1. Dr. Vijay Sethi from Nanyang Business School, Nanyang Technological University, Singapore will be in New Delhi, India to conduct a two-
day workshop especially designed for senior executives and entrepreneurs who intend to be the game changers in their respective
businesses.
Course Description:
The program will explore transformational role that knowledge & technology management can play in today’s ever changing world and
how businesses can leverage it to craft digital business strategies. Economics of digital goods, one program pillar, makes a compelling
case from moving from the physical to digital and examples in software, music, content and others provide powerful guidelines for
traditional businesses. Consumer experience transformation through personalization, targeting, analytics, social media, and viral
information spread is another pillar of the program. The final pillar is value creation through Intellectual Property. These foundations,
along with an understanding of emerging new IT tools and platforms, form the core of the program whose goal is the creation of
information-based business and navigating the digital economy.
Pedagogy and USPs
Using case-studies and discussions, the program will also explore other contemporary digital-economy issues such as big data,
analytics, disruptive innovations, and networks & ecosystems. Endeavor of which will be in creating value through understanding and
learning of leading-edge industry contexts. At the end of the program, each participant can expect to have developed effective
strategies, skills and success to:
• Challenge competitors with an innovative strategy
• Developed new Ways of Thinking
• Past participants have been from TAJ group, ICICI, Mahindra Comviva, ONGC, NTPC, & owners of companies etc.
A must attend for:
• Middle to Senior management executives
• Owners & Entrepreneurs
• Academicians
Date: 19 & 20 Nov 2015
Venue: Taj Vivanta, Sujan Singh Park, New Delhi
Time: 0900 to 1730 hrs
Programme Fee: INR 35000
For registration please contact:
Singapore: Puneet Kumar Narula, Country Director- India Email: PKNARULA@ntu.edu.sg, Handphone: +65 92480527
India: Richa Wahi, Consultant Email: richawahi@ntu.edu.sg, Handphone: 9811997656