Communication Strategies for a Virtual Age Week 4 project

1. Do you want your friends to
avoid visiting you ?

2. Do you want to be known as
a bad host ?

3. I personally want my friends to
visit me … and be known as a
great host to our little parties..

4. I know you want this too.

5. Pre-Paired Cheese and Wine !

6. Pairing the right cheese with the
right wine can be a hard task

7. and takes years of experience

8. So ...

9. Let's take the easy way out !
And make everyone an
instant expert

10. If we give people the means to become
instant experts .. we can get

11. 22% increase in market share in 3 years

12. People want to look like they know what they are
doing when it comes to wine and cheese pairing,
but they don’t want to put the time and energy to
learn it
So let's make everyone an instant expert !

13. We could compete in wine

14. But do we really
want to compete
with Concha Y Toro
?

15. We could compete in Cheese

16. But do we really
want to compete
with Camembert
de Normandie ?

17. Let's make everyone an instant expert by selling
pre-paired cheese and wine …
if we do we can get 22% increase in market share
in 3 years