AQUASELLAS- Surfboard Chairs

© SASSONE E. FRANCO 2010. All rights reserved
s i n c e 1 9 8 8

introduction

“Because every surfer needs to rest…though never lose the feeling”
Originally conceived in 1988 by Sassone Franco and inspired in the re-use of broken surfboards that
washed ashore as consequence from the ill force of the waves; the transformation of the broken piece into a
functional object is the result of a personal passion for the sport and a formal education in design, which
somehow, fusions this particular bond in an emulating profound sense of nostalgia.
AQUASELLAS is the corollary of meticulous research and investigation of the surfboard for its historical,
cultural and aesthetic value; in conjunction with an in-depth design analysis on anthropometrics and ergonomic
theories.
The beauty of AQUASELLAS relies on the simplicity of its transformation thus maintaining the basic
recognizable forms proper of the function it represents; true to its shape and authentic to the sensibility of its
lines, dimensions, proportions and finishing textures.
The conversion becomes apparent when a full shaped surfboard is sliced in half and the back end is fed
into its front counterpart through a preconceived cavity. To counter-set the cantilever overhang in the front of
the seat, and prevent it from tipping over, strong lateral supports are introduced in the shape of abstract
waves as if frozen in time. The resulting solution is a rigid and unimaginable comfortable piece, hence the
established reclined angles between the two planes when summed up to the natural curves of the surfboard
guide the shape of the human body into a comfortable seating posture.
AQUASELLAS not only embraces a retrospective style of design and promotes a specific function, but
relies its singular appearance upon a central theme as well.
AQUASELLAS is offered in Solid Wood and Wood Veneer “Limited Edition” collections. It comes
unassembled and it’s easily put together. All “Limited Edition” series are manufactured utilizing the best and
finest materials available; produced under strict norms of quality control and supervised throughout its
fabrication process. It is then, that in the final stages, each piece is coded and autographed as testimony to the
authenticity, prestige and originality of these exclusive one of a kind chair designs.
Conscious of the international agreements against illegal deforestation, no endangered species are
specified nor employed in the manufacturing of these chairs.
This creation has not only set a peculiar and distinctive mark amongst the most influential trade leaders
in the surf industry whom awarded it as being one of the 10 best products of 2006 during SURF EXPO; but
have also been praised by living legends and past heroes in surfing’s history and surfboard evolution who were
greatly impressed when first exposed to the chairs. In fact, ISA’s President Fernando Aguerre who owns an
autographed chair signed by Sofia Mulanovich has donated it to be included in the Argentinian Museum of Surf.
Whatever their use, placing and/or application, AQUASELLAS are becoming much sought after collectible pieces.
“AQUASELLAS…Let your memories sit”

original concept &
basic features

AQUASELLAS Basic Concept of Transformation
NAME:
CREATION,
CONCEPT,
DESIGN
AND
DRAWING
BY:
Sassone
E.
Franco
©
2005
(All
Rights
Reserved.
Prohibited
it’s
reproducMon
in
full
or
parMal
without
wriPen
permission
by
author)

TITLE: SCALE:DATE
PG.:___

of

___
ORIGINAL CONCEPT- Basic Transformation

BASIC FEATURES

product catalog

LIMITED EDITIONS- SOLID WOOD SERIES
9’0” Big Wave Gun
(Balsa-Cedar-Walnut)
9’0” Big Wave Gun
(Pine-Cedar-Walnut)
1966 Classic Longboard
Replica 8’10”
(Pine-Cedar-Walnut)

LIMITED EDITIONS- WOOD VENEER SERIES
9’0” Modern Longboard
(Cedar-Walnut-Congona)
(Cedar-Walnut-Congona)
(Cedar-Congona-Pumaquiro)

LIMITED EDITIONS- PAINTED SERIES
(Acrylic Paint- Blue & White)
(Acrylic Paint- Red & Yellow)
1988 “The First One Made”
5’’10”
(Foam & Acrylic Paint)

LIMITED EDITIONS- OUTDOOR SERIES
Fiberglass Mold or Similar
w/ Corporate Logo
NOTE: Illustrations are for example only.

LIMITED EDITIONS- CUSTOM MADE w/CORPORATE LOGO
(Custom Solid Wood + Logo)
(Custom Solid Wood + Logo)
(Acrylic Custom Paint + Logo)
NOTE: Illustrations are for example only.

press notes &
publications

Sexta-feira, 27 de Junho de 2008
Nova Tendencia do Surf - Aquasella
Chegou ao mercado mundial a
primeira cadeira realmente para
surfista, lançado em feiras de surf em
2006 na ASR Trade Expo, Surf Expo
Fall e o Expo Surf Peru.
Sassone Franco, designer peruano, é a
mente criativa de Aquasellas: estás
surpreendente e original cadeiras
fabricados a partir de madeira de
balsa. "Foi muitos anos desde então.
Hoje em dia, e já com o seu próprio
nome, AQUASELLAS, é o corolário de
anos de dedicação à meticulosa
investigação, análise e
desenvolvimento na criação destes
únicas cadeiras. Isso é complexa e
difícil de criar algo tão simples.
Na verdade, a beleza das AQUASELLAS condicionada à manutenção da
base formas de uma prancha, em abono da verdade que a
sensibilidade das suas linhas, proporções e espessuras. Na sua
essência, é reconhecida a esta silhueta principal protagonista da obra.
Ainda que é imperativo para adicionar elementos alheios e importante
para os seus valores estruturais, tais como pernas, o que representou
abstratamente sob a forma de uma onda congelado no tempo,
subtilmente complementa o tema central ", diz Sass, como dizem seus
amigos-que , Após quase 20 anos morando nos Estados Unidos hoje
está de volta ao lado de sua família, em Lima.
Postado por . às 05:37

promotion
exhibition & sales

SURF LEGENDS & PERSONALITIES
GREG NOLL ROBERT AUGUST
HERBIE FLETCHER KEONI DOWNING
ERIC ARAKAWA
RANDY FRENCH
GARY LINDEN
RENO ABELLIRA
BUTTONS
JEFF ALTER (Hobie)
SOFIA MULANOVICH
(Signing Chair)
ROBERT AUGUST
(Signing Chair)

AQUASELLAS WITH NEW OWNERS
San Diego, CA
Palm Beach, FL
Santa Cruz, CA
Key Biscayne, FL
San Diego, CA
Malibu, CA
Austin, TX

Tel.: 011.51.965.331.698 / 011.51.1.421.7970
e-mail: sassonefranco@gmail.com
For purchasing information, price lists, and/or licensing opportunities please contact:
Sassone E. Franco

AQUASELLAS- Surfboard Chairs

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