Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Findings
1. Code Gender
1
2
Male
Female
Are you a
Code Prepaid/Postpaid
1
2
Prepaid
Post paid
satisfy
3 Both
4 Others (mi s s i ng val ue) Prepaid/ How How prepaid
How often do you
CODE Gender
CODE
1
buy the
"POWERkad" in a
once
postpaid often much electricity
2
3
twice
triple meter
4 more than 3 times
5
Others(missing
value)
user?
How much money
CODE
do you spend on
the "POWERkad"
1 42 57 31 23 55
in a month?
1
2
$10 - $50
$51 - $100
2 52 18 27 22 23
3 $101 - $ 200
4 $201 and above 3 - 5 4 13 16
Others(missing
5
CODE
value)
Are you satisfied 4 - 14 12 8 -
1 Yes
2
3
No
Others (mi s s i ng val ue)
5 - - 20 28 -
2. People who took the survey by
Gender No. of respondents
Percentage(%) gender
Male 42 45
Female 52 55 45%
55% Male
Total 94 100 Female
3. Respondents preference between 'Prepaid' or
Prepaid/ 'Postpaid' system.
Postpaid No.of people Percentage (%) 15
Others
Prepaid 57 61 5
14
Postpaid 18 19 Both 5
19
Both 5 5 Postpaid Percentage (%)
18 61
No.of people
Others 14 15 Prepaid 57
Total 94 100
0 20 40 60 80
Number of people
4. How often people buy the 'POWERkad' in a
month
35 33
How often No.of people Percentage (%) 31
29
30 27
Once 31 33
Number of people
25 21
Twice 27 29 20
20
Triple 4 4 15 12 13
No.of people
More than 10
12 13 4 4
Percentage (%)
3 times 5
Others 20 21 0
Once Twice Triple More than 3 Others
Total 94 100 times
In a month
5. How much people spent on the "POWERkad" in
How much No.of people Percentage (%) a month
$10-$50 23 24 35
30
30 28
$51-$100 22 23 24
25 23 23
Number of people
22
$101-$200 13 14
20
$201 and 13 14
8 9 15
No.of people
above 10 8 9 Percentage (%)
Others 28 30 5
Total 94 100 0
$10-$50 $51-$100 $101-$200 $201 and Others
above
Brunei dollar ($)
6. Number of people satisfied and not
Satisfied No. of people Percentage (%) satisfied with the prepaid electric
Yes 55 59 meter
80
No 23 24
Number of people
55 59
60
Others 16 17 40
23 24
16 17 No. of people
Total 94 100 20
Percentage (%)
0
Yes No Others
Satisfied with prepaid electric meter