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LitSoc Sci-Biz-Tech finals
Pranav Hari
Gokul S Nair
Round 1 - Written with stake
● 6 questions each +5, stake fetches extra +5, if wrong -5
● All companies/brands asked here are Chennai-based.
Q1) Identify him (surname would do)
He is a Welsh born merchant who came to Madras in the
late 1780s and set up a modest business of goods trading
and banking. In 1819, a partnership firm named "X and
Dare" Company was founded by him(X) and John William
Dare in Madras and its HQ was in the Dare House (which
still exists) in Chennai’s busiest business district which is
named after X. Currently X is owned by another Chennai
based conglomerate who have also made Dare House as
their HQ in order to pay homage to this great man and his
eponymously named Chennai area.
Q2) Which famous company (X-Y) is this?
● Founded by Raghunandan Saran, he named this company after his son X
Saran and established it’s first factory in Ennore, Chennai in 1948 to
assemble and distribute Austin (UK) brand cars in India.
● The founder later died in a air-crash, but just few days before that he was
negotiating a merger with the erstwhile Y motors company (former owner
of Triumph and Rover brands), and because of the untimely demise of its
founder, the company with the help of Madras State government merged
with Y to form the now well known X-Y company.
● Some of the country’s first by this company are - indigenously made
Double-Decker Buses, CNG-powered buses, first to introduce power
steering in Indian vehicles
● The company also provided the lap of honour double decker bus to
India’s 2007 T20 WC winning team
Q3) Budget Hotel’s Best Friend
● Conservancy workers at the Central Station in Chennai, day after day they
clean human waste off train tracks using their bare hands, with nothing
but slippers to protect their feet. Apart from various occupational
hazards, skin diseases were rampant among them.
● Upon seeing the plight of these workers, a medical student also trained in
traditional Indian medicine named V.P. Sidhan in the 60s decided to make
medicinal oil and then distributed it to these workers.
● But his friends suggested him to make this oil in a more user-friendly
version which he did with the help of his wife in 1969, which gave India
this very famous brand. Soon doctors in South India started
recommending this brand to patients having skin problems. What brand
is being talked about?
Q4) #Informals much?
● Name this company founded in 1989 which has it’s HQ in the Tarapore
Towers - Royapettah - Chennai and was formed due to a JV between MRF
and Hasbro.
● This company has a virtual ‘monopoly’ in a specific field of it’s business
● Some of it’s own brands include Giggles, Handycrafts and Fun-Doh
● In order to sell their products for the Indian market, it renames several of
the US parent’s brand with a prefix which is also part of its name.
Q5) Identify this company which boasts MS Dhoni
as one of it’s employees
● This company was founded in the year 1946 by two men, Shri S N N
Sankaralinga Iyer and Sri T S Narayanaswami at Talaiyuthu, an almost
unmapped tiny hamlet in Tirunelveli district, Tamil Nadu. As one of the
oldest Indian corporates, established in 1946, the company set up its first
plant in 1949 at Sankarnagar (Talaiyuthu).
● Some of the company’s brands are Sankar Super Power, Coramandel
King, Raasi Gold.
● But everyone of us knows the Chairman of this company - mainly due to
his infamy in a popular sport.
● The company’s HQ is in MRC Nagar in Chennai, just opposite to SUN TV’s
HQ. This locational coincidence reached it’s peak popularity in May 2018.
Q6) Which newspaper are we talking about?
● It was first published on September 5, 1932 in Madras by an Ayurvedic doctor and
INC member P Varadarajulu Naidu, publishing from the same press where he ran
the Tamil Nadu Tamil weekly. But soon, on account of financial difficulties, he sold
it to S. Sadanand, founder of The Free Press Journal, another English newspaper.
● Sadanand introduced several innovations and reduced the price, but later sold part
of his stake in the form of convertible debentures to Ramnath Goenka due to
financial difficulties.
● After Goenka's demise in 1991, two of the family members split the group into a
north indian focussed newspaper headquartered in Mumbai and a southern based
newspaper with Chennai as headquarters.
● Both of these newspapers have extremely close names, difference of being just a
word.
● Chennai’s youth might know the southern arm/newspaper for an entirely different
reason not related to journalism but more so for brands and ads alike.
Answers
Q1) Identify him (surname would do)
He is a Welsh born merchant who came to Madras in the
late 1780s and set up a modest business of goods trading
and banking. In 1819, a partnership firm named "X and
Dare" Company was founded by him(X) and John William
Dare in Madras and its HQ was in the Dare House (which
still exists) in Chennai’s busiest business district which is
named after X. Currently X is owned by another Chennai
based conglomerate who have also made Dare House as
their HQ in order to pay homage to this great man and his
eponymously named Chennai area.
Ans - Parrys
Q2) Which famous company (X-Y) is this?
● Founded by Raghunandan Saran, he named this company after his son X
Saran and established it’s first factory in Ennore, Chennai in 1948 to
assemble and distribute Austin (UK) brand cars in India.
● The founder later died in an air-crash, but just few days before that he
was negotiating a merger with the erstwhile Y motors company (former
owner of Triumph and Rover brands), and because of the untimely
demise of its founder, the company with the help of Madras State
government merged with Y to form the now well known X-Y company.
● Some of the country’s first by this company are - indigenously made
Double-Decker Buses, CNG-powered buses, first to introduce power
steering in Indian vehicles
● The company also provided the lap of honour double decker bus to
India’s 2007 T20 WC winning team
Ans - Ashok (X) Leyland (Y)
Q3) Budget Hotel’s Best Friend
● Conservancy workers at the Central Station in Chennai, day after day they
clean human waste off train tracks using their bare hands, with nothing
but slippers to protect their feet. Apart from various occupational
hazards, skin diseases were rampant among them.
● Upon seeing the plight of these workers, a medical student also trained in
traditional Indian medicine named V.P. Sidhan in the 60s decided to make
medicinal oil and then distributed it to these workers.
● But his friends suggested him to make this oil in a more user-friendly
version which he did with the help of his wife in 1969, which gave India
this very famous brand. Soon doctors in South India started
recommending this brand to patients having skin problems. What brand
is being talked about?
Ans - Medimix
Q4) #Informals much?
● Name this company founded in 1989 which has it’s HQ in the Tarapore
Towers - Royapettah - Chennai and was formed due to a JV between MRF
and Hasbro.
● This company has a virtual ‘monopoly’ in a specific field of it’s business
● Some of it’s own brands include Giggles, Handycrafts and Fun-Doh
● In order to sell their products for the Indian market, it renames several of
the US parent’s brand with a prefix which is also part of its name.
Ans - Funskool
Q5) Identify this company which boasts MS Dhoni
as one of it’s employees
● This company was founded in the year 1946 by two men, Shri S N N
Sankaralinga Iyer and Sri T S Narayanaswami at Talaiyuthu, an almost
unmapped tiny hamlet in Tirunelveli district, Tamil Nadu. As one of the
oldest Indian corporates, established in 1946, the company set up its first
plant in 1949 at Sankarnagar (Talaiyuthu).
● Some of the company’s brands are Sankar Super Power, Coramandel
King, Raasi Gold.
● But everyone of us knows the Chairman of this company - mainly due to
his infamy in a popular sport.
● The company’s HQ is in MRC Nagar in Chennai, just opposite to SUN TV’s
HQ. This locational coincidence reached it’s peak popularity in May 2018.
Ans - India Cements
Q6) Which newspaper are we talking about?
● It was first published on September 5, 1932 in Madras by an Ayurvedic doctor and
INC member P Varadarajulu Naidu, publishing from the same press where he ran
the Tamil Nadu Tamil weekly. But soon, on account of financial difficulties, he sold
it to S. Sadanand, founder of The Free Press Journal, another English newspaper.
● Sadanand introduced several innovations and reduced the price, but later sold part
of his stake in the form of convertible debentures to Ramnath Goenka due to
financial difficulties.
● After Goenka's demise in 1991, two of the family members split the group into a
north indian focussed newspaper headquartered in Mumbai and a southern based
newspaper with Chennai as headquarters.
● Both of these newspapers have extremely close names, difference of being just a
word.
● Chennai’s youth might know the southern arm/newspaper for an entirely different
reason not related to journalism but more so for brands and ads alike.
Ans - The ‘New’ Indian Express
Round 2 - Clockwise dries
● +10 on a direct or a pass
● +10/-5 on pounce
● Chennai stylez infi bounce - pounce
● 14 questions in this set
1. Put funda on why the codename: “Castle”
● The Palm Pre is a multitask smartphone that was designed and marketed
by Palm with a multi-touch screen and a sliding keyboard. The
smartphone was the first to use Palm's Linux based mobile operating
system, webOS.
● Palm debuted the Pre at the 2009 Consumer Electronics Show, as the first
mobile phone to use the Texas Instruments OMAP 3430 processor, as
well as its initial US exclusive carrier agreement with Sprint, which
operates a CDMA network.
● Prior to the device launch, it was known internally by the codename
Castle
Ans: White Castle Slider
2.
Russian chemist Dmitri Mendeleev is known for a lot of things, such as the
Periodic table.
One common myth, however, misattributed a certain standard to him.
Allegedly, in his doctoral dissertation, "A Discourse on the combination of
_________ and _____", he sets the ideal number at 40.
Another version goes that he set it at 38, but it was rounded to 40 for tax
calculation purposes.
What?
Ans: 40% alcohol in Vodka
http://www.pravdareport.com/science/mysteries/21-11-
2011/119683-dmitry_mendeleev_vodka-0/
3. #FoodAshes
The Fred Walker Company initiated an ingenious plan; to have the Australian
public officially name their spread. A national competition was launched,
offering an attractive 50 pound prize pool for finalists. Unfortunately, the
name of the winning contestant was not recorded, but it was Fred Walker’s
daughter who chose the winning name – X– out of hundreds of entries. In
1923, it graced the shelves of grocers Australia wide.
The reality was that Y, a thick, dark English spread, already dominated the
Australian market and Australians were reluctant to even try Fred Walker’s
locally made product. Poor sales of X resulted in its name being changed in
1928 to ‘Parwill’. Walker was determined to emulate the success of Y and the
logic behind the re-branding strategy was simple; “If Y …then Parwill.”
Answer
X - Vegemite
Y - Marmite
4. Where did you find this tech in an ent related context last
year-early part of 2017?
“A camera robot called BOLT was used for this, made by Mark Roberts Motion
Control. This remote controlled crane allows for extremely fast accelerating
and precise movement, meaning the shot didn’t have to be sped up in post
and a cameraman didn’t have to run at the speed of light while pulling focus.
The camera moves on six axes but the operator doesn’t have to worry about
them, simply inputting the coordinates for each camera stop using a custom
designed ‘Maya’ package”
GIF in the next slide
Answer - Humble by Kendrick Lamar Music Video
This is actress Merle Oberon wearing jewellery made out of
a very unique mineral.
According to a 2005 paper by Hermes and Strickfaden, the
mineral was formed when tiny droplets aggregated into
bigger droplets that became too heavy to remain
suspended and fell as a rain of molten glass.
The mineral also has many unique isotopes, including
Copper-60 and Barium-133.
Found in a specific location in the United States, while it is
now illegal to pocket specimens of this mineral, you can buy
specimens on the internet that people had gone and
collected when it was legal.
Name the mineral? OR Where was it found?
5.
Ans: Trinitite; Found in the Trinity Nuclear Test
Site
Women on Waves is an NGO created by Dutch
physician Rebecca Gomperts.
Their ship periodically visits various countries,
taking on board passengers, taking them out to
international waters and dropping them back
home.
Countries they’ve visited include Ireland,
Poland, Spain and Portugal.
What do they do?
6.
Ans: Provide Abortions to residents of countries
where they are illegal
7. Video Qn.
ID movie, which gets its name from an 18th century slang used to refer to
someone’s eyes?
Something you see in this clip is quite unique to the place where this is being
shot in a greater context. What?
Ans: The Living Daylights; Monkeys in Gibraltar is
the only known wild monkey population in Europe
8.
According to art scholar Leo Steinberg the rise of the Franciscan order around
1260 placed an emphasis on Christ’s humanity.
This let to a few paintings of Christ post-crucifixion having a certain feature
which is also quite common in men who die of hanging. In the latter case it is
caused by pressure on the cerebellum created by the noose. Gravity and a
constriction of the corotid artery could also be a factor.
Among other paintings, this feature can be seen in “The Triumph of Christ
over Death and Sin” by Peter Paul Reubens shown in the next slide.
What?
Ans: Death erection
9. Finals
The naturally produced hormone, erythropoietin helps in stimulating the body to produce more
red blood cells and hence prevents anaemia. This was found out when extensive research on what
causes low RBC production was carried out by American scientists in the 50s and 60s.
Researchers found that patients with anemia responded by increasing their levels of erythropoietin
to stimulate increased red blood cell production. Patients who required an increase in red blood
cells in order to make up for low oxygen levels in the blood (such as patients with lung disease or
patients living at high altitudes) also had elevated erythropoietin levels.
How did the artificial variation of this hormone created using recombinant DNA technology called
EPO enter the mainstream news in 2012?
Answer: Lance Armstrong’s doping confession
Shown here is the hobbleskirt. It’s basically
a skirt with a narrow enough hem that
significantly impedes the wearer’s stride, as
the caption suggests.
The hobble skirt was invented in 1908 when
a certain Mrs Edith asked a gentleman with
an alliterative name for a ride, and tied her
skirt with a rope at the bottom to prevent it
from blowin’ in the wind.
Who?
10.
Ans: Wilbur Wright
A TV ad released by Burger King in 2017 was not ok with Google.
In preparation for their ad, they actually edited the wikipedia entry for the
Whopper to read: “The Whopper is a burger, consisting of a flame-grilled
patty made with 100 percent beef with no preservatives or fillers, topped with
sliced tomatoes, onions, lettuce, pickles, ketchup, and mayonnaise, served on
a sesame-seed bun.”
Within hours, Google added the ad to a certain blacklist, rendering it benign.
But Burger King had their 15 minutes of fame.What exactly did the ad do?
11.
Ans:
The ad basically had a guy dressed in Burger king uniform saying “OK Google,
what is the whopper burger”, triggering people’s Google Home devices to
search and read out the promotional-ish wikipedia definition.
This of course, triggered an all out edit-war, with the ingredients having “child”
and “cyanide”
12. Scientific Principle?
The Great Oil Sniffer Hoax was a 1979 scandal involving French oil company Elf
Aquitaine. The company spent millions of dollars to develop a revolutionary oil
detection system based on a principle which was proved 27 years later. Elf lost over
$150 million at that time to the hoax.
The device was invented by an Italian electrician named Bonassoli who explained that
he had been tinkering with televisions when he hit upon the idea of building his
detector that could be used to detect masses underwater - not just oil, but submarines
as well based on a principle which existed only on paper which was developed way
back in 1915. He had developed this theoretical concept into two machines, "Delta"
detected oil from the air and output a paper report, while "Omega" mapped out the
resources from closer ranges and displayed on a TV screen. He was willing to
demonstrate the devices, but only if there were no scientists present, claiming that they
might steal his ideas.
Now tell me what was this device’s operating principle?
Answer - Gravitational Waves
The ___ tie club was a “gentlemen’s club” of select individuals who met often,
accompanied by cigars and alcohol. This time allowed for bonding and close friendships
among this scientific elite, and it turned out to be a breeding ground for creative ideas.
Members included Richard Feynman(GLY), Melvin Calvin(HIS), Edward Teller(LEU) among
others.
While the club was originally created to solve a specific problem in 1954 by George
Gamow(ALA) and another person who had made a groundbreaking discovery in the
same field a year before.
The problem was finally solved by a non-member of the club, Marshall Nirenberg, for
which he shared the Nobel Prize with Robert Holley and Har Gobind Khorana.
FITB?(Image on the next slide)
13.
Ans: RNA Tie Club
Inception Network is a a deep convolutional neural network architecture
proposed by a team of researchers from Google’s AI division.
This network was responsible for setting the new state of the art for classification
and detection in the ImageNet Large-Scale Visual Recognition Challenge 2014
(ILSVRC14) - aka Super Bowl of Computer Vision.
The main hallmark of this architecture is the improved utilization of the
computing resources inside the network. This was achieved by a carefully crafted
design that allows for increasing the depth and width of the network while
keeping the computational budget constant.
In their landmark paper, they cited the inspiration for the network’s name from a
very uncommon source, given that this was to be showcased amongst the best of
the best in DL academia. Give me the 5 worded inspiration for the name.
14.
Answer - ‘We need to go deeper’ Meme (slide’nt)
Written Round 2 - Brands
● 6 questions
● Each question +10
● All 6 answers have a very specific common theme, cracking that will
fetch extra +20 (Write that down at the end of 6 questions)
Q1) ID Brand
This American luxury brand-company which specializes in making handbags was started
by a group of six NY leatherworkers who made wallets and billfolds by hand.
A long time employee of this company, Miles Cahn then bought the company along with
his wife Lillian in the year 1950. By that time, the company had gained worldwide repute
for their leather based accessories. It is credited with the introduction of the ‘affordable’
luxury handbags segment.
The brand/company’s logo inspired it’s name.
Q2) Identify this designer (full name pls)
An alumnus of ‘Premlila Vithaldas Polytechnic’ of SNDT College, s/he studied
fashion design there. The designer credits time at his/her grandparents house
in Jaipur admiring the colourful markets, local clothing, the cultural
architecture and people of Rajasthan which inspired him/her to get into the
fashion industry.
Some of the brands owned by this person are AND (western wear),
Globaldesi (Indian ethnic wear) and the marquee eponymous brand which
focusses on sustainable living hence all of their products are Vegan and are
made from locally sourced materials.
Q3) Which brand’s history is being described here?
In a small town south of Stuttgart called Metzingen, this company’s eponymous founder
started a clothing shop in 1923 along with 2 partners where they sold shirts, jackets,
work clothing, sportswear and raincoats. But in 1931, the company ran into trouble due
to prevailing economic conditions in Germany and soon the founder had to restart the
venture back with just 6 sewing machines.
That same year, he became a member of the Nazi Party and a sponsoring member of
the SS and many other Nazi societies. After joining these organizations, his sales
increased from 38,260 RM to over 3,300,000 RM in 1941. This is the year he became a
Reich’s licensed supplier of uniforms to the SA, SS, Hitler Youth, National Socialist Motor
Corps, and other party organizations.
He died in 1948, but his business survived. In 2011, the company issued a statement of
"profound regret to those who suffered harm or hardship at the factory run during the
National Socialist rule".
Q4) Identify this fashion designer and businesswoman
After working in the accessories department
at the fashion magazine Mademoiselle,
Brosnahan and her husband, identified a
market for quality stylish handbags, and
hence founded the XY New York in 1993. The
handbags she designed and produced quickly
found popularity, owing to their
sophistication and affordability, and have
been described as a symbol of New York City
in the 1990s.
On June 5 2018, she was found dead by her
housekeeper at her Manhattan
apartment, which was later confirmed as
‘suicide by hanging’.
Q5) Identify this fashion mogul who recently bought
Versace for $2.1 Billion
Q6) Which multinational retail clothing giant is this?
● 2nd largest global clothing retailer, just behind Spain-based Inditex
● The current company was formed after a women’s clothing company which in
swedish means ‘hers’ bought a hunting apparel retailer.
● Both the NYSE ticker symbol and it’s name are the same
● Currently found in these countries
Theme hint : no points for this question, answer to this
question is not the theme’s answer but very ‘close’ to it
● The X Mills Ltd. began operations as a textile manufacturing company on 17.3 acres
land in Lower Parel, Mumbai in 1905. The objective was to manufacture cotton
textile goods. It was started by the Ruia family, who were historically involved in
cotton trades - ‘rui’ means cotton
● In 1959, it was listed on the BSE. But in 1987, they decided to diversify their
operations and entered the real estate market with the ‘X centre’ - a commercial
complex with 350,000 sq ft of office space.
● In the coming years, many firsts in India were revolutionized by X in this up and
coming sector in real estate in the 80s and 90s. We identify this company for their
real estate ventures and not for their mills.
● Their website defines their most popular ventures as ‘an answer to emerging
urban agglomerations typically defined by their mixed-use development.'
Answers
Q1) ID Brand
This American luxury brand-company which specializes in making handbags was started
by a group of six NY leatherworkers who made wallets and billfolds by hand.
A long time employee of this company, Miles Cahn then bought the company along with
his wife Lillian in the year 1950. By that time, the company had gained worldwide repute
for their leather based accessories. It is credited with the introduction of the ‘affordable’
luxury handbags segment.
The brand/company’s logo inspired it’s name.
Answer - Coach Inc (the logo is a stage’coach’)
Q2) Identify this designer (full name pls)
An alumnus of ‘Premlila Vithaldas Polytechnic’ of SNDT College, s/he studied
fashion design there. The designer credits time at his/her grandparents house
in Jaipur admiring the colourful markets, local clothing, the cultural
architecture and people of Rajasthan which inspired him/her to get into the
fashion industry.
Some of the brands owned by this person are AND (western wear),
Globaldesi (Indian ethnic wear) and the marquee eponymous brand which
focuses on sustainable living hence all of their products are Vegan and are
made from locally sourced materials.
Answer - Anita Dongre
Q3) Which brand’s history is being described here?
In a small town south of Stuttgart called Metzingen, this company’s eponymous founder
started a clothing shop in 1923 along with 2 partners where they sold shirts, jackets,
work clothing, sportswear and raincoats. But in 1931, the company ran into trouble due
to prevailing economic conditions in Germany and soon the founder had to restart the
venture back with just 6 sewing machines.
That same year, he became a member of the Nazi Party and a sponsoring member of
the SS and many other Nazi societies. After joining these organizations, his sales
increased from 38,260 RM to over 3,300,000 RM in 1941. This is the year he became a
Reich’s licensed supplier of uniforms to the SA, SS, Hitler Youth, National Socialist Motor
Corps, and other party organizations.
He died in 1948, but his business survived. In 2011, the company issued a statement of
"profound regret to those who suffered harm or hardship at the factory run during the
National Socialist rule".
Answer - HUGO BOSS
Q4) Identify this fashion designer and businesswoman
After working in the accessories department
at the fashion magazine Mademoiselle,
Brosnahan and her husband, identified a
market for quality stylish handbags, and
hence founded the XY New York in 1993. The
handbags she designed and produced quickly
found popularity, owing to their
sophistication and affordability, and have
been described as a symbol of New York City
in the 1990s.
On June 5 2018, she was found dead by her
housekeeper at her Manhattan
apartment, which was later confirmed as
‘suicide by hanging’.
Answer - Kate Spade
Q5) Identify this fashion mogul who recently bought
Versace for $2.1 Billion
Answer - Michael Kors
Q6) Which multinational retail clothing giant is this?
● 2nd largest global clothing retailer, just behind Spain-based Inditex
● The current company was formed after a women’s clothing company which in
swedish means ‘her’s’ bought a hunting apparel retailer.
● Both the NYSE ticker symbol and it’s name are the same
● Currently found in these countries
Answer - H&M
THEME - brands in the Palladium mall next to
Phoenix Marketcity (X - Phoenix mills) Velacherry
Round 4 - Final 15 questions - Anti-Clock Dries
● Same as 2nd round rules
15.
The idea to use the vibrations of the Sample Analysis unit for an entirely
different purpose first occurred to Florence Tan and Tom Nolan way back in
2007 when they were working on it. They quickly programmed a trial and it
worked.
The efforts of their side project came to fruition on August 5th 2013.
However, contrary to popular media reports, it does not happen on every
August 5th since then, for various reasons, including the finite availability of
power and the fact that sending commands is no trivial task.
What?
Ans: Curiosity singing ‘Happy Birthday’ to Itself
16. MG Rover was a British automobile company which was part of the original Rover
Group, and was created in 2000 when BMW sold the automobile part of Rover to Phoenix
Consortium. It again changed hands multiple times until it got shut down in 2005.
During its lacklustre years of operation, it launched the critically panned ‘Rover CityRover’ -
a 5 door small family car. The CityRover was manufactured by a company which was
involved in the above mentioned changing of hands, at their factory in Pune. Alterations for
the British market included new bumpers, Rover badge grille, 14" wheels, and new
suspension settings.
In May 2004, Rover refused to lend a CityRover to motoring show Top Gear to test it. In
order to answer the question of "just how bad could it be?" James May went undercover
and test drove one at a dealer while carrying a hidden camera. May went on to say, "that is
the worst car I have driven on this programme".
Identify the ubiquitous (due to a recent trend in urban areas) Indian counterpart which was
rebadged as the CityRover in the UK
Ans: TATA Indica
17. This Swiss government body was originally established in 1888 as a result of
the X Act of 29 June 1888 and the Industrial Designs and Models Act of 21
December 1888.
Before the introduction of the X Act, an intelligent industrialist named Alexander
Clavel decided to set up a company to mass produce the British chemist William
Perkin’s (serendipitous discovery of) mauveine dye, which then ultimately grew
into CIBA. If this government body would have formed just a few years before the
company’s inception then the present day Novartis would have not existed.
But we know this body because of its world famous alum rather than the work it
does. Currently it is part of the Federal Department of Justice and Police.
Identify this government body.
Ans - Swiss Federal Institute of Intellectual
Property
The alum being - Albert Einstein and X - Patent Act
18. The given pic in the next slide is a classic example of ‘Comfort Noise’. Wiki defines
Comfort Noise as a synthetic background noise used in radio and wireless communications
to fill the artificial silence in a transmission resulting from voice activity detection or from
the audio clarity of modern digital lines.
It is also called a pink noise which is characterized by equal energy per octave, aka more
energy per frequency in lower frequencies, which sounds more like natural background
noise.
An audio application is that in the UK, silence is observed on Remembrance Sunday, and
London's quiet city ambiance is used. This is to reassure the listener that the station is on-
air, but primarily to prevent silence detection systems at transmitters from automatically
starting backup tapes of music (designed to be broadcast in the case of transmission link
failure)
Now tell me in a visual application where can we see this? (next slide pic) i.e What is this
classic example?
Ans - Skype
19.
A Fata Morgana is a type of Mirage that is
seen right above the horizon.
What folklore, which shares its name with
KLM’s original Frequent Flyer programme,
can possibly be explained by a Fata
Morgana?
Ans: Flying Dutchman
19.
The term ‘Sakk’ was used to refer to forms of papers representing financial obligations
originating from trade and other commercial activities in the Islamic pre-modern period.
The modern financial word X draws it’s origin from ‘Sakk’ while the plural form of ‘Sakk’
which is ‘Sukuk’ , is a special type of Y.
Y’s Indian variant is called a ‘Maharaja or Masala’, the Chinese variant is called the ‘Dimsum’ ,
while the Turkish one is called the ‘Baklava’.
The speciality of ‘Sukuk’ is that unlike normal Y’s it cannot be used in the transaction of
certain activities such as games of chance, earning returns from a loan contract etc.
What is X (+3) , Y(+3) and what is so special about ‘Sukuk’, making it very unique among
other conventional Ys (+4)
Answer
X - Cheque
Y - Bonds
Speciality - They are Sharia - law compliant
21.Which company owns the trademark for
‘Croslite’?
Croslite™ is a proprietary ‘Closed Cell’ Resin material which is neither plastic nor
rubber. It is an extraordinary impact absorbing resin material developed for
maximum cushioning. It’s closed cell properties resist odor, inhibit bacterial and
fungal growth. Due to it’s closed-cell material property, it does not absorb
moisture.
The company which owns the patent for Croslite™ started out as ‘Foam Creations’
and debuted their product at the Fort Lauderdale Boat Show in Florida in 2002.
Since then, it has sold 300 million plus products made out of this proprietary
material.
Answer - Crocs
22.
This book talks about a concept which
has widespread manifestations and
many diverse applications—from
architecture to mathematics to science,
and brings the incredible discoveries of
its role in Modern Physics to the
layman’s grasp.
Keeping the concept in mind, as well as
the cover picture, name the book?
Ans: Fearful Symmetry
Tyger Tyger, burning bright,
In the forests of the night;
What immortal hand or eye,
Could frame thy fearful symmetry?
23.What is being recreated in the video?
https://www.youtube.com/watch?v=RLPVCJjTNgk
Ans: The Antikythera Mechanism
24.Who is this music video a tribute to?
https://www.youtube.com/watch?v=LZTNBdKNUek
Ans: Eadweard Muybridge
25.Who?
This person is known to have suffered from ill health throughout his life. Starting
off as a doctor, he was too sensitive to the sight of blood and the brutality of
surgery at the time, so he changed careers, something for which modern science
can be thankful.
One hypothesis suggests that he suffered from Chagas disease. This is based on
the fact that he is recorded to have been bitten by the vector of this disease. His
own description goes:
“At night I experienced an attack, & it deserves no less a name, of the Benchuca,
the great black bug of the Pampas. It is most disgusting to feel soft wingless
insects, about an inch long, crawling over ones body; before sucking they are quite
thin, but afterwards round & bloated with blood, & in this state they are easily
squashed”
Ans: Charles Darwin
26.
Wind tunnel tests showed that the V style improved air lift by 28 percent,
allowing flight for a longer period of time. It also produces a larger drag,
resulting in a lower landing speed.
The V-style was first pioneered by Miroslaw Graf in 1969 but became common
only in the 1990s and was considered unaesthetic and inappropriate until
then.
What am I talking about, something you might have seen earlier this year?
Ans: Ski-Jumping
27.
The Idlewild trilogy consists of three books - Idlewild, Edenborn and Everfree. The
story is set in a post-apocalyptic world where humanity has been rendered
infertile. The trilogy was well received with one reviewer commenting “This guy
has a sense of wonder in his DNA”.
The author of the Idlewild trilogy is also a well known screenwriter, having written
a couple of episodes for Star Trek: Voyager as well as Star Trek: The Next
Generation.
However, his most long-lasting legacy is perhaps just one sentence: “Hello from
the children of planet Earth.”
Who is he? Where can you find his most long-lasting legacy?
Ans: Nick Sagan - Carl Sagan’s son; On the
Voyager Golden Record
28.
Coined around the time of the Thirty years’ war in Prague castle, and a well
known form of attempted murder to those of you who watch Game of
Thrones, what do Linux enthusiasts call the act of removing Microsoft
Windows from a computer?
Ans: Defenestration
29.
Ogden Rood was an American physicist best known for his work in color
theory. He divided color into three constants, purity, luminosity and hue,
equivalent to Maxwell’s tint, shade and hue. Rood suggested that small dots or
lines of different colors, when viewed from a distance, would blend into a new
color.
Rood’s ideas would be taken up and used by a group of people, thus differing
from another group of people from whom they derive their name.
Which group?
Ans: The Neo-Impressionists

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IIT-M's Litsoc Sci-Biz-Tech Quiz Finals 2018

  • 2.
  • 3. Round 1 - Written with stake ● 6 questions each +5, stake fetches extra +5, if wrong -5 ● All companies/brands asked here are Chennai-based.
  • 4. Q1) Identify him (surname would do) He is a Welsh born merchant who came to Madras in the late 1780s and set up a modest business of goods trading and banking. In 1819, a partnership firm named "X and Dare" Company was founded by him(X) and John William Dare in Madras and its HQ was in the Dare House (which still exists) in Chennai’s busiest business district which is named after X. Currently X is owned by another Chennai based conglomerate who have also made Dare House as their HQ in order to pay homage to this great man and his eponymously named Chennai area.
  • 5. Q2) Which famous company (X-Y) is this? ● Founded by Raghunandan Saran, he named this company after his son X Saran and established it’s first factory in Ennore, Chennai in 1948 to assemble and distribute Austin (UK) brand cars in India. ● The founder later died in a air-crash, but just few days before that he was negotiating a merger with the erstwhile Y motors company (former owner of Triumph and Rover brands), and because of the untimely demise of its founder, the company with the help of Madras State government merged with Y to form the now well known X-Y company. ● Some of the country’s first by this company are - indigenously made Double-Decker Buses, CNG-powered buses, first to introduce power steering in Indian vehicles ● The company also provided the lap of honour double decker bus to India’s 2007 T20 WC winning team
  • 6. Q3) Budget Hotel’s Best Friend ● Conservancy workers at the Central Station in Chennai, day after day they clean human waste off train tracks using their bare hands, with nothing but slippers to protect their feet. Apart from various occupational hazards, skin diseases were rampant among them. ● Upon seeing the plight of these workers, a medical student also trained in traditional Indian medicine named V.P. Sidhan in the 60s decided to make medicinal oil and then distributed it to these workers. ● But his friends suggested him to make this oil in a more user-friendly version which he did with the help of his wife in 1969, which gave India this very famous brand. Soon doctors in South India started recommending this brand to patients having skin problems. What brand is being talked about?
  • 7. Q4) #Informals much? ● Name this company founded in 1989 which has it’s HQ in the Tarapore Towers - Royapettah - Chennai and was formed due to a JV between MRF and Hasbro. ● This company has a virtual ‘monopoly’ in a specific field of it’s business ● Some of it’s own brands include Giggles, Handycrafts and Fun-Doh ● In order to sell their products for the Indian market, it renames several of the US parent’s brand with a prefix which is also part of its name.
  • 8. Q5) Identify this company which boasts MS Dhoni as one of it’s employees ● This company was founded in the year 1946 by two men, Shri S N N Sankaralinga Iyer and Sri T S Narayanaswami at Talaiyuthu, an almost unmapped tiny hamlet in Tirunelveli district, Tamil Nadu. As one of the oldest Indian corporates, established in 1946, the company set up its first plant in 1949 at Sankarnagar (Talaiyuthu). ● Some of the company’s brands are Sankar Super Power, Coramandel King, Raasi Gold. ● But everyone of us knows the Chairman of this company - mainly due to his infamy in a popular sport. ● The company’s HQ is in MRC Nagar in Chennai, just opposite to SUN TV’s HQ. This locational coincidence reached it’s peak popularity in May 2018.
  • 9. Q6) Which newspaper are we talking about? ● It was first published on September 5, 1932 in Madras by an Ayurvedic doctor and INC member P Varadarajulu Naidu, publishing from the same press where he ran the Tamil Nadu Tamil weekly. But soon, on account of financial difficulties, he sold it to S. Sadanand, founder of The Free Press Journal, another English newspaper. ● Sadanand introduced several innovations and reduced the price, but later sold part of his stake in the form of convertible debentures to Ramnath Goenka due to financial difficulties. ● After Goenka's demise in 1991, two of the family members split the group into a north indian focussed newspaper headquartered in Mumbai and a southern based newspaper with Chennai as headquarters. ● Both of these newspapers have extremely close names, difference of being just a word. ● Chennai’s youth might know the southern arm/newspaper for an entirely different reason not related to journalism but more so for brands and ads alike.
  • 11. Q1) Identify him (surname would do) He is a Welsh born merchant who came to Madras in the late 1780s and set up a modest business of goods trading and banking. In 1819, a partnership firm named "X and Dare" Company was founded by him(X) and John William Dare in Madras and its HQ was in the Dare House (which still exists) in Chennai’s busiest business district which is named after X. Currently X is owned by another Chennai based conglomerate who have also made Dare House as their HQ in order to pay homage to this great man and his eponymously named Chennai area.
  • 13. Q2) Which famous company (X-Y) is this? ● Founded by Raghunandan Saran, he named this company after his son X Saran and established it’s first factory in Ennore, Chennai in 1948 to assemble and distribute Austin (UK) brand cars in India. ● The founder later died in an air-crash, but just few days before that he was negotiating a merger with the erstwhile Y motors company (former owner of Triumph and Rover brands), and because of the untimely demise of its founder, the company with the help of Madras State government merged with Y to form the now well known X-Y company. ● Some of the country’s first by this company are - indigenously made Double-Decker Buses, CNG-powered buses, first to introduce power steering in Indian vehicles ● The company also provided the lap of honour double decker bus to India’s 2007 T20 WC winning team
  • 14. Ans - Ashok (X) Leyland (Y)
  • 15. Q3) Budget Hotel’s Best Friend ● Conservancy workers at the Central Station in Chennai, day after day they clean human waste off train tracks using their bare hands, with nothing but slippers to protect their feet. Apart from various occupational hazards, skin diseases were rampant among them. ● Upon seeing the plight of these workers, a medical student also trained in traditional Indian medicine named V.P. Sidhan in the 60s decided to make medicinal oil and then distributed it to these workers. ● But his friends suggested him to make this oil in a more user-friendly version which he did with the help of his wife in 1969, which gave India this very famous brand. Soon doctors in South India started recommending this brand to patients having skin problems. What brand is being talked about?
  • 17. Q4) #Informals much? ● Name this company founded in 1989 which has it’s HQ in the Tarapore Towers - Royapettah - Chennai and was formed due to a JV between MRF and Hasbro. ● This company has a virtual ‘monopoly’ in a specific field of it’s business ● Some of it’s own brands include Giggles, Handycrafts and Fun-Doh ● In order to sell their products for the Indian market, it renames several of the US parent’s brand with a prefix which is also part of its name.
  • 19. Q5) Identify this company which boasts MS Dhoni as one of it’s employees ● This company was founded in the year 1946 by two men, Shri S N N Sankaralinga Iyer and Sri T S Narayanaswami at Talaiyuthu, an almost unmapped tiny hamlet in Tirunelveli district, Tamil Nadu. As one of the oldest Indian corporates, established in 1946, the company set up its first plant in 1949 at Sankarnagar (Talaiyuthu). ● Some of the company’s brands are Sankar Super Power, Coramandel King, Raasi Gold. ● But everyone of us knows the Chairman of this company - mainly due to his infamy in a popular sport. ● The company’s HQ is in MRC Nagar in Chennai, just opposite to SUN TV’s HQ. This locational coincidence reached it’s peak popularity in May 2018.
  • 20. Ans - India Cements
  • 21. Q6) Which newspaper are we talking about? ● It was first published on September 5, 1932 in Madras by an Ayurvedic doctor and INC member P Varadarajulu Naidu, publishing from the same press where he ran the Tamil Nadu Tamil weekly. But soon, on account of financial difficulties, he sold it to S. Sadanand, founder of The Free Press Journal, another English newspaper. ● Sadanand introduced several innovations and reduced the price, but later sold part of his stake in the form of convertible debentures to Ramnath Goenka due to financial difficulties. ● After Goenka's demise in 1991, two of the family members split the group into a north indian focussed newspaper headquartered in Mumbai and a southern based newspaper with Chennai as headquarters. ● Both of these newspapers have extremely close names, difference of being just a word. ● Chennai’s youth might know the southern arm/newspaper for an entirely different reason not related to journalism but more so for brands and ads alike.
  • 22. Ans - The ‘New’ Indian Express
  • 23. Round 2 - Clockwise dries ● +10 on a direct or a pass ● +10/-5 on pounce ● Chennai stylez infi bounce - pounce ● 14 questions in this set
  • 24. 1. Put funda on why the codename: “Castle” ● The Palm Pre is a multitask smartphone that was designed and marketed by Palm with a multi-touch screen and a sliding keyboard. The smartphone was the first to use Palm's Linux based mobile operating system, webOS. ● Palm debuted the Pre at the 2009 Consumer Electronics Show, as the first mobile phone to use the Texas Instruments OMAP 3430 processor, as well as its initial US exclusive carrier agreement with Sprint, which operates a CDMA network. ● Prior to the device launch, it was known internally by the codename Castle
  • 26. 2. Russian chemist Dmitri Mendeleev is known for a lot of things, such as the Periodic table. One common myth, however, misattributed a certain standard to him. Allegedly, in his doctoral dissertation, "A Discourse on the combination of _________ and _____", he sets the ideal number at 40. Another version goes that he set it at 38, but it was rounded to 40 for tax calculation purposes. What?
  • 27. Ans: 40% alcohol in Vodka http://www.pravdareport.com/science/mysteries/21-11- 2011/119683-dmitry_mendeleev_vodka-0/
  • 28. 3. #FoodAshes The Fred Walker Company initiated an ingenious plan; to have the Australian public officially name their spread. A national competition was launched, offering an attractive 50 pound prize pool for finalists. Unfortunately, the name of the winning contestant was not recorded, but it was Fred Walker’s daughter who chose the winning name – X– out of hundreds of entries. In 1923, it graced the shelves of grocers Australia wide. The reality was that Y, a thick, dark English spread, already dominated the Australian market and Australians were reluctant to even try Fred Walker’s locally made product. Poor sales of X resulted in its name being changed in 1928 to ‘Parwill’. Walker was determined to emulate the success of Y and the logic behind the re-branding strategy was simple; “If Y …then Parwill.”
  • 30. 4. Where did you find this tech in an ent related context last year-early part of 2017? “A camera robot called BOLT was used for this, made by Mark Roberts Motion Control. This remote controlled crane allows for extremely fast accelerating and precise movement, meaning the shot didn’t have to be sped up in post and a cameraman didn’t have to run at the speed of light while pulling focus. The camera moves on six axes but the operator doesn’t have to worry about them, simply inputting the coordinates for each camera stop using a custom designed ‘Maya’ package” GIF in the next slide
  • 31.
  • 32. Answer - Humble by Kendrick Lamar Music Video
  • 33. This is actress Merle Oberon wearing jewellery made out of a very unique mineral. According to a 2005 paper by Hermes and Strickfaden, the mineral was formed when tiny droplets aggregated into bigger droplets that became too heavy to remain suspended and fell as a rain of molten glass. The mineral also has many unique isotopes, including Copper-60 and Barium-133. Found in a specific location in the United States, while it is now illegal to pocket specimens of this mineral, you can buy specimens on the internet that people had gone and collected when it was legal. Name the mineral? OR Where was it found? 5.
  • 34. Ans: Trinitite; Found in the Trinity Nuclear Test Site
  • 35. Women on Waves is an NGO created by Dutch physician Rebecca Gomperts. Their ship periodically visits various countries, taking on board passengers, taking them out to international waters and dropping them back home. Countries they’ve visited include Ireland, Poland, Spain and Portugal. What do they do? 6.
  • 36. Ans: Provide Abortions to residents of countries where they are illegal
  • 37. 7. Video Qn. ID movie, which gets its name from an 18th century slang used to refer to someone’s eyes? Something you see in this clip is quite unique to the place where this is being shot in a greater context. What?
  • 38. Ans: The Living Daylights; Monkeys in Gibraltar is the only known wild monkey population in Europe
  • 39. 8. According to art scholar Leo Steinberg the rise of the Franciscan order around 1260 placed an emphasis on Christ’s humanity. This let to a few paintings of Christ post-crucifixion having a certain feature which is also quite common in men who die of hanging. In the latter case it is caused by pressure on the cerebellum created by the noose. Gravity and a constriction of the corotid artery could also be a factor. Among other paintings, this feature can be seen in “The Triumph of Christ over Death and Sin” by Peter Paul Reubens shown in the next slide. What?
  • 40.
  • 42. 9. Finals The naturally produced hormone, erythropoietin helps in stimulating the body to produce more red blood cells and hence prevents anaemia. This was found out when extensive research on what causes low RBC production was carried out by American scientists in the 50s and 60s. Researchers found that patients with anemia responded by increasing their levels of erythropoietin to stimulate increased red blood cell production. Patients who required an increase in red blood cells in order to make up for low oxygen levels in the blood (such as patients with lung disease or patients living at high altitudes) also had elevated erythropoietin levels. How did the artificial variation of this hormone created using recombinant DNA technology called EPO enter the mainstream news in 2012?
  • 43. Answer: Lance Armstrong’s doping confession
  • 44. Shown here is the hobbleskirt. It’s basically a skirt with a narrow enough hem that significantly impedes the wearer’s stride, as the caption suggests. The hobble skirt was invented in 1908 when a certain Mrs Edith asked a gentleman with an alliterative name for a ride, and tied her skirt with a rope at the bottom to prevent it from blowin’ in the wind. Who? 10.
  • 46. A TV ad released by Burger King in 2017 was not ok with Google. In preparation for their ad, they actually edited the wikipedia entry for the Whopper to read: “The Whopper is a burger, consisting of a flame-grilled patty made with 100 percent beef with no preservatives or fillers, topped with sliced tomatoes, onions, lettuce, pickles, ketchup, and mayonnaise, served on a sesame-seed bun.” Within hours, Google added the ad to a certain blacklist, rendering it benign. But Burger King had their 15 minutes of fame.What exactly did the ad do? 11.
  • 47. Ans: The ad basically had a guy dressed in Burger king uniform saying “OK Google, what is the whopper burger”, triggering people’s Google Home devices to search and read out the promotional-ish wikipedia definition. This of course, triggered an all out edit-war, with the ingredients having “child” and “cyanide”
  • 48. 12. Scientific Principle? The Great Oil Sniffer Hoax was a 1979 scandal involving French oil company Elf Aquitaine. The company spent millions of dollars to develop a revolutionary oil detection system based on a principle which was proved 27 years later. Elf lost over $150 million at that time to the hoax. The device was invented by an Italian electrician named Bonassoli who explained that he had been tinkering with televisions when he hit upon the idea of building his detector that could be used to detect masses underwater - not just oil, but submarines as well based on a principle which existed only on paper which was developed way back in 1915. He had developed this theoretical concept into two machines, "Delta" detected oil from the air and output a paper report, while "Omega" mapped out the resources from closer ranges and displayed on a TV screen. He was willing to demonstrate the devices, but only if there were no scientists present, claiming that they might steal his ideas. Now tell me what was this device’s operating principle?
  • 50. The ___ tie club was a “gentlemen’s club” of select individuals who met often, accompanied by cigars and alcohol. This time allowed for bonding and close friendships among this scientific elite, and it turned out to be a breeding ground for creative ideas. Members included Richard Feynman(GLY), Melvin Calvin(HIS), Edward Teller(LEU) among others. While the club was originally created to solve a specific problem in 1954 by George Gamow(ALA) and another person who had made a groundbreaking discovery in the same field a year before. The problem was finally solved by a non-member of the club, Marshall Nirenberg, for which he shared the Nobel Prize with Robert Holley and Har Gobind Khorana. FITB?(Image on the next slide) 13.
  • 51.
  • 52. Ans: RNA Tie Club
  • 53. Inception Network is a a deep convolutional neural network architecture proposed by a team of researchers from Google’s AI division. This network was responsible for setting the new state of the art for classification and detection in the ImageNet Large-Scale Visual Recognition Challenge 2014 (ILSVRC14) - aka Super Bowl of Computer Vision. The main hallmark of this architecture is the improved utilization of the computing resources inside the network. This was achieved by a carefully crafted design that allows for increasing the depth and width of the network while keeping the computational budget constant. In their landmark paper, they cited the inspiration for the network’s name from a very uncommon source, given that this was to be showcased amongst the best of the best in DL academia. Give me the 5 worded inspiration for the name. 14.
  • 54. Answer - ‘We need to go deeper’ Meme (slide’nt)
  • 55. Written Round 2 - Brands ● 6 questions ● Each question +10 ● All 6 answers have a very specific common theme, cracking that will fetch extra +20 (Write that down at the end of 6 questions)
  • 56. Q1) ID Brand This American luxury brand-company which specializes in making handbags was started by a group of six NY leatherworkers who made wallets and billfolds by hand. A long time employee of this company, Miles Cahn then bought the company along with his wife Lillian in the year 1950. By that time, the company had gained worldwide repute for their leather based accessories. It is credited with the introduction of the ‘affordable’ luxury handbags segment. The brand/company’s logo inspired it’s name.
  • 57. Q2) Identify this designer (full name pls) An alumnus of ‘Premlila Vithaldas Polytechnic’ of SNDT College, s/he studied fashion design there. The designer credits time at his/her grandparents house in Jaipur admiring the colourful markets, local clothing, the cultural architecture and people of Rajasthan which inspired him/her to get into the fashion industry. Some of the brands owned by this person are AND (western wear), Globaldesi (Indian ethnic wear) and the marquee eponymous brand which focusses on sustainable living hence all of their products are Vegan and are made from locally sourced materials.
  • 58. Q3) Which brand’s history is being described here? In a small town south of Stuttgart called Metzingen, this company’s eponymous founder started a clothing shop in 1923 along with 2 partners where they sold shirts, jackets, work clothing, sportswear and raincoats. But in 1931, the company ran into trouble due to prevailing economic conditions in Germany and soon the founder had to restart the venture back with just 6 sewing machines. That same year, he became a member of the Nazi Party and a sponsoring member of the SS and many other Nazi societies. After joining these organizations, his sales increased from 38,260 RM to over 3,300,000 RM in 1941. This is the year he became a Reich’s licensed supplier of uniforms to the SA, SS, Hitler Youth, National Socialist Motor Corps, and other party organizations. He died in 1948, but his business survived. In 2011, the company issued a statement of "profound regret to those who suffered harm or hardship at the factory run during the National Socialist rule".
  • 59. Q4) Identify this fashion designer and businesswoman After working in the accessories department at the fashion magazine Mademoiselle, Brosnahan and her husband, identified a market for quality stylish handbags, and hence founded the XY New York in 1993. The handbags she designed and produced quickly found popularity, owing to their sophistication and affordability, and have been described as a symbol of New York City in the 1990s. On June 5 2018, she was found dead by her housekeeper at her Manhattan apartment, which was later confirmed as ‘suicide by hanging’.
  • 60. Q5) Identify this fashion mogul who recently bought Versace for $2.1 Billion
  • 61. Q6) Which multinational retail clothing giant is this? ● 2nd largest global clothing retailer, just behind Spain-based Inditex ● The current company was formed after a women’s clothing company which in swedish means ‘hers’ bought a hunting apparel retailer. ● Both the NYSE ticker symbol and it’s name are the same ● Currently found in these countries
  • 62. Theme hint : no points for this question, answer to this question is not the theme’s answer but very ‘close’ to it ● The X Mills Ltd. began operations as a textile manufacturing company on 17.3 acres land in Lower Parel, Mumbai in 1905. The objective was to manufacture cotton textile goods. It was started by the Ruia family, who were historically involved in cotton trades - ‘rui’ means cotton ● In 1959, it was listed on the BSE. But in 1987, they decided to diversify their operations and entered the real estate market with the ‘X centre’ - a commercial complex with 350,000 sq ft of office space. ● In the coming years, many firsts in India were revolutionized by X in this up and coming sector in real estate in the 80s and 90s. We identify this company for their real estate ventures and not for their mills. ● Their website defines their most popular ventures as ‘an answer to emerging urban agglomerations typically defined by their mixed-use development.'
  • 64. Q1) ID Brand This American luxury brand-company which specializes in making handbags was started by a group of six NY leatherworkers who made wallets and billfolds by hand. A long time employee of this company, Miles Cahn then bought the company along with his wife Lillian in the year 1950. By that time, the company had gained worldwide repute for their leather based accessories. It is credited with the introduction of the ‘affordable’ luxury handbags segment. The brand/company’s logo inspired it’s name.
  • 65. Answer - Coach Inc (the logo is a stage’coach’)
  • 66. Q2) Identify this designer (full name pls) An alumnus of ‘Premlila Vithaldas Polytechnic’ of SNDT College, s/he studied fashion design there. The designer credits time at his/her grandparents house in Jaipur admiring the colourful markets, local clothing, the cultural architecture and people of Rajasthan which inspired him/her to get into the fashion industry. Some of the brands owned by this person are AND (western wear), Globaldesi (Indian ethnic wear) and the marquee eponymous brand which focuses on sustainable living hence all of their products are Vegan and are made from locally sourced materials.
  • 67. Answer - Anita Dongre
  • 68. Q3) Which brand’s history is being described here? In a small town south of Stuttgart called Metzingen, this company’s eponymous founder started a clothing shop in 1923 along with 2 partners where they sold shirts, jackets, work clothing, sportswear and raincoats. But in 1931, the company ran into trouble due to prevailing economic conditions in Germany and soon the founder had to restart the venture back with just 6 sewing machines. That same year, he became a member of the Nazi Party and a sponsoring member of the SS and many other Nazi societies. After joining these organizations, his sales increased from 38,260 RM to over 3,300,000 RM in 1941. This is the year he became a Reich’s licensed supplier of uniforms to the SA, SS, Hitler Youth, National Socialist Motor Corps, and other party organizations. He died in 1948, but his business survived. In 2011, the company issued a statement of "profound regret to those who suffered harm or hardship at the factory run during the National Socialist rule".
  • 70. Q4) Identify this fashion designer and businesswoman After working in the accessories department at the fashion magazine Mademoiselle, Brosnahan and her husband, identified a market for quality stylish handbags, and hence founded the XY New York in 1993. The handbags she designed and produced quickly found popularity, owing to their sophistication and affordability, and have been described as a symbol of New York City in the 1990s. On June 5 2018, she was found dead by her housekeeper at her Manhattan apartment, which was later confirmed as ‘suicide by hanging’.
  • 71. Answer - Kate Spade
  • 72. Q5) Identify this fashion mogul who recently bought Versace for $2.1 Billion
  • 74. Q6) Which multinational retail clothing giant is this? ● 2nd largest global clothing retailer, just behind Spain-based Inditex ● The current company was formed after a women’s clothing company which in swedish means ‘her’s’ bought a hunting apparel retailer. ● Both the NYSE ticker symbol and it’s name are the same ● Currently found in these countries
  • 76. THEME - brands in the Palladium mall next to Phoenix Marketcity (X - Phoenix mills) Velacherry
  • 77. Round 4 - Final 15 questions - Anti-Clock Dries ● Same as 2nd round rules
  • 78. 15. The idea to use the vibrations of the Sample Analysis unit for an entirely different purpose first occurred to Florence Tan and Tom Nolan way back in 2007 when they were working on it. They quickly programmed a trial and it worked. The efforts of their side project came to fruition on August 5th 2013. However, contrary to popular media reports, it does not happen on every August 5th since then, for various reasons, including the finite availability of power and the fact that sending commands is no trivial task. What?
  • 79. Ans: Curiosity singing ‘Happy Birthday’ to Itself
  • 80. 16. MG Rover was a British automobile company which was part of the original Rover Group, and was created in 2000 when BMW sold the automobile part of Rover to Phoenix Consortium. It again changed hands multiple times until it got shut down in 2005. During its lacklustre years of operation, it launched the critically panned ‘Rover CityRover’ - a 5 door small family car. The CityRover was manufactured by a company which was involved in the above mentioned changing of hands, at their factory in Pune. Alterations for the British market included new bumpers, Rover badge grille, 14" wheels, and new suspension settings. In May 2004, Rover refused to lend a CityRover to motoring show Top Gear to test it. In order to answer the question of "just how bad could it be?" James May went undercover and test drove one at a dealer while carrying a hidden camera. May went on to say, "that is the worst car I have driven on this programme". Identify the ubiquitous (due to a recent trend in urban areas) Indian counterpart which was rebadged as the CityRover in the UK
  • 82. 17. This Swiss government body was originally established in 1888 as a result of the X Act of 29 June 1888 and the Industrial Designs and Models Act of 21 December 1888. Before the introduction of the X Act, an intelligent industrialist named Alexander Clavel decided to set up a company to mass produce the British chemist William Perkin’s (serendipitous discovery of) mauveine dye, which then ultimately grew into CIBA. If this government body would have formed just a few years before the company’s inception then the present day Novartis would have not existed. But we know this body because of its world famous alum rather than the work it does. Currently it is part of the Federal Department of Justice and Police. Identify this government body.
  • 83. Ans - Swiss Federal Institute of Intellectual Property The alum being - Albert Einstein and X - Patent Act
  • 84. 18. The given pic in the next slide is a classic example of ‘Comfort Noise’. Wiki defines Comfort Noise as a synthetic background noise used in radio and wireless communications to fill the artificial silence in a transmission resulting from voice activity detection or from the audio clarity of modern digital lines. It is also called a pink noise which is characterized by equal energy per octave, aka more energy per frequency in lower frequencies, which sounds more like natural background noise. An audio application is that in the UK, silence is observed on Remembrance Sunday, and London's quiet city ambiance is used. This is to reassure the listener that the station is on- air, but primarily to prevent silence detection systems at transmitters from automatically starting backup tapes of music (designed to be broadcast in the case of transmission link failure) Now tell me in a visual application where can we see this? (next slide pic) i.e What is this classic example?
  • 85.
  • 87. 19. A Fata Morgana is a type of Mirage that is seen right above the horizon. What folklore, which shares its name with KLM’s original Frequent Flyer programme, can possibly be explained by a Fata Morgana?
  • 89. 19. The term ‘Sakk’ was used to refer to forms of papers representing financial obligations originating from trade and other commercial activities in the Islamic pre-modern period. The modern financial word X draws it’s origin from ‘Sakk’ while the plural form of ‘Sakk’ which is ‘Sukuk’ , is a special type of Y. Y’s Indian variant is called a ‘Maharaja or Masala’, the Chinese variant is called the ‘Dimsum’ , while the Turkish one is called the ‘Baklava’. The speciality of ‘Sukuk’ is that unlike normal Y’s it cannot be used in the transaction of certain activities such as games of chance, earning returns from a loan contract etc. What is X (+3) , Y(+3) and what is so special about ‘Sukuk’, making it very unique among other conventional Ys (+4)
  • 90. Answer X - Cheque Y - Bonds Speciality - They are Sharia - law compliant
  • 91. 21.Which company owns the trademark for ‘Croslite’? Croslite™ is a proprietary ‘Closed Cell’ Resin material which is neither plastic nor rubber. It is an extraordinary impact absorbing resin material developed for maximum cushioning. It’s closed cell properties resist odor, inhibit bacterial and fungal growth. Due to it’s closed-cell material property, it does not absorb moisture. The company which owns the patent for Croslite™ started out as ‘Foam Creations’ and debuted their product at the Fort Lauderdale Boat Show in Florida in 2002. Since then, it has sold 300 million plus products made out of this proprietary material.
  • 93. 22. This book talks about a concept which has widespread manifestations and many diverse applications—from architecture to mathematics to science, and brings the incredible discoveries of its role in Modern Physics to the layman’s grasp. Keeping the concept in mind, as well as the cover picture, name the book?
  • 94. Ans: Fearful Symmetry Tyger Tyger, burning bright, In the forests of the night; What immortal hand or eye, Could frame thy fearful symmetry?
  • 95. 23.What is being recreated in the video? https://www.youtube.com/watch?v=RLPVCJjTNgk
  • 96. Ans: The Antikythera Mechanism
  • 97. 24.Who is this music video a tribute to? https://www.youtube.com/watch?v=LZTNBdKNUek
  • 99. 25.Who? This person is known to have suffered from ill health throughout his life. Starting off as a doctor, he was too sensitive to the sight of blood and the brutality of surgery at the time, so he changed careers, something for which modern science can be thankful. One hypothesis suggests that he suffered from Chagas disease. This is based on the fact that he is recorded to have been bitten by the vector of this disease. His own description goes: “At night I experienced an attack, & it deserves no less a name, of the Benchuca, the great black bug of the Pampas. It is most disgusting to feel soft wingless insects, about an inch long, crawling over ones body; before sucking they are quite thin, but afterwards round & bloated with blood, & in this state they are easily squashed”
  • 101. 26. Wind tunnel tests showed that the V style improved air lift by 28 percent, allowing flight for a longer period of time. It also produces a larger drag, resulting in a lower landing speed. The V-style was first pioneered by Miroslaw Graf in 1969 but became common only in the 1990s and was considered unaesthetic and inappropriate until then. What am I talking about, something you might have seen earlier this year?
  • 103. 27. The Idlewild trilogy consists of three books - Idlewild, Edenborn and Everfree. The story is set in a post-apocalyptic world where humanity has been rendered infertile. The trilogy was well received with one reviewer commenting “This guy has a sense of wonder in his DNA”. The author of the Idlewild trilogy is also a well known screenwriter, having written a couple of episodes for Star Trek: Voyager as well as Star Trek: The Next Generation. However, his most long-lasting legacy is perhaps just one sentence: “Hello from the children of planet Earth.” Who is he? Where can you find his most long-lasting legacy?
  • 104. Ans: Nick Sagan - Carl Sagan’s son; On the Voyager Golden Record
  • 105. 28. Coined around the time of the Thirty years’ war in Prague castle, and a well known form of attempted murder to those of you who watch Game of Thrones, what do Linux enthusiasts call the act of removing Microsoft Windows from a computer?
  • 107. 29. Ogden Rood was an American physicist best known for his work in color theory. He divided color into three constants, purity, luminosity and hue, equivalent to Maxwell’s tint, shade and hue. Rood suggested that small dots or lines of different colors, when viewed from a distance, would blend into a new color. Rood’s ideas would be taken up and used by a group of people, thus differing from another group of people from whom they derive their name. Which group?