The document outlines principles for positioning your personal brand as an authority in your industry, emphasizing the importance of defining your unique attributes and reliable image. It includes actionable steps for developing and delivering your brand effectively. Resources for branding strategies are also provided.

1. BRAND
YOURSELF
THE
AUTHORITY
J U M P T H E Q ' S
THE PRINCIPLES OF POSITIONING YOUR PERSONAL BRAND AS
AN AUTHORITY IN YOUR INDUSTRY OR FIELD
Attributes
ACTION STEP 6.
DEVELOP
ACTION STEP 3.
DEFINE
ACTION STEP 7.
DEVISE
ACTION STEP 8.
DECIDE
ACTION STEP 10.
DELIVER
Design your unique
personal brand
Brand Yourself Blueprint.com
A
U
T
H
I
Y
R
O
T
Unique
Hook
Opportunity
Reliability
Trustworthy
Image
Yourself
Territory
www.BrandYourselfBlueprint.com