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NOVEMBER-DECEMBER 2014 | www.PARCELindustry.com 11 
offices, housing and other buildings for 
multiple industries. 
For instance, his own office has five 
containers on the first floor and three 
on the second floor, makes up 2,400 
square feet and has doors, windows, 
bathrooms, stair cases and showers. To 
say these units are hurricane proof is 
putting it mildly. 
Stephen says, “We create safe plac-es.” 
Falcon has re-manufactured 20,000 
of these so far and he says 
laughingly, “we are on are way 
to the first million.” 
Falcon Containers ranks 
eighth in the fastest growing 
large companies in Central 
Texas with 275% growth from 
2011-2013. 
Cost of a unit ranges from 
$10,000 to $150,000 de-pending 
on the value additions. 
Stephen is a serial entre-preneur, 
having done soft-ware 
and a myriad of other 
technical programs. I love his slogan: 
“Think Inside the Box.” 
If the supply chain industry could figure 
out how to repurpose everything this effi-ciently, 
the benefits would be enormous. 
ROB SHIRLEY is CEO of ExpresShip, a strategic 
consultancy in the global supply chain. Contact 
him at rob@xpship.com or visit www.xpship.com 
BY ROB SHIRLEY 
SUPPLY CHAIN PIVOT 
Containers Are Like Macro Parcels 
he PARCEL Forum in 
Dallas was excellent, 
and it is impossible to 
exaggerate the impact 
of meeting old and new 
contacts. 
I have been thinking 
about the “origins” of par-cels 
and packages before they 
arrive in warehouses. If they 
originate outside of the USA, there 
is a strong possibility that 
they travel in a container 
first on the ocean, then by 
rail and finally by truck. They 
are then broken into separate 
pieces and placed on ware-house 
shelves. 
I was particularly impressed 
by Dr. John MacDonald, Profes-sor 
at Michigan State Universi-ty 
in the department of Supply 
Chain Management, and his 
presentation at the PARCEL 
Forum. He spoke at length on 
warehousing and global practices and 
touched on the newest ships that Maersk 
has built and has in operation. 
Maersk Triple E class ships are 1,312 
feet long and 194 feet wide and Maersk 
has placed a $3.8 billion dollar order 
with Daewoo Shipbuilding for 20 vessels. 
She travels at 22 mph, consumes 37% 
less fuel and conserves 50% of carbon 
dioxide. This was good enough to win the 
Sustainable Ship of the Year award. 
The ship is so large that it can only 
dock in Long Beach in the USA and can-not 
fit through the Panama Canal. The 
Triple E carries 18,000 TEU (twenty foot 
equivalent units-containers). The pure 
steel weight of the Triple E is 55,000 
tons and is operated with 22 crew mem-bers. 
The Panama Canal currently can 
take 3,000 TEU and is aggressively ex-panding 
to hit 4,000 — a long way from 
handling a Triple E. 
Containers were invented in 1956 by 
Malcolm McLean and totally revolution-ized 
transport and international trade. 
They have a very long life span, but at 
the end of their usefulness as shipping 
containers, the rebirth that happens next 
is really fascinating. 
Stephen Shang is CEO of Falcon Con-tainers 
here in Austin. He originally start-ed 
renting containers to customers and 
found more customers interested in own-ing 
them as assets. 
His first mega customer was the De-partment 
of Defense, who commissioned 
Falcon to build cities for soldiers to live 
in. This project lasted for four or five 
years until Stephen ascertained that hav-ing 
only one huge client is often times 
not optimum for building a business. 
Falcon now manufactures containers 
that are fully depreciated as shipping 
containers. The 20-foot containers weigh 
5,000 pounds with walls and ceilings 
of 16-gauge steel and floors of 1 1/8” 
plywood. These are custom modified into 
If the supply chain industry 
could figure out how to 
repurpose everything this 
efficiently, the benefits 
would be enormous.

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Containers are like Macro Parcels

  • 1. NOVEMBER-DECEMBER 2014 | www.PARCELindustry.com 11 offices, housing and other buildings for multiple industries. For instance, his own office has five containers on the first floor and three on the second floor, makes up 2,400 square feet and has doors, windows, bathrooms, stair cases and showers. To say these units are hurricane proof is putting it mildly. Stephen says, “We create safe plac-es.” Falcon has re-manufactured 20,000 of these so far and he says laughingly, “we are on are way to the first million.” Falcon Containers ranks eighth in the fastest growing large companies in Central Texas with 275% growth from 2011-2013. Cost of a unit ranges from $10,000 to $150,000 de-pending on the value additions. Stephen is a serial entre-preneur, having done soft-ware and a myriad of other technical programs. I love his slogan: “Think Inside the Box.” If the supply chain industry could figure out how to repurpose everything this effi-ciently, the benefits would be enormous. ROB SHIRLEY is CEO of ExpresShip, a strategic consultancy in the global supply chain. Contact him at rob@xpship.com or visit www.xpship.com BY ROB SHIRLEY SUPPLY CHAIN PIVOT Containers Are Like Macro Parcels he PARCEL Forum in Dallas was excellent, and it is impossible to exaggerate the impact of meeting old and new contacts. I have been thinking about the “origins” of par-cels and packages before they arrive in warehouses. If they originate outside of the USA, there is a strong possibility that they travel in a container first on the ocean, then by rail and finally by truck. They are then broken into separate pieces and placed on ware-house shelves. I was particularly impressed by Dr. John MacDonald, Profes-sor at Michigan State Universi-ty in the department of Supply Chain Management, and his presentation at the PARCEL Forum. He spoke at length on warehousing and global practices and touched on the newest ships that Maersk has built and has in operation. Maersk Triple E class ships are 1,312 feet long and 194 feet wide and Maersk has placed a $3.8 billion dollar order with Daewoo Shipbuilding for 20 vessels. She travels at 22 mph, consumes 37% less fuel and conserves 50% of carbon dioxide. This was good enough to win the Sustainable Ship of the Year award. The ship is so large that it can only dock in Long Beach in the USA and can-not fit through the Panama Canal. The Triple E carries 18,000 TEU (twenty foot equivalent units-containers). The pure steel weight of the Triple E is 55,000 tons and is operated with 22 crew mem-bers. The Panama Canal currently can take 3,000 TEU and is aggressively ex-panding to hit 4,000 — a long way from handling a Triple E. Containers were invented in 1956 by Malcolm McLean and totally revolution-ized transport and international trade. They have a very long life span, but at the end of their usefulness as shipping containers, the rebirth that happens next is really fascinating. Stephen Shang is CEO of Falcon Con-tainers here in Austin. He originally start-ed renting containers to customers and found more customers interested in own-ing them as assets. His first mega customer was the De-partment of Defense, who commissioned Falcon to build cities for soldiers to live in. This project lasted for four or five years until Stephen ascertained that hav-ing only one huge client is often times not optimum for building a business. Falcon now manufactures containers that are fully depreciated as shipping containers. The 20-foot containers weigh 5,000 pounds with walls and ceilings of 16-gauge steel and floors of 1 1/8” plywood. These are custom modified into If the supply chain industry could figure out how to repurpose everything this efficiently, the benefits would be enormous.