1. Messaging to Promote NACCHO Annual
NACCHO Annual is the largest gathering of local health department leaders and other public
health professionals in the United States. The 2013 NACCHO Annual Conference will take place
in Dallas on July 10–12 at the Omni Dallas Hotel. The theme is “Public Health by the Numbers.
Our Story. Our Time. Our Future.” Explore the story of public health and the future of the
professionals who work every day to promote the health and safety of all people. The conference
is a unique opportunity to share your experiences and network with colleagues. Learn about
research breakthroughs, new technologies, and innovative solutions and products in the
following session tracks:
 Organizational Performance—Measuring the Value of Local Health Departments
 Practical Epidemiology Applications in Local Health Departments
 Prevention of the Leading Causes of Death—Using Data to Tell the Story
 Public Health Research
 The Public Health Finance Balance Sheet—Understanding the Numbers to Inform
Strategies
 Using Data to Influence Policy and Communicate
Never before have local health departments faced such a rapidly changing landscape. They
encounter pressure for limited resources and must address increased focus on new and traditional
roles, government accountability, and effectiveness. They may also feel a sense of urgency to
improve management practices, develop unconventional partnerships, strategically analyze
business centers, and advance technology. NACCHO Annual offers hands-on experience and
real-time solutions to help you understand how to use and leverage data to inform and influence
people and decisions in a changing political environment.
In just a few days of attending NACCHO Annual, you will learn from colleagues’ professional
experiences and then take the knowledge and ideas back to your organization to adapt them to
your practice. Earning continuing education credits by attending NACCHO Annual is also a wise
investment in your professional career and the future of your local health department. The
learning possibilities are endless.
Connect with peers from all over the country at NACCHO Annual, the premier opportunity to
discover solutions from good-natured colleagues from near and far. Share local health
department challenges and opportunities, best practices, and success stories. Engage with federal
and local partners and gain insights from public health experts. With an average of a thousand
attendees, NACCHO Annual is big enough to be powerful and small enough to be personal.
It’s your story, your time, your future. Be a part of it. Learn more and register at
www.nacchoannual.org.

2. Supporting Information to Provide Interest
Testimonials:
“I ran into people I worked with in the past and got to meet new colleagues who have already
exchanged information with me!”
“One of the most useful conferences I’ve attended.”
“The ‘Grand Awards’ was great!”
“I thought most sessions provided practical information that could be applied in everyday
practice.”
“The entire closing general session resonated with me and validated what I’ve been doing at the
local level.”
Facts:
91% of respondents found the conference useful to their professional work or practice.
93% of respondents found the conference conducive to peer exchange and networking with
colleagues.
90% of respondents came across new ideas to share with colleagues.
89% of respondents would use the knowledge gained during the conference to improve their
work.