1. THESI
S
Adviser :Princess P. Baybay
Tech Critic : Paulene Costa
Researchers :
Aledia, Nikki Ariza Q.
Desacada, Liezel L.
Panganiban, Daisy Mhel L.
Potante, Kaycee C.
Defense
2. A Comparative Analysis of Digital
Wallet and Traditional Banking as
Perceived by Millennials in selected
Areas in Cavite
6. GAP
Most of the earlier research has been
conducted to evaluate the customer
satisfaction, quality of products and services
rather than ignore the specifications and
concerns of the customers regarding
internet banking.
However, those studies were not able to
cover or measure which must be preferred
to use. That’s why the researcher would
like to propose this particular study to find
out which millennials prefer traditional
banking or digital banking.
9. Digital Wallet Traditional Banking
5
4
3
2
1
0
PERCEPTION OF MILLENNIALS
CONVENIENCE
EFFICIENCY
SAFETY
5
4
3
2
1
0
PERCEPTION OF MILLENNIALS
CONVENIENCE
EFFICIENC
Y
SAFETY
10. Digital Wallet Traditional Banking
5
4
3
2
1
0
LEVEL OF SERVICE
PERCEIVED
USEFULNESS
PERCEIVED
EASE
OF
USE
PERCEIVED
RISKS
PERCEIVED
BENEFIT
PERCEIVED
USEFULNESS
PERCEIVED
EASE
OF
USE
PERCEIVED
BENEFIT
PERCEIVED
RISKS
12. SCOPE AND LIMITATION
Only millennials range from 25 to 40
years old
Millennials who are users of digital
wallet and traditional banking
Selected areas in Cavite
Comparison of digital wallet and
traditional banking
Only demographic profile such as
age, gender, educational level and
income
Perception of millennials
Level of service
13. CONCEPTUAL FRAMEWORK
Demographic Profile
a. Age
b. Gender
c. Educational Level
d. Marital Status
e. Monthly Income
Perception of Millennials
a. Convenience
b. Efficiency
c. Safety
Level of Service
a. Perceived Usefulness
b. Perceived Ease of
Use
c. Perceived Risks
d. Perceived Benefits
16. PARTICIPANTS OF THE STUDY
70 68
48
37
27
0
10
20
30
40
50
60
70
80
Bacoor Dasmarinas General Trias Imus Silang
28%
27%
19%
15%
11%
Bacoor Dasmarinas General Trias Imus Silang
Selected Millennials
in selected areas in Cavite
Distribution of Participants
19. GATHERED DATA
Demographic Profile
Age
Gender
Educational Level
Marital Status
Monthly Income
Perception of Millennials
Convenience
Efficiency
Safety
Level of Service
Perceived usefulness
Perceived ease of use
Perceived Benefits
Perceived Risks
28. OBJECTIVE OF THE STUDY
2. To know the perception of millennials towards digital wallet
and traditional banking in terms of:
CONVENIENCE
EFFICIENCY
SAFETY
29. STATISTICAL TREATMENT OF DATA
Mean
Standard Deviation
DATA ANALYSIS
Perception of millennials toward digital wallet and traditional
banking in selected areas in Cavite in terms of:
Convenience – Table 2 and Table 3
Efficiency - Table 4 and Table 5
Safety - Table 6 and Table 7
30. Perception of millennials toward digital wallet in selected areas in Cavite.
PERCEPTION OF MILLENNIALS
4.47 4.36 4.32 4.32 4.32 4.29
4.29 4.36 4.29 4.27 4.36 4.28
4 3.86
4.03 4.06 4.02
0
1
2
3
4
5
Indicator 1 Indicator 2 Indicator 3 Indicator 4 Indicator 5 Indicator 6
Convenience Efficiency Safety
Legend:
Convenience Efficiency Safety
1.00 - 1.80 Very Convenient Very Efficient Very Safe
1.81 - 2.60 Moderately Convenient Moderately Efficient Moderately Safe
2.61 - 3.40 Uncertain Uncertain Uncertain
3.41 - 4.20 Slightly Convenient Slightly Efficient Slightly Safe
4.21 - 5.00 Not Convenient Not Efficient Not at all Safe
Convenience - Very Convenient
Efficiency - Very Efficient
Safety - Moderately Safe
31. Perception of millennials toward traditional banking in selected areas in Cavite.
PERCEPTION OF MILLENNIALS
3.76 3.78
3.5
3.82
3.38
3.66
3.79
3.4
3.72 3.76
3.52
3.69
4.13 4.06 4.15 4.02 4.05
0
1
2
3
4
5
Indicator 1 Indicator 2 Indicator 3 Indicator 4 Indicator 5 Indicator 6
Convenience Efficiency Safety
Legend:
Convenience Efficiency Safety
1.00 - 1.80 Very Convenient Very Efficient Very Safe
1.81 - 2.60 Moderately Convenient Moderately Efficient Moderately Safe
2.61 - 3.40 Uncertain Uncertain Uncertain
3.41 - 4.20 Slightly Convenient Slightly Efficient Slightly Safe
4.21 - 5.00 Not Convenient Not Efficient Not at all Safe
Convenience – Moderately Convenient
Efficiency - Moderately Efficient
Safety - Moderately Safe
32. Perception of millennials toward digital wallet and traditional banking in selected area in Cavite.
PERCEPTION OF MILLENNIALS
4.35
3.65
4.31
3.65
4 4.08
0
1
2
3
4
5
Digital Wallet Traditional Banking
Convenience Efficiency Safety
Very
Convenient
Moderately
Convenient
Very
Efficient
Moderately
Efficient
Moderately
Safe
Moderately
Safe
33. OBJECTIVE OF THE STUDY
3. To determine the level of service of digital wallet and
traditional banking in terms of:
PERCEIVED USEFULNESS
PERCEIVED EASE OF USE
PERCEIVED RISKS
PERCEIVED BENEFITS
34. STATISTICAL TREATMENT OF DATA
Mean
Standard Deviation
DATA ANALYSIS
Level of service of digital wallet and traditional baking in
selected areas in Cavite in terms of:
Perceived Usefulness – Table 8 and Table 9
Perceived Ease Of Use - Table 10 and Table 11
Perceived Risks - Table 12 and Table 13
Perceived Benefits - Table 14 and Table 15
35. Level of service of digital wallet in selected areas in Cavite
LEVEL OF SERVICE
Perceived Usefulness - Very Satisfied
Perceived Ease Of Use - Very Satisfied
Perceived Risks - Moderately Aware
Perceived Benefits - Satisfied
4.52
4.35 4.27 4.31
4.12
4.44
4.47
4.16
4.33
3.81
4.4 4.41
3.96 3.98 4.07 4.06 3.97 3.86
4.32
4.05
4.27
3.97 4.06 4.18
0
1
2
3
4
5
Indicator 1 Indicator 2 Indicator 3 Indicator 4 Indicator 5 Indicator 6
Perceived Usefulness Perceived Ease of Use Perceived Risks Perceived Benefits
Legend
(Usefulness/Ease of use/Benefits) (Risks)
1.00 - 1.80 Very Satisfied Extremely Aware
1.81 - 2.60 Satisfied Moderately Aware
2.61 - 3.40 Neutral Undecided
3.41 - 4.20 Unsatisfied Slightly Aware
4.21 - 5.00 Very Unsatisfied Not at all Aware
36. Level of service of traditional banking in selected areas in Cavite
LEVEL OF SERVICE
Perceived Usefulness - Satisfied
Perceived Ease Of Use - Satisfied
Perceived Risks - Moderately Aware
Perceived Benefits - Satisfied
3.99
3.71 3.64 3.72 3.62
3.26
3.64 3.64 3.66
4.1
3.67 3.75
4.13 4.15 4.02 4.04 3.98 4.1
3.48
3.66 3.74
3.96
3.71 3.73
0
1
2
3
4
5
Indicator 1 Indicator 2 Indicator 3 Indicator 4 Indicator 5 Indicator 6
Perceived Usefulness Perceived Ease of Use Perceived Risks Perceived Benefits
Legend
(Usefulness/Ease of use/Benefits) (Risks)
1.00 - 1.80 Very Satisfied Extremely Aware
1.81 - 2.60 Satisfied Moderately Aware
2.61 - 3.40 Neutral Undecided
3.41 - 4.20 Unsatisfied Slightly Aware
4.21 - 5.00 Very Unsatisfied Not at all Aware
37. Level of service of digital wallet and traditional banking in selected areas in Cavite
LEVEL OF SERVICE
4.34
3.66
4.26
3.74
3.98 4.07
4.14
3.71
0
1
2
3
4
5
Digital Wallet Traditional Banking
Perceived Usefulness Perceived Ease of Use Perceived Risks Perceived Benefits
Very
Satisfied
Satisfied
Very
Satisfied
Satisfied
Moderately
Aware
Moderately
Aware
Satisfied
Satisfied
38. OBJECTIVE OF THE STUDY
4. To know the significant relationship in
the perception of millennials toward digital
wallet and traditional banking when
grouped based on demographic profile.
STATISTICAL TREATMENT OF DATA
CHI-SQUARE
39. HYPOTHESIS
Ho1: There is no significant
relationship between perception of
millennials toward digital wallet and
traditional banking when grouped
based on demographic profile.
40. DEMOGRAPHIC
PROFILE
CHI-SQUARE VALUE
P VALUE
(Α = 0.05)
REMARKS INTERPRETATION
Age 33.674 0.711 Accept Ho Not Significant
Gender 44.703 0.245 Accept Ho Not Significant
Educational Level 152.055 0.574 Accept Ho Not Significant
Marital Status 111.481 0.627 Accept Ho Not Significant
Income 78.195 0.472 Accept Ho Not Significant
*Significant at 0.05 level of significance
**Highly significant at 0.01 level of significance
Significant relationship between the Perception of Millennials towards
Digital Wallet when grouped based on Demographic profile
41. *Significant at 0.05 level of significance
**Highly significant at 0.01 level of significance
Significant relationship between the Perception of Millennials towards
Traditional banking when grouped based on Demographic profile
DEMOGRAPHIC
PROFILE
CHI-SQUARE VALUE
P VALUE
(Α = 0.05)
REMARKS INTERPRETATION
Age 37.764 0.856 Accept Ho Not Significant
Gender 46.995 0.514 Accept Ho Not Significant
Educational Level 205.529 0.239 Accept Ho Not Significant
Marital Status 92.661 1.000 Accept Ho Not Significant
Income 147.914 0.001** Reject Ho Highly Significant
42. OBJECTIVE OF THE STUDY
5. To know the significant relationship in
the level of service toward digital wallet
and traditional banking when grouped
based on demographic profile.
STATISTICAL TREATMENT OF DATA
CHI-SQUARE
43. HYPOTHESIS
Ho2: There is no significant
relationship between level of service
toward digital wallet and traditional
banking when grouped based on
demographic profile.
44. *Significant at 0.05 level of significance
**Highly significant at 0.01 level of significance
Significant Relationship between the Level of Service towards Digital
Wallet when grouped based on Demographic Profile
DEMOGRAPHIC
PROFILE
CHI-SQUARE VALUE
P VALUE
(Α = 0.05)
REMARKS INTERPRETATION
Age 50.604 0.410 Accept Ho Not Significant
Gender 36.914 0.898 Accept Ho Not Significant
Educational Level 191.645 0.575 Accept Ho Not Significant
Marital Status 139.365 0.661 Accept Ho Not Significant
Income 96.626 0.520 Accept Ho Not Significant
45. *Significant at 0.05 level of significance
**Highly significant at 0.01 level of significance
Significant Relationship between the Level of Service towards Traditional
banking when grouped based on Demographic Profile
DEMOGRAPHIC
PROFILE
CHI-SQUARE VALUE
P VALUE
(Α = 0.05)
REMARKS INTERPRETATION
Age 78.938 0.151 Accept Ho Not Significant
Gender 61.972 0.651 Accept Ho Not Significant
Educational Level 300.521 0.084 Accept Ho Not Significant
Marital Status 146.227 0.999 Accept Ho Not Significant
Income 151.847 0.139 Accept Ho Not Significant
47. SUMMARY
25 to 29 years old
Women
25,000 – 30,000
Bacoor City, Dasmariñas
City, Imus City, General
Trias City and Silang
Digital wallet and
Traditional banking
Bachelor degree
Never Married
48. Perception of Millennials
Very Convenient
Very Efficient
Moderately Safe
Moderately Convenient
Moderately Efficient
Moderately Safe
49. Level of Service
Very Satisfied
Very Satisfied
Moderately Aware
Satisfied
Satisfied
Moderately Aware
Very Satisfied Satisfied
51. Majority of respondent are Female, age’s
ranges between 25 to 29 years of old.
Most of them are bachelor degree and
never married. Most of their monthly
income is 25,000 to 30,000
52. “I find digital wallets useful”
“I trust that a
transaction
conducted a
traditional banking is
secured and private”
The relation between the perception of millennials towards
digital wallet and traditional banking were grouped according
to demographic profile by perception to traditional banking
only in term of income are highly significant correlated.
