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Peter Nguyen

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Vietnamese Social Media Landscape

How Consumers REACT to Marketing. Understanding Marketing Effectiveness

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State of the Media - The Cross-Platform Report Q2 2012

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Personal Information

Organization / Workplace

Nielsen

Location

Ho Chi Minh City, Vietnam

Occupation

Manager, Nielsen Online

Industry

Advertising / Marketing / PR

About

Managing and developing Nielsen Online (part of Nielsen WATCH), consisting of Internet Audience Measurement, Online Advertising Effectiveness and Social Media Intelligence (Nielsen Mc Kinsey Incite Joint Venture)

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