This document discusses entrepreneurship in Zimbabwe and provides advice for aspiring entrepreneurs. It notes that many have turned to entrepreneurship due to economic hardships and unemployment. The document outlines different types of business ventures that could work, including social entrepreneurship, agriculture, metal work, technology, and music production. It discusses the traits of successful entrepreneurs, including creativity, determination, flexibility and passion. The document advises entrepreneurs to research the market, understand costs and potential income, and consider questions like funding, business location, and working alone or with partners. Overall, the document provides guidance to help Zimbabweans start sustainable businesses.

1. Entrepreneurship – The Zimbabwean way of living
Do youhave a strongdesire of becominganentrepreneurandhave neverknown wheretogo,howto
start, whoto see,all yourquestionsare now answered.
Imagine asituationwere the breadwinnerpassedonandthe remainingspouse islefttofendforthe
family,whatwould theyresorttoinorderto survive,because of lack peopleare gettingintoalotof
things,some of destroys them,theirfamiliesandeven resultinthemgetting prisons .Sosometimesit
needsyoutosay enoughisenough,itneedsyoutosay I am tiedof this kindof life,Iam tiedof being
everwantingall the time andI wantout.
Sometimesit’snotaboutmoneybutit’saboutdesire,it’saboutwillingnessit’saboutsayingmyfamily
can not sufferwhenIam alive orevenwhenIam dead.Entrepreneurshipisaboutempowerment.
Entrepreneurship - The capacityand willingnessto develop organizeand managea businessventure
along withany of its risks in order to makea profit.The mostobviousexampleof entrepreneurship isthe
starting of new businesses.
In economics,entrepreneurshipcombinedwithland,labor,natural resourcesandcapital canproduce
profit.Entrepreneurial spiritischaracterizedbyinnovationandrisk-taking,andisan essentialpartof a
nation'sabilitytosucceedinaneverchangingand increasinglycompetitive marketplace like our
Zimbabwe.
Due to the economichardshipswhichhasled toa lotof companiesclosingdown,andresultingin high
unemployment,thiscolumnseeksto allude anumberof wayswhichthe affectedcanresortto sustain
themselvesandtheirfamilies rangingfromsocial entrepreneurship,agriculture,metal work,technology
and innovationand evenmusicproduction inordertocreate some income or evenboasttheirincome.
We will be closelylookingatdifferententrepreneurial sectors andalsotouchaspectslike:-
 Why andhow shouldi become entrepreneur?
 What makessomeone anentrepreneur?
 What are the differenttypes of projects thatare sustainable inourmulticurrencyeconomy?
 What do I needif i wantto start my ownincome generating project?
 Riskassessmentsandalsothe willingnesstoundertakeriskassociated.
 Where to getaffordable training.
 How to source funding.
 What are the costs associatedtocertainprojects.
 What are the likelyincomes fromthe said projects?
Who can become anentrepreneur?Successfulentrepreneurscome invariousages,incomelevels,
gender,andrace.They differineducationand experience,butresearchindicatesthatmostsuccessful
entrepreneurs share certain personal attributes,including:creativity,dedication,determination,
flexibility,leadership,passion,self-confidence,and“smarts”

2. Researchhasreviewedthat“Smarts” consistsof common sensejoined with knowledgeorexperiencein a
related businessorendeavor.The formergivesapersongoodinstinct,the latter,expertise.Manypeople
have smarts theydon’trecognize.A personwhosuccessfullykeepsahouseholdonabudgethas
organizational andfinancialskills.Employment,education,andlife experiencesall contribute tosmarts
Before venturingintoanysuccessful businessone should have enoughmarketinformation.Market
informationissaidtobe the results of marketing research thatare used to plan for futuremarketing or
productdevelopmentactivities.Theinformation may comefroma singlesource or through a systemof
collection. Whichmeans youshouldknow where togetyour raw materials,where tosell yourproduct,
the costs associatedwithitandalsothe income youare likelytoget fromthe proceeds.
Some of the advantagesof becominganentrepreneur includes;becomingyourownboss,great
possibilityof achievingsignificantfinancial rewardsthanworkingforsomeone else,italsoprovide the
abilitytobe involvedinthe total operationof the business,itoffersprestige of beingthe personin
charge amongstotherbenefits.
Entrepreneurshipisanattractive careerchoice.Butmany decisionshave tobe made before launching
and managinga newbusiness,nomatterits size.Amongthe questionsthatneedtobe answered are:
 Do I trulywant to be responsible forabusiness?
 What productor servicesshouldbe the basisof mybusiness?
 Is the potential of the business enoughtoprovide alivingwage foritsemployeesandthe
owner?
 What isthe market,andwhere shoulditbe located?
 How can a personraise the capital to getstarted?
 ShouldIwork full orpart time to start a new business?ShouldI startalone or witha partner?
Accessto workingcapital,workspace andequipmenthasbeenhighlightedbymanyaspiring
entrepreneursasa restrainingfactor.Sowe will be lookingonhow otherpeoplemanagedtoget
throughit.
We will alsobe lookingat the challenges orrisksthatone is likelytoface whendealingwithaparticular
venture. Only the passionisnotgoodenough,youmighthave adesire butif youdo not know howto
run ityou are likelytomake agreat loss,thiscolumnseekstogive guidance tothose who wishto
venture intoabusinessbut donot have any ideaonhow the projectshouldbe run.
So inthiscolumnwe will be meetingandtalkingtodifferent successful entrepreneurssothatwe get to
understandhowandwhenthey started,how didtheygetto be where theyare today?Who knows
maybe nextweekwe willbe touchingyourpassion.
Get yourcopy for the dailynewsnextweekandfindout,
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