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CSU Chico WREC CASE STUDY
"Way beyond our expectations!
This app just rocks. It has
everything our members are
looking for... loyalty check-ins,
class registration & scheduling,
social integration ... it has
it all!"
MARKETING DEPARTMENT,
CSU CHICO WREC
CSUChicoWREC (Wildcat RecreationCenter), located on the campus of
ChicoStateUniversity is the go-to place forChicoState students to get fit
and have fun. Housing a vast array of weight equipment, 3-story climbing
wall, basketball court and video/mp3 outfitted cardio machines, theWREC
infuses fun and fitness.
TheCSUChicoWRECApp is now available in mobile app form. CSU
ChicoWREC mobile app highlights a power-packed assortment of
features and convenience for its users. Users of the app are reporting
an overall ease of use and seamless integration of social media.
CSU Chico WREC CASE STUDY
CSU Chico Wildcat Recreation Center
Chico, CA
www.aschico.com/wrec
Category
Fitness
MOBILE APPS
IMPACT ON
SOCIAL MEDIA
Increase
in social
connections
36%
MOBILE APPS
IMPACT ON
BUSINESS
Increase in
member
attendance
33% 23%
Increase in
new member
registraion
PLATFORMS
Android iPhone HTML5
APP FEATURES
GPS Directions
Event Listings
Business Info
GPS Coupons
FanWall
Mailing List
Image Gallery
Email Photo
One-Touch Calling

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Gym case-study

  • 1. CSU Chico WREC CASE STUDY "Way beyond our expectations! This app just rocks. It has everything our members are looking for... loyalty check-ins, class registration & scheduling, social integration ... it has it all!" MARKETING DEPARTMENT, CSU CHICO WREC
  • 2. CSUChicoWREC (Wildcat RecreationCenter), located on the campus of ChicoStateUniversity is the go-to place forChicoState students to get fit and have fun. Housing a vast array of weight equipment, 3-story climbing wall, basketball court and video/mp3 outfitted cardio machines, theWREC infuses fun and fitness. TheCSUChicoWRECApp is now available in mobile app form. CSU ChicoWREC mobile app highlights a power-packed assortment of features and convenience for its users. Users of the app are reporting an overall ease of use and seamless integration of social media. CSU Chico WREC CASE STUDY CSU Chico Wildcat Recreation Center Chico, CA www.aschico.com/wrec Category Fitness MOBILE APPS IMPACT ON SOCIAL MEDIA Increase in social connections 36% MOBILE APPS IMPACT ON BUSINESS Increase in member attendance 33% 23% Increase in new member registraion PLATFORMS Android iPhone HTML5 APP FEATURES GPS Directions Event Listings Business Info GPS Coupons FanWall Mailing List Image Gallery Email Photo One-Touch Calling