. Besides it they are also going to expand their business in Middle East as they have contracted to establish the largest electronics manufacturing facilities there. The company also should take care of the African market as this market is expanding with the expanding of the population of African continent. It will be helpful to get more foreign revenue If Dongbu Daewoo Electronics Company can come with some low-cost, user friendly home appliance for the African market. Lastly, as we know the K-pop is spreading worldwide and there are already a K-pop mania in Vietnam and Malaysia, the dongbu Daewoo Electronics Company can use this K-pop wave to spread out their premium products.
  • 2. 2A) 대우동부전자주식회사는세계시장에서커다란성공을이루었습니다. 한국의대표적인 제품으로서중국및 미국의 (특히라틷아메리카) 가정용전기제품시장에서는성공을 거두었습니다.남미하고아시아에서도에너지시장을급속히확장하고있습니다.그외에 동부대우전자는중동시장에진출하여가장큰공장을 지으려고합니다.아프리카의인구가 급증하기에아프리카시장을무시하면안된다는점을 주의해야합니다.만약에동부대우전자 주식회사는저 코스트및 고객체험우선전략을도입한다면더욱많은 외국수익을 얻을수 있다고 저는 믿습니다.마지막으로동부대우전자주식회사도한류열품이뜨거운베트남하고 말레시아에서새제품을 출시하는것도아주 좋은 마케티전략이라고볼수있습니다. Besidesitthe future of the consumerelectronicsmarketwillbe verychallenging. The future home applianceswillbe smarterandeco-friendlythannow.Now-dayspeopleare veryconsciousof saving energy.Nowonderthatthe future home applianceswill be muchmore energysaverthanitisnow. The inventionsof smartphonesandtabletcomputershave enabledpeopletostayconnectedwiththe world at all time.Soin future people will be alsowantedtoconnectwith theirrefrigerators,air-conditioner, and washingmachinesremotely.Sothata householdrefrigeratorwill automaticallytell the consumer whichingredientsithasandwhichrecipestheycanmake form the ingredients.Maybe a future home refrigeratorcan automaticallytell ittoyourmasterthat whichitemsare alreadyexpired. Inpastyears maximumhome appliancemanufacturingcompanydeliverswhattheypromisedtodeliver.Infuture itis more importantthaneverthat one’sproductnot onlydeliverswhatitpromisesbutalsoexceeds expectationsof the consumers. Anotherchallenge willthe energyefficiency.Now-aday’ssmartenergydemandisabroad concept, encompassinganyenergy-efficientusers’action.Itisincludingthe peakdemandloweringthe total energyconsumptionandbuyingmore efficientappliancesandequipment.Nowonderthatwiththe increasingprice of electricity,consumerswillbe wantedtoreduce theirelectricityconsumptionrate by usingthe smart energysavinghome appliances. So if the DaewooDongbuelectronicscompanywantstocreate more marketshare or leadthissector, theyneedtocontinue theirR&Dindustryandkeepsupportingthem.BesidesR&Dthe companyalso
  • 3. needtocreate a powerful businessanalysisteamwhichcanestimate the people’sdemandfromthe everycornerof the world.The successof the companywill be lie onthe successof puttingtogether these twofactors.For a successful global company,Ithinktheyalsoneedtomake successful global businessteam andR&D team. Lastly,I hope DaewooDongbuElectronicsCompanywill keeptheirpace to inventnewtechnologiesandwill be able toexceedthe consumers’expectationinfuture.