This webinar discusses 3 effective ways for IP departments to spot future tech trends and provide better intelligence to business departments. The 3 ways are: 1) Studying the supply chain and tracking IP activities of each entity. 2) Studying abrasions in a industry's IP activities. 3) Understanding disruptions in technology spaces irrespective of industry. Specific examples of each way are provided, such as how tracking an operating system supplier's IP could have helped Nokia. Understanding these methods can help identify critical emerging technologies that may impact an industry.
Patent Intelligence for Identifying Technology Trends - Webinar
1. Webinars Series
3 Most Effective Ways to Spot Future Tech Trends
Presented by:
Faiz Wahid, Regional Head – Europe
Vaibhav Henry, EVP & Head ICT Department
Dhananjay Kr. Das, Consultant & Strategist
2. 2Webinar Series by Sagacious IP
To overcome these challenges, many IP companies came up with the Patent/Technology Landscapes
with the thoughts that patents are early indicators of the technology conceptions. It was a great
solution and companies started following these landscapes. Many companies started monitoring
activities of their industries and competitors.
However, these landscapes certainly became less relevant as it was hard to capture the abrasions in
the technologies that impacts the entire industry and lead to business disruption.
Introduction
Companies do rigorous market research, uses market intelligence to identify the insights and derive
the forecasting of the upcoming trends. In the age of Industry 4.0 where rapid transformations are
happening, relying only on the derived information is not enough.
If IP departments could provide such an intelligence to their Business departments timely, then the
essential decision makings can be done in favor of business.
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How IP Departments can provide better inputs to their Business Departments
Webinar Series by Sagacious IP
• Gartner Hype Cycle explains the journey of
any new technology or other innovation from
its first appearance in the market to the peak
of maturity.
• Previous industrial revolutions took
generations to unfold. Thus, different phases
of the Hype Cycle took years to happen.
However, the world-changing convergence of
Industry 4.0 technologies is happening at
unprecedented speed.
• Hence, in the age of Industry 4.0, it becomes
critical for industries to identify the
technologies that may become a trend soon
and disrupt your way of doing business, as
early as possible - during or even before the
innovation trigger phase.
4. 4
Patents are the earliest indicators of Innovation Triggers
Webinar Series by Sagacious IP
• Gartner Hype Cycle starts with the “Innovation Trigger” which is
noted when the innovative technology first appeared in the
market.
• However, its our belief that the changes in the technologies
nowadays first appears first in the patent space.
• So, the researches happening before the innovation trigger need
to be captured.
A timeline for Bitcoins from Innovation to Market
2007 2008 2009 2010
First Patent
Application
Published
First Paper
Published
Domain bitcoin.org
Registered
First Bitcoin network came
into existence
First open source bitcoin
client was released
World's first bitcoin
transaction
First real-world
transaction for buying
two pizzas
Innovation Trigger
Innovation Market
5. 5Webinar Series by Sagacious IP
• With the current approaches, business
strategy people generally find their interest
when the market appearance of any
technology has increased.
• However, by then the time to be the first
mover in the industry may have passed.
• Also, it is tough for the business departments
to understand the initial instances related to
IP in the innovation trigger.
• Thus, it is important for IP departments to
monitor any triggers or disruptions in their
industry and provide timely inputs to the
business departments.
How IP Departments can provide better inputs to their Business Departments
6. 6
3 Most Effective Ways to Spot Future Tech Trends
Webinar Series by Sagacious IP
Patents are indeed the earliest indicators of the conception of any technology. Previously, Sagacious has shown the
advantage of combining patent intelligence with the market research to identify critical insights for businesses.
Taking the research ahead with the use of Big Data, Sagacious has devised the three most effective ways to spot
future tech trends.
1. Studying the supply chain of your business/industry and Tracking the IP activities of each
entity at different levels
2. Studying the abrasions in the IP activities of your industry
3. Understanding the disruptions in the technology space irrespective of your industry
Let’s discuss how these ways can effectively help you identify the
most critical information that may impact your industry soon.
7. 7
3 Most Effective Ways to Spot Future Tech Trends
Webinar Series by Sagacious IP
1. Studying the supply chain of your business/industry and Tracking the IP activities
of each entity at different levels
2. Studying the abrasions in the IP activities of your industry
3. Understanding the disruptions in the technology space irrespective of your
industry
8. 8
Studying the supply chain of your business/industry and Tracking
the IP activities of each entity at different levels
Webinar Series by Sagacious IP
Knowing your supply chain will help you understanding the areas that may impact your business.
Microphone
Circuit Board
Operating System
Antenna Display
Speaker
Battery
Camera
Sensors
Smartphone
Manufacturer
OEMs and Suppliers Distribution Retail Customers
Supply Chain of Smartphones
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Studying the supply chain of your business/industry and Tracking
the IP activities of each entity at different levels
Webinar Series by Sagacious IP
Nokia could have captured the disruption that happened in their supply chain i.e., in the OS.
This can be done with the help of observing the IP activities in the specific technology industry of the supply
chain.
Microphone
Circuit Board
Operating System
Antenna Display
Speaker
Battery
Camera
Sensors
Smartphone
Manufacturer
OEMs and Suppliers Distribution Retail Customers
Supply Chain of Smartphones
10. 10
3 Most Effective Ways to Spot Future Tech Trends
Webinar Series by Sagacious IP
1. Studying the supply chain of your business/industry and Tracking the IP activities
of each entity at different levels
2. Studying the abrasions in the IP activities of your industry
3. Understanding the disruptions in the technology space irrespective of your
industry
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Studying the abrasions in the IP activities of your industry
Webinar Series by Sagacious IP
Your
Industry
Industry
A
Industry
B
Industry
Z
.
.
.
Forward Citation
Scenario 1
• If your industry is being cited by other any
industry, then they are taking technology
reference from your industry and developing
something in their industry.
• This development in their own industry with
the technology reference of your industry
may intersect with your industry soon.
• To avoid false-positives, the citation trends
showing abrasions should be considered not
only in terms of total numbers, but
cumulative rate should also be considered.
Not only the companies moving in and out of your industry, but the movement of your industry as a whole is
important.
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Studying the abrasions in the IP activities of your industry
Webinar Series by Sagacious IP
Your
Industry
Industry
A
Industry
B
Industry
Z
.
.
.
Backward Citation
Scenario 2
• If your industry starts citing any other
industry, then people in your industry are
taking technology reference from the other
industry and developing something in your
industry.
• This citation can be done either by the
existing players or there can be new entrants
in your industry.
• To avoid false-positives, the citation trends
showing abrasions should be considered not
only in terms of total numbers, but
cumulative rate should also be considered.
13. 13
3 Most Effective Ways to Spot Future Tech Trends
Webinar Series by Sagacious IP
1. Studying the supply chain of your business/industry and Tracking the IP activities
of each entity at different levels
2. Studying the abrasions in the IP activities of your industry
3. Understanding the disruptions in the technology space irrespective of your
industry
14. 14
Understanding the disruptions in the technology space
irrespective of your industry
Webinar Series by Sagacious IP
IPC CLASSES RECORDING HIGHEST ANNUAL GROWTH SINCE
2012 in INDIA • This approach focuses on identifying the
disruptions in any industry (Industry agnostic) to
then getting the potential disruptions evaluated by
the business departments.
• The rapid growth in the IPCs with respect to time
and number of individual players in those IPCs can
indicate disruptions.
• IPC F24S: Mechanical Engineering; Lighting;
Heating; Weapons; Blasting >> Heating; Ranges;
Ventilating >> Solar Heat Collectors; Solar Heat
Systems
• The IPC class is related to the Renewable Energy
which has progressed a lot in India in the recent
times.
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Get Access to the Webinar at
https://sagaciousresearch.com/blog/patent-intelligence-
identifying-technology-trends/
For More Information,
Visit the Link Given Below
Sagacious Research Website Link