5. • Women were given a Beauty Patch
• Asked to wear it for a couple of
weeks and see if they feel any
different
• At the end of the experiment all the
women began to feel that the patch
really did make them beautiful.
• Women asked what was in the patch
6. • There was nothing in the
patch and it was the
women just realizing
that they need to feel
confident about
themselves.
7. BuzzFeedYellow (June 28, 2014)
https://www.youtube.com/watch?v=RT9FmDBrewA
Dove's Brand Awareness Finds Beauty In Real Women
(2007,August 27)
http://search.proquest.com/docview/204215621/C6E
33F7B83654FE4PQ/6?accountid=38189