Dark stores have taken a pill of growth after the pandemic. Since consumers are bound to stay in their comfort zones, there’s an exponential growth in online shopping and quicker deliveries. With this, e-commerce businesses are trying to give the best experience to their customers in all ways.
2. In this article, we will discuss the various factors that you need to
consider before selecting a fulfillment center for your ecommerce
business or D2C brand. The first thing that you need to do is identify
what type of services you want from the fulfillment center. This will help
in deciding which type of facility to select and also how much space it
will require.
APART FROM THIS, YOU ALSO NEED TO CONSIDER THE GEOGRAPHICAL LOCATION OF
YOUR CUSTOMERS AS WELL AS YOUR SUPPLIERS. YOUR FULFILLMENT CENTER
SHOULD BE BASED IN A PLACE WHERE THESE TWO ARE ACCESSIBLE EASILY.
68% of 3PL users and 96% of 3PL providers agree that the use of 3PLs has contributed to
reducing overall logistics costs.- 2021 Third Party Logistics Study, The State of Logistics
Outsourcing
3. HERE ARE THE 5 PREREQUISITES TO SELECT A D2C
FULFILLMENT CENTER FOR YOUR E-COMMERCE
BUSINESS:
• Easy Integrations
• Automated Order Fulfillment
• Ensure Faster Deliveries
• Prior Experience in the Logistics & Supply-Chain Industry
• Should provide Top-notch Customer Experience
Let’s learn a brief about these 5 prerequisites to consider the right 3PL while
outsourcing the e-commerce fulfillment process.
93% of shippers agree that IT capabilities are a necessary element of 3PL expertise.
Roughly half—54%—of shippers indicate they are satisfied with their 3PLs’ IT
capabilities. - 2021 Third Party Logistics Study, The State of Logistics Outsourcing
4. 93% of shippers agree that IT capabilities are a necessary element of 3PL expertise. Roughly
half—54%—of shippers indicate they are satisfied with their 3PLs’ IT capabilities. - 2021 Third
Party Logistics Study, The State of Logistics Outsourcing
1. Easy Integrations
Connecting multiple platforms together into a unified
system is named as Integration. To make decisions
quickly, scale operations, and optimize the service
quality, it is necessary to choose a 3PL provider that uses
the latest technologies. Select a partner which has a plug
n play model that integrates with e-commerce websites.
This seamless integration without technical dependence
will increase productivity and enable the 360 degree
view of customer interactions that has the ability to
convert relevant data into actionable insights which
improves the customer experience through each stage of
the funnel.
5. 2. Automated Order Fulfillment
IN THIS AGE OF TECHNOLOGY, EVERY PROCESS
IS AUTOMATED TO IMPROVE EFFICIENCY AND
INCREASE SCALABILITY. INTEGRATE YOUR
ONLINE STORE WITH THE PARTNER
TECHNOLOGY TO AUTOMATICALLY MANAGE THE
FULFILLMENT PROCESS BY RECEIVING THE
ORDER, DELEGATING THE ORDER TO THE
RESPECTIVE WAREHOUSE AND THE ORDER
WILL BE PICKED, PACKED, AND SHIPPED TO
THE CUSTOMER. AUTOPILOTING THIS WILL
SAVE TIME, SPEED-UP THE PROCESS, AND
BRING DOWN THE CHANCES OF HUMAN ERROR.
MAKE SURE YOUR PARTNER HAS THE
AUTOMATED ORDER FULFILLMENT PROCESS.
6. E-com businesses are trying to meet the needs
and demands of the customer. Nowadays
consumers are expecting quicker deliveries
from the D2C brands. To enhance customer
experience and opt for faster deliveries, look
into the 3PL providers and leverage the new-
age solutions such as order management,
warehouse management, inventory planning,
delivery management, data analytics and
more. Most of the 3PL’s are offering last mile
deliveries under 3 hours, same day, and next
day delivery for D2C brands.
3. ENSURE FASTER DELIVERIES
66.4% of consumers expect their home delivery to be super fast. Source: Good
Firms
7. Collaborate with the 3PL which has the best infrastructure,
sources and experience in order management, warehouse
management, inventory planning, and delivery management to
fulfill the order hassle-free. Ensure they have the right
infrastructure to support growth over time and be nimble in their
business. With the click of a button, a 3PL partner should help
ecom businesses make real-time and data-driven decisions to
satisfy short-term and future needs. Check if they have a
capability to handle the consistent disruptions. Examine the track
record to see if they have sound financial stability, stabilized
procedures, reliable business practices, and relationships during
recessions. A standout 3PL partner will have substantial industry
experience and a good relationship with businesses, customers,
and employees.
4. PRIOR EXPERIENCE IN THE LOGISTICS
& SUPPLY-CHAIN INDUSTRY
The majority of shippers—91%—said that their relationships with their 3PLs were generally successful. A
higher number of 3PLs—99%—agree that relationships have generally been successful. -2021 Third Party
Logistics Study, The State of Logistics Outsourcing
8. 5. Should provide Top-notch Customer
Experience
A 3PL PARTNER SHOULD OFFER OMNICHANNEL
FULFILLMENT TO ENSURE AN OUTSTANDING
CUSTOMER EXPERIENCE. EASY INTEGRATIONS
WITH CUSTOMIZABLE & SCALABLE
TECHNOLOGIES, AUTOMATED ORDER
FULFILLMENT, PROPER INFRASTRUCTURE TO
PLAN & MANAGE THE INVENTORY, ENSURING
FASTER DELIVERIES, PRIOR EXTENSIVE
INDUSTRY EXPERIENCE, AND ENABLING POST-
PURCHASE EXPERIENCE & RTO IS ESSENTIAL
TO MAKE YOUR CUSTOMERS DELIGHTFUL.
9. RTO (Return-To-Origin), which simply means that
the order was unable to be delivered or returned
by the consumer and was sent back to the point
of origin. It helps you in calculating the accurate
ROI. RTO = (Returns after delivery + Orders not
accepted + Cancellations + Order not
delivered)/Total Orders 67% of shoppers check
the returns page while making a purchase and
92% of shoppers will buy something if the returns
process is easy. Note: Lower the RTO, Higher the
ROI.
MOST SHIPPERS—93%—AND 3PLS—98%— AGREE THAT OVER THE LAST THREE
YEARS, IT HAS BECOME EVEN MORE CRITICAL FOR 3PLS TO DEVELOP THE
CAPABILITIES TO RESPOND TO CUSTOMERS MORE QUICKLY WITH ACCURATE AND
TIMELY INFORMATION. - 2021 THIRD PARTY LOGISTICS STUDY, THE STATE OF
LOGISTICS OUTSOURCING