The Collaborative BIM Series of Webinars A Client Solutions Case Study www.clientsolutions.co.uk

1. The BIM Clinic
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BIMing Up
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� 1 WEBINAR
3976
66
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TOTAL REGISTRANTS
6612
CUMULATIVE
471 1,414
The Collaborative BIM
REGISTRANTS
attendees attendees
1477
TOTAL REGISTRANTS
6612 % 60
TOTAL REGISTRANTS
[6612[ ]
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TOTAL REGISTRANTS
Series of webinars6612
CONVERSION RATE
60.1
MEAN AVG
TOTAL REGISTRANTS
6612
TIME IN
26
12
WEBINAR
45:02 CONV
66
90
ATTENDED
TOTAL REGISTRANTS
6612
AT LEAST
TOTAL REGISTRANTS
6612
MEAN AVG ON 1 WEBINAR
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A Client Solutions case study
TIME IN
DEMAND
3976
WEBINAR
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ON ATTENDEES
36:29
MEAN AVG
TIME IN
DEMAND 430 WEBINAR
MEAN AVG
TIME IN
WEBINAR ATTENDED
ATTENDEES ON 49:35 ON 49:35
132 DEMAND AT LEAST
DEMAND
TOTAL REGISTRANTS
6612
42
TOTAL REGISTRANTS
51
6612
ATTENDEES ATTENDED
ATTENDEES
1280
1 WEBINAR
LIVE
3976
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1280
61
33
LIVE
The Objectives The Solution AT LEAST
1 WEBINAR
ATTENDEES
793
LIVE
ATTENDEES ATTENDED LEAST
ATTENDED AT
ATTENDED
ATTENDEES
719
• Provide our client with Collaborative BIM Series:
BIM 3976
[ 60.1 ]
719
What
AT LEAST
AT LEAST
CONVERSION RATE
1 WEBINAR
3976
ON
valuable leads and industry • An editorially-led online resourceATTENDEES 1 WEBINAR
is BIM? ATTENDED ATTENDEES
5227 DEMAND ON
Compatibility
What 3976
1 WEBINAR DEMAND
& Facilities
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exposure to our unique B2B centre providing practical advice
3976
38
AT LEAST
ON
1,999 1 WEBINAR
751
Management ON
audience in an engaging DEMAND & Collaboration
and guidance through a series
ON
% is BIM? 3976
[ 60.1 ]
DEMAND DEMAND attendees
ATTENDEES
598 1,223
ATTENDED
ATTENDEES ATTENDEES
CONVERSION RATE
TOTAL
environment 38
of webinars and other useful TIME IN
LIVE
ATTENDED
1,999
210 ATTENDEES 751 LEAST
AT MEAN AVG
AT LEAST 433
1 WEBINAR
• Create a platform to provide document/links attendees WEBINAR
[ ]
attendees
3976
ON 1 WEBINAR 49:35
[ 60.1 ] ]
CONVERSION RATE
[ 60.1
• We also successfully trialledattendees BIM Clinic
3976 and TheMEAN AVG %BIMing Up
TIME60.1
practical advice and guid- DEMAND
CONVERSION RATE
CONVERSION RATE LIVE
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ATTENDEES
TOTAL
CUMULATIVE
471LIVE 1,414
LIVE
ance on the subject of BIM
ATTENDEES introduced a ‘social media chair’
1280 ATTENDEES
ON663
REGISTRANTS
% 1477 %
LIVE 433
TIME IN
attendees DEMAND attendees
(Building Information Model- who drove Twitter interaction and 38:24719
MEAN AVG
ATTENDEES
WEBINAR
Ownership,
SPENT CONVERSION RATE %
ATTENDEES TIME IN
[ 60.11,414 ]
[ 60.1
WEBINAR ATTENDEES
466
ling) Contracts subsequently socialON media reach TIME IN 49:35 1280
TIME [ 60.1 ]
What 49:35TIME IN
MEAN AVG
DEMAND
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• Create a buzz and actively BIM Clinic
The BIMing Up
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MEAN AVG WEBINAR
& Insurance ATTENDEES
CONVERSION RATE
IN EVENT
26
12
TIME IN
WEBINAR ON ON
1280 CONVERSION RATE MEAN AVG
1280 is BIM?
[ 60.1 ]
CUMULATIVE ON
471 % DEMAND
66
MEAN AVG DEMAND DEMAND
90
TIME IN ON 49:35 ATTENDEES
engage with social media WEBINAR
826
WEBINAR DEMAND 38
CONVERSION RATE
REGISTRANTS
ATTENDEES
ON 49:35 DEMAND
ATTENDEES
LIVE
ATTENDEES ON
39:41
ON %
BY ALL ATTENDEES 1280 1,999 TIME IN
• Client seen as a thought attendees
MEAN AVG
ATTENDEES LIVE DEMAND LIVE 751 719 TIME IN
1280 ATTENDEES ON ATTENDEES
36:29 attendees ATTENDEES
WEBINAR
SPENT
attendees ATTENDEES
1477
is
%
DEMAND
leader and have an align- LIVE
% 132 49:35
719 DEMAND 430 MEAN AVG
What
616 ATTENDEES
attendees WEBINAR
677
ATTENDEES LIVE ATTENDEES
What
42
MEAN AVG
1
ment withLIVE products DEMAND
BIM ON ON TIME IN ATTENDEES 38 LIVE
TOTAL
1
5
719 ON
is BIM?
WEBINAR
ON ATTENDEES
61
3
ATTENDEES DEMAND 719 ON 49:35
is BIM?
3
DEMAND ON DEMAND 663
433
MEAN AVG
ATTENDEES DEMANDATTENDEES MEAN AVG
What 49:35
TIME IN DEMAND
IN EVENT
ATTENDEES TIME IN
26
ATTENDEES ATTENDEES
12
What BIM
38 38 ATTENDEES 1280
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WEBINAR
1,999
WEBINAR
751
1,999 & Facilities
ON ON 1280 MEAN AVG LIVE 751 45:02
5227
66
90
ON
is BIM?
TOTAL
ON TIME IN Compatibilit
TIME
DEMAND DEMAND LIVE LIVE
is BIM?
DEMAND DEMAND ATTENDEES ON
ATTENDEES The BIM Clinic WEBINAR BIMing Up
ATTENDEES ATTENDEES
DAYS
ATTENDEES ATTENDEES attendees
attendees
Management 719 DEMAND
ON & Collaborat
1280 ATTENDEES AVG
49:35
CUMULATIVE 719 433
38 ON
471 36:29 1,414
DEMAND LIVE
ON ATTENDEES
1,999
38 LIVE
598 1,223
TOTAL
LIVE MEAN
751 TIME IN
1,999
TOTAL
LIVE REGISTRANTS ATTENDEES
LIVEATTENDEES ATTENDEES
WhatWhat
MEAN AVG
DEMAND 751
DEMAND 210 ATTENDEES
BY ALL ATTENDEES
TIME IN
ATTENDEES ATTENDEES WEBINAR 663
ON
WEBINAR433 ATTENDEES 663 attendees
TIME
433 ON ON attendees
719 attendees
attendees
ATTENDEES
attendees 39:36
DEMAND
SPENT
is BIM?1477
430 The BIM Clinic
is BIM?
DEMANDDEMAND attendees ON ON
1280
ATTENDEES DEMAND
677
LIVE DEMAND
TIME
What
ATTENDEES
ATTENDEES LIVE CUMULATIVE
471
LIVE The BIM Clinic BIMing Up
TOTAL
132
LIVE 38 38 ATTENDEES ATTENDEES ATTENDEES REGISTRANTS
TIME
[ ]
1,999 LIVE
LIVE ATTENDEES
42
51
1,999
TENDEES ON ATTENDEES CUMULATIVE 751
The BIM Clinic
471
663
ATTENDEES
1,414attendeesUp
BIMing
Ownership, 751
is BIM?
433 DEMAND ON REGISTRANTS 466 663
433
attendees ATTENDEES
MEAN AVG
LIVE
61
Contracts
33
DEMAND CUMULATIVE
471 1,414
IN471 SPENT
EVENT
TIME IN
26
12
ATTENDEES
SPENT
ATTENDEES
attendees REGISTRANTS attendees WEBINAR ATTENDEES
38 719
attendees & Insurance 45:02
1,999
1477 LIVE
66
793
90
751
TOTAL
LIVE
MEAN AVG
Longer than Up
TIME
TIME IN
LIVE
826
ATTENDEES
TOTAL
The BIM Clinic BIMing
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BIM to build
LIVE
ATTENDEES attendees attendees
The BIM Clinic BIMing Up
WEBINAR
Speakers 36:29
39:41 663 ATTENDEES
SPENT
433
1477 LIVE
The BIM ClinicWhat
CUMULATIVE ATTENDEES attendees ON
it took 1,414
CUMULATIVE 663
471 1,414
MEAN AVG ATTENDEES
attendees
433
5227
]�
TIME IN
REGISTRANTS DEMAND MEAN AVG
616
598 IN EVENT
REGISTRANTS
Compatibility
12
LIVE
BY ALL ATTENDEES
TIMEEVENT
IN
WEBINAR