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OPINION 
CRASH COURSE 
Logistics Firms Face Challenges in Northern Iraq By Omur Oztas 
Kurdistan’s Taqtaq oil fi eld, at the site of TTOPCO (Taq Taq Operating Co.), owned 
by Turkish GENEL Energy and Canadian Addax. / Credit: MAXPPP/Newscom 
www.breakbulk.com BREAKBULK MAGAZINE 103 
My fi rst experience with the 
Kurdistan Regional Govern-ment, 
or KRG, the offi cial 
ruling body in Northern 
Iraq, was landing in the city of Erbil. 
As soon as the plane touched the 
ground, most of the passengers started 
switching on their cell phones and some 
of them got up and tried moving towards 
the door, over the fl ight attendant’s 
admonitions. 
To understand how things work here, 
I knew that I had to get a crash course in 
adaptation. 
In the KRG, the main logistics 
operations are handled on behalf of 
international oil and gas companies or to 
the companies that are serving them. 
Oil and gas companies have the high-est 
expectations for quality as well as 
Health Safety Security and Environment 
standards, or HSSE. Before working 
with any of them, you must prove that 
you meet all their requirements, such as 
quality standards, up-to-date documen-tation 
and rigid ethics and health, safety 
and security policies. 
HSSE probably sounds very nice and 
normal from whichever location you 
are reading from. However, sit back and 
imagine that you are planning to provide 
such a service where alcohol tests do not 
exist, where people drive their cars with 
their babies on their lap, where truck 
drivers drive their trucks with slippers 
instead of shoes, where almost no one 
has ever read a quality manual, and 
where no one has ever used any safety 
equipment such as coveralls, eye protec-tion 
glasses, safety boots, safety vests, 
high vision vests and safety hats. 
Utilization of safety equipment has 
to be forced upon them, and they only 
accept its use so that they do not lose 
their job. Therefore, safety equipment is 
actually used not to protect the person 
but to protect the person’s job. Indeed, it 
is a very different logic. 
Continuous training programs as 
well as vivid examples of what happens 
if no safety equipment is worn is the only 
path to establishing a culture of HSSE 
and of high standards. Therefore, even 
before you contemplate working directly 
with international oil companies, your 
fi rst task is to train your local staff. 
As you cannot hire all your staff from 
www.mortrans.ru 
+7 812 325-3773 
Offices in Saint-Petersburg & Moscow, Russia 
À2TQLGEV%CTIQ 
À)GPGTCN(TGKIJV(QTYCTFKPI 
À%QPUWNVCPE[QP6TCPURQTVCVKQP 
CPF4GNCVGF4WUUKCP+UUWGU 
À1XGT;GCTUQH.QIKUVKECN5QNWVKQPU 
2014BB_Sep-Oct_CroppedReady.pdf 135 10/8/2014 12:20:53 PM
OPINION 
expats, you have to work with the local 
workforce and spend a lot of time teaching 
them a culture and the techniques that are 
able to get things built safely and securely. 
It is important to make HSSE manu-als 
easily available and understandable. 
They should be in the local language as 
well as being visually very explicit. Take 
each person one on one and explain your 
expectations. 
Visual aids and practical demonstra-tions 
also help drive home the importance 
of having HSSE standards as well justify-ing 
the use of protective equipment. This 
whole process is very time consuming 
and time is an expensive commodity. 
Another important issue is law and 
regulations for logistics operations for 
regular market customers, or those who 
are not directly associated with the oil 
extractions. 
Rules throughout the region lack 
continuity and are changing almost daily. 
You have to adapt, otherwise you will not 
be able to compete against local competi-tion. 
This puts your company’s reputation 
as well as your customer’s at risk. 
Customs regulations and import 
regime are vital to know. Some rules are 
quite different from the rest of the world. 
For example, you have to mention the total 
liters capacity for each refrigerator when 
preparing your packing list. Failing to do 
so will cause you to not be able to fi nal-ize 
the import customs procedure. You 
have to know this information prior to 
the shipment and inform your customer 
accordingly to take necessary action. 
Another remarkable example is 
for “split air conditioners,” which are 
counted by the box. Therefore, one real 
unit (one inner part and one outer part) 
would actually account as two instead 
of one. Therefore, if you do not mention 
this in your packing list, it will cause you 
a problem. 
These peculiarities force you to take 
action before your cargo reaches the bor-der. 
It is also very important to study the 
regulations, which takes time. Even if 
you have your own customs broker, you 
cannot depend on them. 
There are new import customs regula-tion 
and shippers have to cooperate with 
Bureau VERITAS or SGS to get preliminary 
inspection (Certifi cation of Conformity) 
prior to shipment. This certifi cate indicates 
the quality test of the products as well as 
whether the goods are qualifi ed to enter the 
Iraqi territory. This protects the importer 
country, but also puts the shipper at a disad-vantage 
cost-wise. 
For professional logistics services in 
Iraq, one needs patience, hard work and 
dedication – more than any other region. 
But with the newly educated generation, 
and immigration with more advanced 
countries, KRG and Iraq will continue 
growing in the positive direction. BB 
Omur Oztas is country manager of 
Land Air Maritime LLC. 
In Texas, big is no big deal. SEPT. 29-OCT. 2, 2014 | HOUSTON, TX 
VISIT US AT BOOTH #1208 
With a channel depth of 45 feet, authorized and permitted for 52', direct vessel-to-rail 
discharge, BNSF, KCS and UP on site, dockside truck access, union and non-union stevedore 
availability, FTZ #122 and the shortest ship mooring time in the Texas Gulf, we get straight 
to business. Call on your Texas partner. 
businessdevelopmentdpt@pocca.com www.portofcorpuschristi.com 
104 BREAKBULK MAGAZINE www.breakbulk.com SEPTEMBER-OCTOBER 2014 
2014BB_Sep-Oct_CroppedReady.pdf 136 10/8/2014 12:20:53 PM

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BreakBulk_Sep14 Crash Course by Omur Oztas

  • 1. OPINION CRASH COURSE Logistics Firms Face Challenges in Northern Iraq By Omur Oztas Kurdistan’s Taqtaq oil fi eld, at the site of TTOPCO (Taq Taq Operating Co.), owned by Turkish GENEL Energy and Canadian Addax. / Credit: MAXPPP/Newscom www.breakbulk.com BREAKBULK MAGAZINE 103 My fi rst experience with the Kurdistan Regional Govern-ment, or KRG, the offi cial ruling body in Northern Iraq, was landing in the city of Erbil. As soon as the plane touched the ground, most of the passengers started switching on their cell phones and some of them got up and tried moving towards the door, over the fl ight attendant’s admonitions. To understand how things work here, I knew that I had to get a crash course in adaptation. In the KRG, the main logistics operations are handled on behalf of international oil and gas companies or to the companies that are serving them. Oil and gas companies have the high-est expectations for quality as well as Health Safety Security and Environment standards, or HSSE. Before working with any of them, you must prove that you meet all their requirements, such as quality standards, up-to-date documen-tation and rigid ethics and health, safety and security policies. HSSE probably sounds very nice and normal from whichever location you are reading from. However, sit back and imagine that you are planning to provide such a service where alcohol tests do not exist, where people drive their cars with their babies on their lap, where truck drivers drive their trucks with slippers instead of shoes, where almost no one has ever read a quality manual, and where no one has ever used any safety equipment such as coveralls, eye protec-tion glasses, safety boots, safety vests, high vision vests and safety hats. Utilization of safety equipment has to be forced upon them, and they only accept its use so that they do not lose their job. Therefore, safety equipment is actually used not to protect the person but to protect the person’s job. Indeed, it is a very different logic. Continuous training programs as well as vivid examples of what happens if no safety equipment is worn is the only path to establishing a culture of HSSE and of high standards. Therefore, even before you contemplate working directly with international oil companies, your fi rst task is to train your local staff. As you cannot hire all your staff from www.mortrans.ru +7 812 325-3773 Offices in Saint-Petersburg & Moscow, Russia À2TQLGEV%CTIQ À)GPGTCN(TGKIJV(QTYCTFKPI À%QPUWNVCPE[QP6TCPURQTVCVKQP CPF4GNCVGF4WUUKCP+UUWGU À1XGT;GCTUQH.QIKUVKECN5QNWVKQPU 2014BB_Sep-Oct_CroppedReady.pdf 135 10/8/2014 12:20:53 PM
  • 2. OPINION expats, you have to work with the local workforce and spend a lot of time teaching them a culture and the techniques that are able to get things built safely and securely. It is important to make HSSE manu-als easily available and understandable. They should be in the local language as well as being visually very explicit. Take each person one on one and explain your expectations. Visual aids and practical demonstra-tions also help drive home the importance of having HSSE standards as well justify-ing the use of protective equipment. This whole process is very time consuming and time is an expensive commodity. Another important issue is law and regulations for logistics operations for regular market customers, or those who are not directly associated with the oil extractions. Rules throughout the region lack continuity and are changing almost daily. You have to adapt, otherwise you will not be able to compete against local competi-tion. This puts your company’s reputation as well as your customer’s at risk. Customs regulations and import regime are vital to know. Some rules are quite different from the rest of the world. For example, you have to mention the total liters capacity for each refrigerator when preparing your packing list. Failing to do so will cause you to not be able to fi nal-ize the import customs procedure. You have to know this information prior to the shipment and inform your customer accordingly to take necessary action. Another remarkable example is for “split air conditioners,” which are counted by the box. Therefore, one real unit (one inner part and one outer part) would actually account as two instead of one. Therefore, if you do not mention this in your packing list, it will cause you a problem. These peculiarities force you to take action before your cargo reaches the bor-der. It is also very important to study the regulations, which takes time. Even if you have your own customs broker, you cannot depend on them. There are new import customs regula-tion and shippers have to cooperate with Bureau VERITAS or SGS to get preliminary inspection (Certifi cation of Conformity) prior to shipment. This certifi cate indicates the quality test of the products as well as whether the goods are qualifi ed to enter the Iraqi territory. This protects the importer country, but also puts the shipper at a disad-vantage cost-wise. For professional logistics services in Iraq, one needs patience, hard work and dedication – more than any other region. But with the newly educated generation, and immigration with more advanced countries, KRG and Iraq will continue growing in the positive direction. BB Omur Oztas is country manager of Land Air Maritime LLC. In Texas, big is no big deal. SEPT. 29-OCT. 2, 2014 | HOUSTON, TX VISIT US AT BOOTH #1208 With a channel depth of 45 feet, authorized and permitted for 52', direct vessel-to-rail discharge, BNSF, KCS and UP on site, dockside truck access, union and non-union stevedore availability, FTZ #122 and the shortest ship mooring time in the Texas Gulf, we get straight to business. Call on your Texas partner. businessdevelopmentdpt@pocca.com www.portofcorpuschristi.com 104 BREAKBULK MAGAZINE www.breakbulk.com SEPTEMBER-OCTOBER 2014 2014BB_Sep-Oct_CroppedReady.pdf 136 10/8/2014 12:20:53 PM