Twestival Local Canada Setting Up Your Page & Fundraising Tips
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Recording: http://www.youtube.com/watch?v=4mpW3hsl54k This webinar covers: - step-by-step demo on how to set up a CanadaHelps GivingPage for your Twestival Local event - Fundraising ideas & tips to make your Twestival Local event a success! Presenter: Kirstin Beardsley, Marketing & Communications Manager, CanadaHelps CanadaHelps is proud to be the fundraising partner for Twestival 2011 for all Canadian events.
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If you didn’t raise a million dollars through Twitter or Facebook in 2010, you’re not alone. Unlike the wide-eyed success stories reported by mainstream media, many charities struggle to raise significant revenue from social media channels.
In this workshop, we’ll take a “no bull” approach to examining the use of social media & mobile giving in integrated digital campaigns. We’ll learn from successes but even more from failures, looking at the latest case studies from projects that are experimenting in this space.
Let’s get real – social media is only one complementary channel for your online programs. Do you know how to really leverage your resources, staff knowledge and most importantly – fundraising strategies – to get the benefits of the real-time web? If you feel chasing after “awareness” is not enough, join this session for a grounded guide to social media fundraising, by a fundraiser, for fundraisers.
Takeaways:
- The characteristics of successful fundraisers involving social media
- The digital literacy skills necessary to make wise choices about investment in social media
- An introduction to the latest tools charities are experimenting with this to raise money this year
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...CanadaHelps / MyCharityConnects
Many organizations are struggling with the gap between social media hype versus concrete results and return on investment. This session explores the way digital native organizations like Mozilla (makers of the popular open source Firefox web browser) are using smart collaborative tools and an “open everything” approach to optimize day-to-day work, bring in volunteer contributors, and advance their overall mission. If 2008 was all about going “viral” -- using the web to try and reach large numbers of people with relatively superficial engagement -- 2010 may be all about the opposite: using the right open web tools and best practices to empower smaller numbers of people to work smarter, increase impact, and get things done.
Attendees Will Walk Away With:
• A sense of where the web and social media are headed
• Best practices around “open web” tools and methods
• Ideas on increasing volunteer and community contribution inside and outside your organization
Matt Thompson - Web Lead, Mozilla Drumbeat, Mozilla Foundation
Matt is an open Internet evangelist and online campaign strategist. He recently joined the Mozilla Foundation as the web lead for Mozilla Drumbeat, a new effort to support projects and people that protect the open web and invent the Internet’s future. Before joining Mozilla, Matt worked as an online campaign strategist and guest speaker for organizations like Free Press, Greenpeace Canada and the London School of Economics.Matt Thompson - The Power of Open: Using the Open Web and Social Media to Get...
Matt Thompson - The Power of Open: Using the Open Web and Social Media to Get...CanadaHelps / MyCharityConnects
Recommended
If you didn’t raise a million dollars through Twitter or Facebook in 2010, you’re not alone. Unlike the wide-eyed success stories reported by mainstream media, many charities struggle to raise significant revenue from social media channels.
In this workshop, we’ll take a “no bull” approach to examining the use of social media & mobile giving in integrated digital campaigns. We’ll learn from successes but even more from failures, looking at the latest case studies from projects that are experimenting in this space.
Let’s get real – social media is only one complementary channel for your online programs. Do you know how to really leverage your resources, staff knowledge and most importantly – fundraising strategies – to get the benefits of the real-time web? If you feel chasing after “awareness” is not enough, join this session for a grounded guide to social media fundraising, by a fundraiser, for fundraisers.
Takeaways:
- The characteristics of successful fundraisers involving social media
- The digital literacy skills necessary to make wise choices about investment in social media
- An introduction to the latest tools charities are experimenting with this to raise money this year
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...
Claire Kerr - Oops! You Raised Awareness Without Raising Money (Whatcha gonna...CanadaHelps / MyCharityConnects
Many organizations are struggling with the gap between social media hype versus concrete results and return on investment. This session explores the way digital native organizations like Mozilla (makers of the popular open source Firefox web browser) are using smart collaborative tools and an “open everything” approach to optimize day-to-day work, bring in volunteer contributors, and advance their overall mission. If 2008 was all about going “viral” -- using the web to try and reach large numbers of people with relatively superficial engagement -- 2010 may be all about the opposite: using the right open web tools and best practices to empower smaller numbers of people to work smarter, increase impact, and get things done.
Attendees Will Walk Away With:
• A sense of where the web and social media are headed
• Best practices around “open web” tools and methods
• Ideas on increasing volunteer and community contribution inside and outside your organization
Matt Thompson - Web Lead, Mozilla Drumbeat, Mozilla Foundation
Matt is an open Internet evangelist and online campaign strategist. He recently joined the Mozilla Foundation as the web lead for Mozilla Drumbeat, a new effort to support projects and people that protect the open web and invent the Internet’s future. Before joining Mozilla, Matt worked as an online campaign strategist and guest speaker for organizations like Free Press, Greenpeace Canada and the London School of Economics.Matt Thompson - The Power of Open: Using the Open Web and Social Media to Get...
Matt Thompson - The Power of Open: Using the Open Web and Social Media to Get...CanadaHelps / MyCharityConnects
Reference materials for The Evolution of a Planned Giving Program webinar including:
-Gifts and Income Tax 2013 from CRA
-Planned Gifts Program Policies and Guidelines draft
-Suggested Timelines for Planned Giving worksheetReference Material for The Evolution of a Planned Giving Program Webinar
Reference Material for The Evolution of a Planned Giving Program Webinar CanadaHelps / MyCharityConnects
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-Planned Gifts Program Policies and Guidelines draft
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Reference Material for The Evolution of a Planned Giving Program Webinar CanadaHelps / MyCharityConnects
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Twestival Local Canada Setting Up Your Page & Fundraising Tips
- 1. Setting Up Your Fundraising Page & Fundraising Tips March 7, 2011
- 2. Today’s Presenter Kirstin Beardsley Marketing & Communications Manager CanadaHelps
- 3. What is CanadaHelps? A public charitable foundation that provides accessible and affordable online technology to both donors and charities. For Charities A cost-effective means of raising funds online. For Donors A one-stop-shop for giving. CanadaHelps is a charity helping charities. CanadaHelps is giving made simple.
- 6. FUNDRAISING IDEAS & TIPS
- 7. • Offer a ticket for non-attendees (at half the price) if people would like to still donate and support the cause
- 8. • Don’t just focus on corporate sponsors – contact local organizations too that are familiar with the recipient charity • After all, Twestival Local is … local!
- 9. • Seek out in-kind donation opportunities: venue, catering, décor, raffle prizes, printing supplier, entertainment
- 10. • Have a silent auction at the event with donated prizes from organizations
- 11. • Sell raffle tickets at the event for one of the bigger prizes
- 12. • Get a company to sponsor a hashtag • Example: Twestival Phoenix 2011 http://phoenix.twestival.com/blog-entry/399/cox- supports-twestivalphx-at-5-per-tweet-iheartcox.html
- 13. • Sell t-shirts with the city logo
- 14. • Set up a friendly rivalry with another Twestival city
- 15. Keep in touch! info@canadahelps.org www.twitter.com/canadahelps www.slideshare.net/MyCharityConnects www.facebook.com/canadahelps www.youtube.com/canadahelps